Overview
In this role, you drive high-impact field marketing programs to grow pipeline, engage customers, and raise brand awareness within Private Equity and portfolio firms. You’ll partner with cross-functional teams to deliver memorable executive events and multi-channel campaigns at scale. The position sits in London with US East Coast hours, offering exposure to AI-driven initiatives and a chance to shape value-creation programs for PE clients. You’ll operate in a fast-paced, metrics-driven environment that rewards collaboration and outcomes.
Pay / Benefits
- Competitive compensation package
- Access to cutting-edge AI technology (Agentforce, Data Cloud, Sales Cloud)
- Collaborative, global team culture
- Professional development and career growth opportunities
- Access to exclusive industry events and networks
- Thought leadership platforms
Responsibilities
- Plan and execute global Private Equity engagements and annual events (Value Creation Days, portfolio dinners, World Tours, industry co-marketing, Dreamforce program)
- Manage end-to-end event lifecycle including strategy, budgeting, vendor management, logistics, attendee experience, and post-event follow-up with KPI tracking
- Coordinate with cross-functional teams to ensure seamless execution and alignment with stakeholders
- Drive registration, attendance, and engagement goals for each event
- Own and manage Private Equity website presence, content updates, webinars end-to-end, and social media activity
- Monitor digital performance and provide insights to optimize engagement and conversion
- Collaborate with demand generation and content teams to amplify campaigns across digital channels
- Identify portfolio companies for customer stories and secure speakers/brand consistency across touchpoints
- Track marketing-influenced pipeline, ACV, and ROI; manage budgets and forecasts
- Leverage internal data to identify target accounts and personas for events
Key requirements
- 5+ years of B2B field marketing experience across multiple countries
- Proven track record of executing high-touch executive campaigns and multi-channel field programs
- Strong project management skills with the ability to manage multiple events simultaneously
- Highly organized with attention to detail and ability to manage competing priorities
- Experience working with sales teams and understanding of sales processes and pipeline metrics
- Excellent stakeholder management and communication skills
- Data-driven mindset with ability to track, analyze, and report on marketing performance
- Budget and invoice management experience
- Willingness to work US East Coast hours for the majority of the week
- Willingness to travel 20–30% for event execution and team collaboration
- Experience evaluated based on alignment to core competencies (e.g., leadership roles, volunteer work)
- stakeholder management
- communication
- organization and attention to detail
- marketing automation platforms
- ABM (Account-Based Marketing)
- email marketing platforms
Growth Marketing Manager in London employer: Salesforce
Salesforce is an exceptional employer that champions innovation and inclusivity, making it a prime choice for those looking to thrive in the fast-paced tech landscape of the UK. With a strong focus on employee growth, comprehensive benefits, and a collaborative work culture, Salesforce empowers its team members to unleash their potential while driving meaningful change in the world through AI. Join us to not only advance your career but also to be part of a company that values trust, ambition, and customer success.
