At a Glance
- Tasks: Design and execute innovative marketing campaigns to boost brand awareness and sales.
- Company: Join Salesforce, a leader in tech with a vibrant culture.
- Benefits: Enjoy medical care, life insurance, retirement savings, and 13 paid days off.
- Other info: Great opportunity for career growth and to influence key marketing strategies.
- Why this job: Make a real impact in a dynamic environment while collaborating with industry experts.
- Qualifications: 4+ years in B2B marketing with strong communication and strategic skills.
The predicted salary is between 60000 - 80000 £ per year.
Join Salesforce’s UKI Field Marketing team as a Field Marketing Manager focused on Industry Programs, based in London, UK. In this role, you’ll design and execute integrated demand generation campaigns that build brand awareness and accelerate pipeline across key industries, reporting to the Director of Field Marketing - Industry Programs.
Key Responsibilities:
- Partner with industry sales leaders and cloud teams to build and execute integrated, multi-channel campaign plans tailored to key accounts and sectors across the full buyer journey (awareness, consideration, decision).
- Develop compelling campaign messaging and content that resonates with target audiences, and manage campaign performance through data-driven analysis and optimisation.
- Take end-to-end ownership of pipeline results by tracking key metrics — including pipeline progression and Annual Contract Value (ACV) attainment — and presenting findings and optimisation strategies to leadership.
- Collaborate with cross-functional partners across Creative, Content, Digital, Events, PR, Product Marketing, and Operations to deliver flawless execution across all channels.
Benefits:
- Medical Care
- Life Insurance
- Retirement Savings
- Employee Assistance Programs
- With 9 standard holidays and four floating holidays, you get a total of 13 paid days off each year.
You’re a strong communicator and collaborator who can align with Sales executives, lead strategic conversations, and influence across a matrixed organisation without formal authority. You have a track record of developing net-new marketing strategies that directly impact enterprise-level pipelines, including experience managing marketing budgets and forecasting return on investment (ROI). Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.). You have 4+ years of hands-on experience managing complex, multi-channel business-to-business (B2B) marketing campaigns spanning digital, events, email, and paid media.
Field Marketing Lead (UK & Ireland) in London employer: Salesforce
Salesforce is an exceptional employer that fosters a dynamic and inclusive work culture, particularly for the Lead Solution Engineer role in the Financial Services sector. With a strong commitment to employee growth, we offer extensive training and development opportunities, empowering our team members to innovate and excel in delivering cutting-edge AI, Data, and CRM solutions. Located in the UK, our collaborative environment encourages creativity and teamwork, making it a rewarding place for those passionate about technology and customer transformation.
