At a Glance
- Tasks: Lead exciting marketing initiatives and create impactful events for top Private Equity firms.
- Company: Join Salesforce, the leading AI CRM company transforming the future of work.
- Benefits: Competitive pay, career growth, and access to cutting-edge AI technology.
- Other info: Collaborative culture with global reach and professional development opportunities.
- Why this job: Be a Trailblazer in a dynamic role that drives innovation and customer success.
- Qualifications: 5+ years in B2B marketing with strong project management skills.
The predicted salary is between 56700 - 69300 £ per year.
About Salesforce
Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
We're looking for a dynamic global Growth Marketing Manager to join our Private Equity & Venture Capital Practice at Salesforce. In this role, you'll be responsible for planning, executing, and optimizing high-impact field marketing programs that drive pipeline growth, customer engagement, and brand awareness within top Private Equity Firms and their Portfolio Companies.
You’ll work closely with our private equity relationship managers, executive marketing, field marketing, product marketing, and external stakeholders including our customers and partners to create exceptional experiences—from intimate executive dinners to large-scale regional events like our Private Equity Value Creation Days and our Private Equity Dreamforce Program. This role will be based in our London office, but requires working US East Coast hours for the majority of the week.
What You'll Do
- Event Strategy & Execution: Plan and execute global Private Equity engagements annually including: Our annual global Value Creation Days for Private Equity Operating Partners and their portfolio company CxOs in multiple locations; Plan and execute Private Equity and Portfolio dinners in alignment with key internal stakeholders; Leverage our global World Tours for portfolio and Private Equity activations; Leverage Salesforce Executive Marketing and Industry co-marketing events; Support and execute our annual Dreamforce Private Equity program; Manage our Private Equity event sponsorships; Manage end-to-end event lifecycle: strategy, budgeting, vendor management, logistics, attendee experience, and post-event follow-up including tracking of our KPIs; Coordinate with cross-functional teams (Relationship Managers, StratOps, Customer Success, Product, Industry and Executive Marketing) to ensure seamless execution; Drive registration, attendance, and engagement goals for each event.
- Digital Marketing: Own and manage the Private Equity website presence, including content updates, optimization, and alignment with campaign priorities; Plan, execute, and host webinars end-to-end, including topic development, speaker coordination, promotion, and post-event follow-up; Execute against our Private Equity social media strategy, including content publishing, and performance tracking; Monitor and analyze digital performance (web, social, webinars) and provide actionable insights to optimize engagement and conversion; Partner with demand generation and content teams to amplify campaigns across digital channels.
- Content & Customer Marketing: Coordinate with the relationship managers to identify portfolio companies that are suitable for externally facing customer stories; Support securing Private Equity and Portfolio Company speakers and Salesforce thought leaders for our key engagements; Ensure brand and messaging consistency across all event touch points.
- Pipeline & Revenue Impact: Use our internal data to identify key Private Equity Firms and portfolio companies target accounts and personas for event participation; Track and report on marketing-influenced pipeline, ACV contribution, and ROI metrics; Manage event budget tracking and forecasting.
Required:
- 5+ years of B2B field marketing experience, ideally across multiple countries.
- Proven track record of executing high-touch executive campaigns and multi-channel field programs.
- Strong project management skills with the ability to manage multiple events simultaneously.
- Highly organized with exceptional attention to detail and the ability to manage competing priorities effectively.
- Experience working with sales teams and understanding of sales processes and pipeline metrics.
- Excellent stakeholder management and communication skills.
- Data-driven mindset with the ability to track, analyze, and report on marketing performance.
- Budget and invoice management experience.
- Willingness to work US East Coast hours for the majority of the week.
- Willingness to travel 20–30% for event execution and team collaboration.
Preferred:
- Experience in private equity, venture capital, or professional services industries.
- Knowledge of AI/ML products and enterprise transformation initiatives.
- Experience with marketing automation and email marketing platforms and event management tools.
- Experience working in a fast-paced, innovative and metrics-driven environment.
Account-Based Marketing (ABM) Experience:
- Experience supporting or executing account-based marketing (ABM) programs.
- Ability to develop personalized, multi-channel campaigns tailored to key accounts.
- Experience aligning ABM initiatives with pipeline and revenue goals.
- Ability to collaborate cross-functionally to deliver coordinated account engagement across events, digital, and sales touchpoints.
What We Offer:
- Competitive compensation package.
- Opportunity to work with cutting-edge AI technology (Agentforce, Data Cloud, Sales Cloud).
- Collaborative, high-performing team culture with global reach.
- Professional development opportunities and career growth pathways.
- Access to exclusive industry events, executive networks, and thought leadership platforms.
When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love.
Global Growth Marketing Manager in London employer: Salesforce, Inc.
Salesforce is an exceptional employer that champions innovation and inclusivity, making it a prime choice for those looking to thrive in the dynamic field of customer success. With a strong focus on employee growth, comprehensive benefits, and a vibrant work culture in London, Salesforce empowers its team members to drive meaningful change while enjoying a balanced work-life experience. Join us to be part of a forward-thinking company where your contributions truly matter and where you can unleash your potential as a Trailblazer.
StudySmarter Expert Advice🤫
We think this is how you could land Global Growth Marketing Manager in London
✨Show Your Creative Side
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We think you need these skills to ace Global Growth Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Salesforce, Inc.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Salesforce, Inc.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Salesforce, Inc.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Salesforce, Inc.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Salesforce, Inc. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
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At Salesforce, Inc., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
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As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.