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For Companies At a Glance
- Tasks: Create engaging vertical videos and manage a customer-generated video programme.
- Company: Join Salesfinity, a leading AI Sales Platform focused on transforming sales processes.
- Benefits: Enjoy flexible working options and the chance to work with innovative tech.
- Why this job: Be part of a dynamic team aiming to revolutionise B2B sales on LinkedIn.
- Qualifications: Experience in video production and familiarity with demand generation metrics required.
- Other info: Submit a 45-second vertical video as part of your application!
The predicted salary is between 36000 - 60000 £ per year.
Mission (12 mo): Make Salesfinity the most watched AI Sales Platform brand on LinkedIn and turn views into qualified demos.
You will…
- Own a 3-5×/week vertical-video cadence: scripting, filming, editing, posting.
- Launch & scale a customer-generated-video program.
- Source, negotiate, and co-produce content with RevOps / SDR / Sales influencers.
- Run dark-post video ads, measure CPL, and iterate creative in 15k views or case study with CPL targets hit.
Requirements:
- Hands-on mastery of basic video-making tools, CapCut/Descript.
- Fluency in demand-gen math (CPL, CAC, attribution) and comfort in HubSpot.
- Rolodex of B2B creators OR proven track record pitching new ones.
Nice to have:
- Basic motion graphics.
- Experience running community Slack or Discord.
- Passion for sales-tech space.
Interview challenge: Send us a 45-second vertical video breaking down a cold-call stat in an engaging way - raw smartphone footage is fine.
Content & Social Video Lead (B2B SaaS, LinkedIn-first) employer: Salesfinity
Contact Detail:
Salesfinity Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content & Social Video Lead (B2B SaaS, LinkedIn-first)
✨Tip Number 1
Familiarise yourself with the latest trends in vertical video content, especially on LinkedIn. This will help you understand what resonates with audiences and how to create engaging videos that align with our mission.
✨Tip Number 2
Build a portfolio of your previous video work, particularly any B2B content you've created. Highlight your ability to script, film, and edit, as well as any successful campaigns you've run that demonstrate your skills.
✨Tip Number 3
Network with B2B creators and influencers on LinkedIn. Engaging with their content and establishing connections can give you an edge when it comes to sourcing and negotiating collaborations.
✨Tip Number 4
Prepare for the interview challenge by practising your video-making skills. Create a few drafts of your 45-second vertical video, focusing on clarity and engagement, to ensure you present your best work.
We think you need these skills to ace Content & Social Video Lead (B2B SaaS, LinkedIn-first)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and expectations of the Content & Social Video Lead position. Familiarise yourself with the B2B SaaS landscape and how LinkedIn can be leveraged for brand visibility.
Showcase Your Skills: Highlight your hands-on experience with video-making tools like CapCut or Descript in your CV and cover letter. Provide examples of past projects where you've successfully created engaging video content, especially in a B2B context.
Prepare Your Interview Challenge: Since the application requires a 45-second vertical video, plan and script your content carefully. Make sure to break down a cold-call stat in an engaging way, using raw smartphone footage to demonstrate your video-making skills.
Tailor Your Application: Customise your CV and cover letter to reflect your understanding of demand-gen metrics like CPL and CAC. Mention any relevant experience with community management on platforms like Slack or Discord, as well as your passion for the sales-tech space.
How to prepare for a job interview at Salesfinity
✨Showcase Your Video Skills
Since the role involves scripting, filming, and editing videos, make sure to highlight your experience with video-making tools like CapCut or Descript. Bring examples of your previous work to the interview, as this will demonstrate your hands-on mastery.
✨Understand Demand-Gen Metrics
Fluency in demand-gen math is crucial for this position. Brush up on key metrics such as CPL, CAC, and attribution before the interview. Be prepared to discuss how you've used these metrics in past roles to drive results.
✨Prepare Your Cold-Call Stat Video
As part of the interview challenge, create a 45-second vertical video that breaks down a cold-call stat engagingly. Use raw smartphone footage if needed, but ensure it’s clear and captivating. This is your chance to showcase your creativity and understanding of the target audience.
✨Network with B2B Creators
Having a Rolodex of B2B creators can set you apart. If you have connections or a proven track record of pitching new creators, be ready to discuss this in detail. Share any successful collaborations you've had and how they contributed to your previous projects.
