At a Glance
- Tasks: Lead innovative outbound campaigns and engage with international clients.
- Company: Join SalesCaptain, a fast-growing B2B marketing powerhouse.
- Benefits: Remote work, paid time off, team-building activities, and personal development resources.
- Other info: Collaborative culture with opportunities for growth and creativity.
- Why this job: Make an impact in a dynamic environment while honing your marketing skills.
- Qualifications: 2+ years in marketing or sales, strong writing skills, and experience with AI tools.
The predicted salary is between 36000 - 60000 £ per year.
Join the GTM Revolution at SalesCaptain — Where B2B Growth Happens. Since our beginnings in 2021, SalesCaptain has grown into a global force, working with fast-growing B2B brands, YC & Techstars startups, and Series B&C companies, helping them go to market using a predictable process.
We are currently looking for a results-driven Senior Campaign Manager to manage the outbound strategy and communications with our international clients. This is a full-time, remote position (working EU hours).
Requirements
What you'll do:
- Manage the Strategy and execution of Cold Email and LinkedIn Outreach campaigns for our international clients.
- Perform in-depth audience research, industry research, and competitor analysis to understand each client's USPs, the market needs, and identify the right positioning for the client.
- Define the targeting & ICP criteria for every campaign based on in-depth audience research.
- Create messaging for the Outbound campaigns using a combination of your own copy & AI and in-depth audience research.
- Evaluate campaign performance and recommend optimizations to help achieve our campaign KPIs and improve lead quantity.
- Identify, evaluate, and test new campaign angles and niches to increase positive replies.
- Communicate with clients and create reports to showcase progress and results, and manage retention and upselling.
The main KPIs for the role:
- Positive Replies (Weekly)
- Client Satisfaction (NPS)
- Client Retention (Quarterly)
- New Ideas proposed to Clients (Monthly)
- Deals Created (Monthly)
Who you are
- At least 2 years of relevant work experience in Marketing, Sales, GTM, or as a BDR at tech companies.
- Experience with LinkedIn Sales Navigator and Cold Email sequencers.
- Proven ability to write high-converting cold email and LinkedIn sequences. Come with proof of your work.
- Being well-versed in prompt engineering and AI platforms when it comes to creating messaging flows for every campaign.
- Experience in the Tech, SaaS, software industry, or in a high-growth start-up.
- Willingness to experiment with new AI Sales tools every month to improve campaign performance.
- Being structured and organized, with strong communication skills, a sense of ownership, and the ability to meet deadlines consistently.
Benefits
We hope that you're excited by all the possibilities that come with working at SalesCaptain. In addition to our unique structure that lets you own your work and choose where to focus, we also offer these fun perks and benefits:
- Ability to work remotely (no more commutes).
- Collaborative, friendly, and passionate team.
- Paid vacation, days off, and sick leaves.
- Exciting team-building activities.
- Free books and Kindles to help you become a better marketer and person.
- Specialized training programs to become a Clay Expert and build your personal brand.
Tell us your rate - we'll do our best to match it and add a bonus.
Senior Campaign Manager in London employer: SalesCaptain
SalesCaptain is an exceptional employer that champions innovation and flexibility, offering a fully remote work environment tailored for international collaboration. With a strong focus on employee growth, we provide ample opportunities for professional development in the fast-paced tech landscape, all while fostering a supportive culture that values creativity and initiative. Join us to be part of a dynamic team where your contributions directly impact our clients' success and your career trajectory.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Campaign Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for SalesCaptain and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like SalesCaptain are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with SalesCaptain on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at SalesCaptain. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Campaign Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit SalesCaptain. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of SalesCaptain:Show us that you’ve done your homework! In your application, briefly mention what you admire about SalesCaptain’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at SalesCaptain
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at SalesCaptain will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At SalesCaptain, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
