GTM Engineer

Join the GTM Revolution at SalesCaptain — Where B2B Growth Happens. Since our beginnings in 2021, SalesCaptain has grown into a global force, working with fast-growing B2B brands, YC & Techstars startups, and Series B/C companies, helping them go to market using a predictable process.

We're looking for a systems-obsessed GTM Engineer to own and architect our outbound revenue infrastructure across client accounts. This is a hands-on builder role, the person who sits at the intersection of data, automation, AI, and Outbound strategy, designing fully automated outbound systems that run at scale. This is a full-time, remote role, working EU hours.

About the role: This role is perfect for someone who loves Clay, lead generation, data, research, and outbound systems. You will work closely with our GTM Strategists and Campaign Managers to turn ICPs into clean, accurate, campaign-ready lead lists. You will build Clay workflows, enrich data, identify the right companies and contacts, and help us improve the quality and speed of our outbound campaigns.

What you’ll do:

• Architect end-to-end outbound systems: from ICP definition and TAM scoping all the way to campaign launch, CRM sync, and performance reporting.
• Build advanced Clay workflows: enrichment waterfalls, AI columns, Claygent researchers, conditional logic, custom API integrations.
• Design and implement signal-based triggers: job changes, funding rounds, hiring spikes, tech installs, web intent, and more (via RB2B, Trigify, Common Room, Clearbit, etc.).
• Build multi-channel automation workflows using n8n, Make.com, and Zapier that connect data sources, enrichment layers, sequencers, and CRM.
• Use AI (Claude, GPT-4, and prompt engineering inside Clay) to generate hyper-personalized outreach at scale.
• Write lightweight scripts (Python/JS) or work with APIs directly when no-code tools aren't enough.
• Brief Outbound Strategists on new workflows, intent signals, and targeting approaches.
• Stay ahead of the tooling curve: test and adopt emerging data, enrichment, and AI tools before clients ask for them.

Requirements: You should have:

• 2+ years of experience building outbound or revenue systems: ideally at a B2B agency, GTM consultancy, or fast-moving SaaS company.
• Experience as a Clay power user, having built complex workflows with AI columns, Claygent, waterfalls, and custom API integrations.
• A systems-thinking mindset; your first instinct is to automate manual processes.
• Technical skills without being a developer; comfortable with APIs, webhooks, and JSON, and able to write basic Python or JS snippets.
• A commercial mindset; understanding what a good ICP looks like and how outbound performance connects to pipeline.
• An obsession with the GTM tooling ecosystem; following Clay updates and testing new enrichment tools.
• Native or advanced English (C1–C2) for clear communication with clients and strategists.
• Self-directed and accountable; able to take a client brief, define system architecture, and deliver without hand-holding.
• Experience in the Tech, SaaS, or B2B software space, understanding the buyers our clients are targeting.

What good looks like: You are successful in this role if:

• GTM Strategists trust your lists and data quality without needing to recheck everything.
• Prospect lists are relevant, accurate, and campaign-ready.
• Clay workflows are clean, cost-efficient, and structured.
• You can explain why a company or contact fits the ICP.
• You suggest better sourcing methods instead of only following instructions.
• You help the team move faster without sacrificing quality.

This role is not for you if:

• You have never used Clay before.
• You only know basic manual LinkedIn scraping.
• You care more about lead quantity than lead quality.
• You need very detailed instructions for every list.
• You are not comfortable with repetitive but detail-heavy data work.
• You do not enjoy experimenting with new tools and workflows.

Benefits: In addition to joining a fast-growing GTM team, we also offer:

• Remote work, no more commutes.
• Collaborative, friendly, and passionate team.
• Paid vacation, days off, and sick leave.
• Exciting team-building activities.
• Free books and Kindles to help you grow.
• Specialized training programs to become the strongest Clay and GTM expert.
• Opportunity to work with international B2B brands, startups, and scaleups.
• Exposure to modern AI, outbound, and GTM tools.
• A role where your ideas can directly affect business growth for your clients.