- Assess client marketing requirements, target audiences, budgets and campaign objectives and translate them into clear marketing briefs.
- Develop tailored campaign plans, service proposals, timelines and delivery requirements for each client account.
- Manage the external marketing team, allocate work and coordinate content, design, social media, digital advertising and campaign delivery.
- Review campaign materials, progress and outputs to ensure they meet the agreed brief, budget, quality standards and deadlines.
- Analyse campaign performance, customer response and client feedback and recommend changes to improve results.
- Maintain oversight of client accounts, manage changes in scope and ensure agreed marketing services are delivered effectively.
- Prepare performance reports and recommendations for management and identify opportunities for additional client work.
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Marketing Manager - Web Alaq Limited - London in Stratford-upon-Avon employer: Sales Marketing Group Inc
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