At a Glance
- Tasks: Lead employee communications and engagement strategies to enhance financial wellbeing.
- Company: Join a fast-growing fintech making a real impact on people's lives.
- Benefits: Enjoy a competitive salary, hybrid working, and generous holiday allowance.
- Other info: Collaborative culture with great career development and regular social events.
- Why this job: Be part of a mission-driven team transforming financial wellbeing for millions.
- Qualifications: 3-5 years in communications or marketing, with strong analytical and copywriting skills.
The predicted salary is between 45000 - 55000 £ per year.
About Salary Finance
Working with employers, we provide a financial wellbeing platform as an employee benefit, helping employees to understand their money better, get out of debt faster and save for their future. We already have a reach of circa 4,000,000 employees through our relationships with over 500 of the largest employers in the UK. By improving employee financial wellbeing, we have a very real and meaningful impact on people’s lives. We remove the stress and worry associated with financial difficulties by dramatically reducing the interest rates employees pay on their personal debt, and provide them with the tools needed to start saving sooner and be more financially secure.
Your role in our mission
This is a hands-on senior role covering maternity leave that sits across two disciplines: Employee Communications (the employer-facing channel - client launches, employer comms strategy and B2B2C messaging) and Engagement (email marketing, B2C audience). You're a self-starter who's used to being an individual contributor, able to deliver projects end to end with guidance and support from the Head of Engagement. Across B2B2C and B2C you will own compliance governance for the content and campaigns you’re responsible for, and be accountable for key KPIs such as applications and app downloads, and the quality of the client and end-user experience across every campaign you touch. You’ll need to be comfortable moving between strategic, employer-facing conversations and hands-on, data-led consumer engagement work from one day to the next.
What you’ll do
- Employee Communications (B2B2C - Employer Channel)
- Lead and manage end-to-end launch communications strategies for large, complex clients working closely with Sales, Implementation and Client Success teams.
- Run client-facing communications workshops that explain our products, the regulatory context behind them, and best communications practice for engaging with our clients’ employees.
- Own content production for large client launches from initial brief through to post-launch review, and be accountable for production quality and delivery timelines against business and revenue targets.
- Own and manage a portfolio of large and complex enterprise clients or Key Accounts, providing them with strategic guidance, campaign ideas, content and day to day communications support.
- Act as a trusted advisor to the Head of Engagement on client management and campaign investment decisions, and be accountable for the quality of client experience across the campaigns you manage.
- Engagement (B2C - Consumer Channel)
- Own planning and execution for monthly B2C email marketing campaigns, and be accountable for the commercial effectiveness of the campaigns you run.
- Collaborate with the Enterprise Data team to ensure audience data and impact reporting for email marketing is available, accurate and helps us shape our approach and decisions.
- Optimise our email marketing flow by identifying process improvements, delivery efficiencies, and contributing to seamless collaboration between cross-functional teams.
- Analytics, Compliance & Governance (Both Channels)
- Own and monitor engagement performance and reporting across B2B2C and B2C, leading analysis of what’s driving take-up and engagement and identifying trends.
- Own FinProm compliance governance for both the Employee Comms and Engagement content you’re responsible for, leading compliance input into product development and campaign planning, and acting as first escalation point for compliance queries within your remit.
- Represent the team’s standards - client management, content, messaging and compliance - in cross-functional discussions with Product, Client Success, Implementation, Compliance and Design.
- Content (Both Channels)
- Own the creation of high-quality, engaging, commercially-minded multi-channel communications that resonate with our clients and their employees.
- Collaborate with the rest of the Marketing team to create B2C and B2B2C content for new products and features.
- Define consumer-facing messaging frameworks and ensuring consistency across every channel and touchpoint.
About you
Essential:
- 3-5 years’ experience in internal communications, employee engagement, CRM or campaign marketing, or B2C/B2B2C engagement.
- Experience in regulated businesses, ideally including time in financial services or another FCA-regulated or otherwise compliance-heavy environment.
- A track record of owning complex communications launches end-to-end, from strategy through to execution and post-launch review.
- Hands-on experience with CRM/email marketing programmes - you’ve built and executed segmented, data-informed campaigns, not just briefed them.
- Confidence owning compliance governance for regulated or high-scrutiny content (FinProm/Consumer Duty experience is preferred).
- Strong analytical skills: comfortable turning campaign and engagement data into a clear, evidence-based recommendation and strategy for clients and internal stakeholders.
- Excellent copywriting and messaging skills across various formats and multi-channel content (email, presentations, case studies and consumer-facing assets).
- A trusted-advisor operating style - you can work autonomously, influence senior stakeholders, and represent your function’s standards in cross-team discussions without close supervision.
Nice to have:
- Experience with analytics platforms such as Amplitude and PowerBI.
- Account management experience.
- Experience in employee benefits or fintech.
Who you are
We embrace our differences but there’s one thing we like to share - our values, so it’s important to us that you are:
- Fearless, and able to make the impossible possible.
- Responsible, and want to help build a business that delivers a meaningful difference to society.
- Dedicated and want to commit to an exciting journey even through the highs and lows.
- Empathetic and truly care about every colleague and customer.
- United, because you understand we achieve more when we work as a team.
- Humble, and take feedback as a way to continuously improve.
What do you get for all your hard work?
- Company bonus scheme 💰
- 25 days holiday increasing by one day for every year of service up to 30 days, plus a day off for your birthday 🎂
- Hybrid working arrangements so you can work from the office and from home with a budget to help you get set up 🏠
- Generous company benefits to include pension and life assurance and an annual allowance to spend on medical insurance, health cash plan, denplan, gym memberships 🤸
- Enhanced policies that are family and pet friendly, to include company sick pay and peternity leave 🐶
- Great career development in a fast paced environment 🚀
- Regular company socials.
- Volunteer days as part of our CSR program 🤝
- More great perks to include weekly snacks, tuckshop, cycle to work, help to save and much more! 🍭
The typical interview process
- Introductory call with our Talent Manager (phone call - 30 mins)
- 1st Stage: Technical interview with Hiring Manager and team (video call - 60 mins)
- 2nd Stage: Past work experience and culture interview with Hiring Manager and team (in person - 60 mins)
We’re looking for people that will get stuck in and make a difference. We have a great collaborative, entrepreneurial team that are passionate about what they do. If you want to join a team that is changing people’s lives for the better then we’d love to hear from you. Learn more at salaryfinance.com
Salary Finance is proud to be an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive work environment where all employees and applicants can flourish.
Employee Communications Manager (16 Month Maternity Cover) in London employer: Salary Finance
Salary Finance is an exceptional employer that fosters a collaborative and innovative work culture in the heart of London. With a strong focus on employee growth, we offer continuous learning opportunities and the chance to make a meaningful impact through data-driven decision-making. Our hybrid work model ensures flexibility while being part of a dynamic team dedicated to enabling safe growth in the financial sector.
StudySmarter Expert Advice🤫
We think this is how you could land Employee Communications Manager (16 Month Maternity Cover) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Salary Finance and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Salary Finance are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Salary Finance on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Salary Finance. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Employee Communications Manager (16 Month Maternity Cover) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Salary Finance. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Salary Finance:Show us that you’ve done your homework! In your application, briefly mention what you admire about Salary Finance’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Salary Finance
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Salary Finance will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Salary Finance, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
