Lifecycle Marketing Leader: CRM & Owned Media

Lifecycle Marketing Leader: CRM & Owned Media

Full-Time 63000 - 77000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead CRM and lifecycle marketing, managing email, SMS, and website strategies.
  • Company: Join SALAD, a dynamic UK fintech lender revolutionising consumer finance.
  • Benefits: Competitive salary, flexible working, and opportunities for professional growth.
  • Other info: Be part of a rapidly growing company with a focus on innovation.
  • Why this job: Make a real impact in a fast-paced environment while leading a passionate team.
  • Qualifications: Experience in lifecycle marketing and strong communication skills required.

The predicted salary is between 63000 - 77000 £ per year.

SALAD is a UK consumer fintech lender seeking a lifecycle marketing lead to own CRM, lifecycle, and customer communications.

You will manage end-to-end programmes across email, RCS and SMS, and drive conversion alongside paid acquisition.

You will own the website roadmap, SEO, and testing, coordinating PR and content strategies to build trust with customers.

You will work with Risk and Compliance to ensure regulated communications, and you’ll lead a small team in a fast-growing environment

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Lifecycle Marketing Leader: CRM & Owned Media employer: Salad

At SALAD, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture. As a Lifecycle Marketing Leader, you will have the opportunity to lead innovative marketing strategies in a fast-paced fintech environment, with ample room for professional growth and development. Our commitment to employee well-being is reflected in our supportive team atmosphere and focus on collaboration, making SALAD a rewarding place to advance your career.

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Contact Details:

Salad Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Lifecycle Marketing Leader: CRM & Owned Media

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Salad and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Salad are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Salad on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Salad. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Lifecycle Marketing Leader: CRM & Owned Media

CRM Management
Lifecycle Marketing
Email Marketing
RCS Messaging
SMS Marketing
Conversion Rate Optimisation
Website Roadmap Management

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Salad. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Salad:Show us that you’ve done your homework! In your application, briefly mention what you admire about Salad’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Salad

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Salad will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Salad, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.