Digital Marketing Manager - Tech in London

Joining Sainsbury's as a Digital Marketing Manager in Technology offers the opportunity to drive innovation and shape the digital marketing capabilities of a leading retail group. With access to cutting-edge technology, robust support systems, and a collaborative team environment, you will play a pivotal role in delivering exceptional customer-first communications across inbound and outbound channels. As part of a dynamic organisation that values expertise, creativity, and proactive problem-solving, you will have the space to grow professionally, influence strategic decisions, and contribute to impactful projects that shape the future of digital marketing in the retail landscape.

As the Digital Marketing Manager - Technology at Sainsbury's, you will be responsible for implementing and managing MarTech platforms, including CRM and marketing automation tools. You will play a key role in developing and enhancing end-to-end digital marketing capabilities through robust platform and data integrations, maximising the usage of existing tools, and conducting assessments to address capability gaps. Collaborating with internal teams, agencies, and key marketing platforms, you will support the delivery of exceptional customer-first communications, while managing supplier relationships and contracts to drive market-leading initiatives in the digital marketing space.

Your success will be driven by experience of building and managing complex enterprise-scale Marketing Technology stacks, defining requirements and running buy/build/partner assessments, and optimising tools to maximise value from MarTech. Collaborating closely with Product and Engineering counterparts to ensure alignment with enterprise Architecture, ensuring quick time to market and robust platform governance.

As a Digital Marketing Manager specialising in technology for Sainsbury’s, you are a strategic and analytical professional with extensive experience in leveraging CRM and loyalty platforms to deliver personalised and impactful marketing campaigns across inbound and outbound channels. Your deep understanding of data and analytics technologies, coupled with your technical background, enables you to drive customer-centric marketing capabilities and navigate regulatory changes within the digital landscape. With your strong stakeholder management skills, commercial acumen, and proactive approach to project delivery, you excel in influencing senior business stakeholders and driving digital innovation to position the organisation as a leader in the industry.

Essential criteria

• Experience using CRM and Loyalty marketing platforms to deliver personalisation and decisioning at scale across inbound and outbound channels.
• Strong technical background with the ability to work closely with developers and translate complex technical concepts for non‑technical stakeholders.
• Hands‑on experience with data and analytics technologies such as Snowflake, Azure, Adobe, Tealium, or similar enterprise‑scale tools.
• Proven experience delivering customer‑centric digital marketing capabilities, including data integration, identity management, dynamic content, and automated activation pipelines.
• Up‑to‑date knowledge of digital media developments (e.g., Google, Meta, TikTok, programmatic display & social) and their impact on marketing technology and performance.
• Understanding of regulatory and privacy‑led changes shaping the marketing landscape and how to apply a privacy‑centric approach.

We are committed to being a truly inclusive retailer, so you’ll be welcomed whoever you are and wherever you work. Around here, there’s always the chance to try something new - whether that’s as part of an evolving team or somewhere else across the business - and we take development seriously and promise to support you. We also recognise and celebrate colleagues when they go the extra mile and, where possible, offer flexible working. When you join our team, we’ll also offer you an amazing range of benefits.

Starting off with colleague discount, you'll be able to get 10% off at Sainsbury's, Argos, TU and Habitat after 4 weeks. This increases to 15% off at Sainsbury’s every Friday and Saturday and 15% off at Argos every pay day. We’ve also got you covered for your future with our pensions scheme and life cover. You’ll also be able to share in our success as you may be eligible for a performance-related bonus of up to 20% of salary, depending on how we perform.

Your wellbeing is important to us too. You’ll receive an annual holiday allowance, and you can buy additional holiday. We also offer other benefits that will help your money go further such as season ticket loans, interest free car loan of up to £10k, cycle to work scheme, health cash plans, pay advance (where you can access some of your pay before pay day) as well access to a great range of discounts from hundreds of other retailers. And if you ever need it there is also an Employee Assistance Programme, you will also be eligible for private healthcare too.

Moments that matter are as important to us as they are to you which is why we give up to 26 weeks’ pay for maternity or adoption leave and up to 4 weeks’ pay for paternity leave.