Digital Data Strategist in London

About the team

At Nectar360, we use first-party data, customer insight and media expertise to help brands connect with customers in more relevant and effective ways. As part of the Commercial team, you’ll join a fast-growing area of the business that sits at the heart of how data and media are combined, leveraged and commercialised across Sainsbury’s. This is a brilliant opportunity to be part of a team shaping the future of retail media, supporting both onsite activity across Sainsbury’s and Argos e-commerce and offsite activation through our digital platforms, including DTP and Pollen.

More about the role

As Digital Data Strategist, you’ll play a key role in planning data-led brand campaigns and strategies across digital channels, with the flexibility to support omnichannel activity across Sainsbury’s media as needed. You’ll work closely with internal stakeholders, agencies and client teams to turn briefs into well-targeted, insight-led plans that align with wider corporate, marketing and category objectives. You’ll also help communicate Nectar360’s vision and the value of its services, building confidence in how data can be used to drive stronger marketing outcomes. In practice, this means using audience planning and delivery tools to shape campaign strategy, acting as a custodian for the use of data in planning and customer-targeted communications, and working collaboratively with colleagues across e-commerce, Analytics, Product & Tech to support the successful development and use of digital platforms. You’ll also partner closely with analytics teams to turn post-campaign measurement into meaningful learning, helping clients and internal teams understand what worked and where future opportunities lie. Alongside this, you’ll contribute to the culture and capability of the wider digital planning team through effective collaboration and sharing best practice.

More about you

We’re looking for someone who can combine data literacy with digital channel understanding to create clear, commercially relevant campaign recommendations. You’ll bring experience of using data to identify insights, build compelling narratives and translate those into segmentation, targeting and media channel recommendations. You’ll be comfortable working in a role that balances strategic thinking with delivery, whether that’s responding to a brief, supporting revenue goals or managing projects with multiple stakeholders. You’ll also be confident presenting complex ideas in a way that is clear and persuasive for different audiences, including clients and internal teams across Nectar360, Sainsbury’s and Argos. Strong communication and numerical skills are important, as is the ability to work across functions and build effective working relationships. Experience in digital media, ATL media or retail media will be valuable, as will advanced capability in PowerPoint and Excel.

Essential criteria

• Demonstrable experience using data to identify insights, build a clear narrative and translate findings into audience segmentation, targeting and media channel recommendations.
• Demonstrable experience planning or supporting digital, ATL or retail media activity in a commercial or client-focused environment.
• Evidence of delivering work against commercial objectives, such as managing to a budget or supporting client-facing teams to achieve revenue goals.
• Demonstrable experience leading projects involving multiple stakeholders and coordinating activity across teams.
• Advanced capability in PowerPoint and Excel, with evidence of presenting complex information clearly to clients and cross-functional business audiences.

Responsibilities

We’d all like amazing work to do, and real work-life balance. That’s waiting for you at Sainsbury’s. Everything our Nectar team does is powered and fuelled by data — and by great relationships with some of the UK’s favourite brands. The Nectar 360 team focuses on developing loyalty programmes, turning amazing data into something that makes a difference, traditional media and digital. It’s like an agency-within-a-retailer, and retail media is crucial. The culture might not be what you expect either, because there’s no set-up quite like this one. The team is a real priority because it’s connected to everything the business does and drives profitability. It’s where you can take risks, learn from them and be recognised.

Qualifications

We are committed to being a truly inclusive retailer, so you’ll be welcomed whoever you are and wherever you work. Around here, there’s always the chance to try something new - whether that’s as part of an evolving team or somewhere else across the business - and we take development seriously and promise to support you. We also recognise and celebrate colleagues when they go the extra mile and, where possible, offer flexible working. When you join our team, we’ll also offer you an amazing range of benefits.

• Starting off with colleague discount, you'll be able to get 10% off at Sainsbury's, Argos, TU and Habitat after 4 weeks. This increases to 15% off at Sainsbury’s every Friday and Saturday and 15% off at Argos every pay day.
• We've also got you covered for your future with our pensions scheme and life cover. You'll also be able to share in our success as you may be eligible for a performance-related target bonus of up to 10% of salary (which may vary for Nectar360), depending on how we perform.
• Your wellbeing is important to us too. You'll receive an annual holiday allowance and you can buy additional holiday. We also offer other benefits that will help your money go further such as season ticket loans, cycle to work scheme, health cash plans, pay advance (where you can access some of your pay before pay day) as well access to a great range of discounts from hundreds of other retailers. And if you ever need it there is also an employee assistance programme.
• Moments that matter are as important to us as they are to you which is why we give up to 26 weeks’ pay for maternity or adoption leave and up to 4 weeks’ pay for paternity leave.

Please see www.sainsburys.jobs for a range of our benefits (note, length of service and eligibility criteria may apply).