At a Glance
- Tasks: Lead social media strategy and deliver engaging campaigns for top brands.
- Company: Join Sainsbury’s, a leading UK supermarket with a vibrant marketing team.
- Benefits: Enjoy discounts, flexible working, and a performance-related bonus up to 20%.
- Other info: Inclusive culture with opportunities for growth and development.
- Why this job: Make an impact in a fast-paced environment while developing your skills.
- Qualifications: Experience in social media strategy and campaign delivery for large brands.
The predicted salary is between 37800 - 46200 £ per year.
Location: London Store Support Centre and Home, London, EC1M 6HA
Hours: Full time
Contract type: Permanent
Business area: Marketing
Closing date: 15 September 2026
Requisition ID: 400073553
We’d all like amazing work to do, and real work-life balance.
That’s waiting for you at Sainsbury’s.
We’re one of the biggest supermarkets in the UK, with one of the largest retail websites.
So marketing here happens at scale.
We move faster than you might expect too, across Brand Planning, Brand Comms and Creative, Digital Marketing, CRM and Loyalty, Nectar 360 and Insights.
With more people shopping with us every week, there are more interactions, more moments to connect.
And thanks to data and insight, we understand our customers in a way few others can.
We work alongside incredible brand partners and some of the best agencies in the industry.
So if you’re passionate about learning, growing and experiencing new teams, come and explore it all with us.
Social Account Director, 5-month FTC
As part of Sainsbury’s in-house creative agency, the Social Account Director is responsible for leading the strategic development, planning and delivery of social media activity across Sainsbury’s in-house brands, including Sainsbury’s, Argos and TU, ensuring social channels support wider business, brand and commercial objectives.
Acting as a trusted partner to all stakeholders, the Social Account Director oversees the end-to-end delivery of both large-scale social campaigns and always-on content, working collaboratively with brand teams, creatives, strategists, producers and account teams to deliver best-in-class social work.
This role requires a strong understanding of social media trends, platform best practice and audience behaviour, alongside the ability to translate insights into effective content strategies that drive engagement and performance.
You will lead multiple workstreams across a diverse range of brands, balancing strategic thinking with operational excellence.
Responsibilities include content planning, campaign development, performance analysis, budgeting, forecasting, resource allocation and team leadership.
You will be responsible for continuously reviewing content performance, identifying opportunities for optimisation and evolving social strategies to ensure content remains relevant, effective and aligned to overarching brand objectives.
A strong understanding of content production is essential, with experience overseeing the development of social-first creative from concept through to delivery.
The role requires close collaboration with production teams to manage shoot logistics, timelines, post-production schedules and content delivery, ensuring projects are delivered efficiently and to a high standard.
Commercial acumen is equally important.
The Social Account Director will oversee account health across multiple brands, managing scopes of work, budgets, forecasting and billing processes to ensure projects are delivered within budget and financial targets are met.
You will work closely with producers, account managers and creative teams to balance creative ambition with commercial realities, providing guidance on project feasibility and ensuring resources are utilised effectively.
This is a fast-paced, varied role spanning multiple retail categories, including fashion, food and general merchandise, requiring the ability to juggle a high volume of priorities, stakeholder requirements and day-to-day challenges.
- Experience leading social media strategy, planning and delivery for large consumer brands across multiple platforms withing a creative agency as an Account Director.
- Proven experience managing and delivering both large-scale social campaigns and always-on content programmes.
- Experience developing social content strategies that support brand, commercial and business objectives.
- Demonstrable experience analysing social performance data and using insights to optimise content and campaign effectiveness.
- Experience overseeing the development and delivery of social-first creative from concept through to final execution.
We are committed to being a truly inclusive retailer, so you’ll be welcomed whoever you are and wherever you work.
Around here, there’s always the chance to try something new - whether that’s as part of an evolving team or somewhere else across the business - and we take development seriously and promise to support you.
We also recognise and celebrate colleagues when they go the extra mile and, where possible, offer flexible working.
When you join our team, we’ll also offer you an amazing range of benefits.
Here are some of them
- Starting off with colleague discount, you'll be able to get 10% off at Sainsbury's, Argos, TU and Habitat after 4 weeks.
This increases to 15% off at Sainsbury’s every Friday and Saturday and 15% off at Argos every pay day.
- We've also got you covered for your future with our pensions scheme and life cover.
- You’ll also be able to share in our success as you may be eligible for a performance-related bonus of up to 20% of salary, depending on how we perform.
- Your wellbeing is important to us too. You'll receive an annual holiday allowance, and you can buy additional holiday.
- We also offer other benefits that will help your money go further such as season ticket loans, interest free car loan of up to £10k, cycle to work scheme, health cash plans, pay advance (where you can access some of your pay before pay day) as well access to a great range of discounts from hundreds of other retailers.
- And if you ever need it there is also an Employee Assistance Programme, you will also be eligible for private healthcare too.
- Moments that matter are as important to us as they are to you which is why we give up to 26 weeks’ pay for maternity or adoption leave and up to 4 weeks’ pay for paternity leave.
Please see www. sainsburys. jobs for a range of our benefits (note, length of service and eligibility criteria may apply).
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Social Account Director, 5-month FTC employer: Sainsbury's Supermarkets Ltd
As a Customer and Trading Manager on the nightshift at our Bridgend store, you will be part of a dynamic team that values bold leadership and exceptional service. We offer competitive salaries, a generous benefits package including discounts, bonuses, and wellbeing support, alongside a strong commitment to inclusivity and employee development. Join us in creating a rewarding work environment where your contributions directly enhance the shopping experience for our customers.
Contact Details:
Sainsbury's Supermarkets Ltd Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Social Account Director, 5-month FTC
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Sainsbury's Supermarkets Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Sainsbury's Supermarkets Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Sainsbury's Supermarkets Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Sainsbury's Supermarkets Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Account Director, 5-month FTC
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Sainsbury's Supermarkets Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Sainsbury's Supermarkets Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Sainsbury's Supermarkets Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Sainsbury's Supermarkets Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Sainsbury's Supermarkets Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Sainsbury's Supermarkets Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.