Go To Market Manager

Go To Market Manager

Full-Time 50000 - 65000 £ / year (est.) Home office (partial)
Sainsbury's Supermarkets Ltd

At a Glance

  • Tasks: Plan and deliver go-to-market activities for data insights products.
  • Company: Join Sainsbury’s innovative Nectar360 team in London.
  • Benefits: Enjoy discounts, flexible working, and a performance-related bonus.
  • Other info: Inclusive culture with opportunities for personal and professional growth.
  • Why this job: Shape the future of retail media with cutting-edge data insights.
  • Qualifications: Experience in go-to-market strategies and stakeholder management.

The predicted salary is between 50000 - 65000 £ per year.

Salary: Competitive Plus Benefits

Location: London Store Support Centre and Home, London, EC1M 6HA

Contract type: Permanent

Business area: Nectar 360 Ltd

Closing date: 17 May 2026

We’d all like amazing work to do, and real work-life balance. That’s waiting for you at Sainsbury’s. Everything our Nectar team does is powered by data and by strong relationships with some of the UK’s favourite brands. The Nectar360 team develops loyalty programmes, turning insight into something that makes a real difference, across both traditional and digital media. It’s like an agency within a retailer, and retail media is a crucial part of our future. The culture might not be what you expect either, because there’s no setup quite like this one. The team is a real priority, connected to almost everything the business does and playing a key role in driving profitability. It’s a place where you can take risks, learn from them, and be recognised.

About the team

Nectar360 sits at the heart of Sainsbury’s Group, helping colleagues and clients turn customer and commercial data into clear decisions. Within Data & Insights, our GoToMarket (GTM) team makes sure new capabilities land well – with clear launches, great enablement and the confidence for users to adopt and use our proprietary tooling day-to-day. We work closely with Product and Technology partners across Sainsbury’s and Argos, connecting roadmaps to real user needs and helping our platforms deliver value at pace.

More about the role

As GoToMarket Manager – Data & Insights, you’ll plan, coordinate and deliver GTM activity for our Data & Insights propositions, with a primary focus on the Sainsbury’s Insights Platform (SIP), SIP Argos and (potentially) SupplyHub. Working under the direction of the GTM Lead, you’ll own the delivery of launches and change activity – translating product releases into practical plans, clear communications and enablement that drive confident adoption. You’ll be the day‑to‑day link between the Nectar360 Data & Insights team and the Sainsbury’s technology teams building SIP, bringing clarity across stakeholders and ensuring launches are aligned to technical, operational and commercial readiness. A key part of the role includes gathering and synthesising user and client feedback – with a business analysis element – so we continuously improve what we ship and how we support users. You’ll also contribute to guidance, FAQs and support inputs to reduce repeat issues and improve speed to resolution. Looking ahead, we’re nearing the end of a project to partner with an AI vendor to embed AI capability into SIP. You’ll help shape how we capture user requirements and communicate enablement for this emerging capability, ensuring colleagues and clients understand what’s changing and how to get the best from it.

More about you

You’re a delivery-focused GTM or enablement professional who enjoys turning complex change into simple, user-friendly outcomes. You’re comfortable working in a matrix environment, partnering across Product, Technology and Commercial teams, and you bring a practical, organised approach to managing multiple workstreams at once. You communicate with clarity and confidence – whether you’re drafting launch messages, running a tutorial, or aligning stakeholders on risks and dependencies. You’re curious about data and insights products and motivated by improving user experience and adoption. You don’t need to be an engineer, but you do have an interest in how AI works in practice and can learn quickly enough to help others adopt new AI‑enabled ways of working.

Experience planning and delivering go‑to‑market activity for product launches or change (communications, enablement and adoption support).

Ability to translate complex product or technical updates into clear, practical messaging and guidance for varied audiences.

Evidence of effective stakeholder management across a matrix organisation, partnering with Product and Technology teams.

Approach to gathering and synthesising user requirements/feedback and using insight to improve delivery or product outcomes.

Competence using Microsoft tools (Teams, Outlook, SharePoint, Excel and PowerPoint) to coordinate delivery, communications and reporting.

We are committed to being a truly inclusive retailer so you’ll be welcomed whoever you are and wherever you work. Around here, there’s always the chance to try something new — whether that’s as part of an evolving team or somewhere else across the business - and we take development seriously and promise to support you. We also recognise and celebrate colleagues when they go the extra mile and, where possible, offer flexible working.

When you join our team, we’ll also offer you an amazing range of benefits. Here are some of them:

  • Starting off with colleague discount, you'll be able to save 10% on your shopping online and in store at Sainsbury's, Argos, TU and Habitat, and we regularly increase the discount to 15% at points during the year.
  • We've also got you covered for your future with our pensions scheme and life cover.
  • You'll also be able to share in our success as you may be eligible for a performance-related bonus of up to 10% of salary (which may vary for Nectar360), depending on how we perform.
  • Your wellbeing is important to us too. You'll receive an annual holiday allowance and you can buy up to an additional week's holiday.
  • We also offer other benefits that will help your money go further such as season ticket loans, cycle to work scheme, health cash plans, salary advance (where you can access some of your pay before pay day) as well as access to a great range of discounts from hundreds of other retailers.
  • And if you ever need it there is also an employee assistance programme.
  • Moments that matter are as important to us as they are to you which is why we give up to 26 weeks’ pay for maternity or adoption leave and up to 4 weeks’ pay for paternity leave.

Please see www.sainsburys.jobs for a range of our benefits (note, length of service and eligibility criteria may apply).

Go To Market Manager employer: Sainsbury's Supermarkets Ltd

At Sainsbury's, we pride ourselves on being an exceptional employer, offering a vibrant work culture that prioritises employee well-being and development. As part of the Nectar360 team, you'll enjoy a collaborative environment where innovation thrives, alongside competitive benefits such as generous discounts, performance-related bonuses, and flexible working options. With a strong focus on personal growth and a commitment to inclusivity, Sainsbury's is the perfect place for those looking to make a meaningful impact in the retail sector.
Sainsbury's Supermarkets Ltd

Contact Detail:

Sainsbury's Supermarkets Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Go To Market Manager

✨Tip Number 1

Network like a pro! Reach out to people in the industry, especially those connected to Sainsbury’s or the Nectar360 team. A friendly chat can open doors and give you insights that a job description just can't.

✨Tip Number 2

Prepare for interviews by practising common questions related to Go To Market strategies. Think about how you can showcase your experience in delivering product launches and managing stakeholder relationships.

✨Tip Number 3

Show your passion for data and insights! Be ready to discuss how you've used data to drive decisions in past roles. This will resonate well with the team and show you're a great fit for the culture.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the Sainsbury’s family.

We think you need these skills to ace Go To Market Manager

Go-To-Market Strategy
Stakeholder Management
User Experience Improvement
Data Analysis
Communication Skills
Project Coordination
Technical Understanding of AI
Feedback Synthesis
Microsoft Office Suite (Teams, Outlook, SharePoint, Excel, PowerPoint)
Change Management
Product Launch Planning
Matrix Organisation Collaboration
Organisational Skills
Adaptability

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter for the Go To Market Manager role. Highlight your experience in go-to-market activities and how it aligns with what we’re looking for at Nectar360.

Showcase Your Communication Skills: Since clear communication is key in this role, give examples of how you've effectively communicated complex ideas in the past. We want to see your ability to translate technical jargon into user-friendly language.

Demonstrate Your Stakeholder Management: Share specific instances where you’ve successfully managed stakeholders across different teams. This will show us that you can navigate our matrix environment and build strong relationships.

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and keep track of your application. Plus, it shows you’re serious about joining our team!

How to prepare for a job interview at Sainsbury's Supermarkets Ltd

✨Know Your Stuff

Before the interview, dive deep into Sainsbury’s Nectar360 team and their data-driven approach. Familiarise yourself with their loyalty programmes and how they leverage insights to drive profitability. This will show your genuine interest and help you connect your experience to their needs.

✨Showcase Your Communication Skills

As a Go To Market Manager, clear communication is key. Prepare examples of how you've translated complex information into simple, user-friendly messages in past roles. Practise articulating these experiences so you can confidently demonstrate your ability to engage with varied audiences.

✨Be Ready for Stakeholder Management Questions

Expect questions about your experience working in a matrix environment. Think of specific instances where you successfully managed relationships across different teams, particularly with Product and Technology. Highlight your collaborative approach and how it led to successful project outcomes.

✨Embrace the AI Angle

With AI being a focus for the role, brush up on how AI can enhance user experience and product delivery. Be prepared to discuss your thoughts on AI integration and how you would communicate these changes to users, ensuring they feel confident in adopting new tools.

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