At a Glance
- Tasks: Lead and grow paid search campaigns for Occasions by Sainsbury's.
- Company: Join the innovative team at Sainsbury's, a leader in the retail industry.
- Benefits: Enjoy competitive pay, flexible working options, and opportunities for personal growth.
- Other info: Be part of a forward-thinking team with exciting career progression.
- Why this job: Make a real impact in a dynamic role with high ownership and creative freedom.
- Qualifications: Experience in PPC and a passion for digital marketing.
The predicted salary is between 50000 - 60000 £ per year.
This is a hands-on, high ownership performance marketing role responsible for rebuilding, growing, and scaling paid search activity for Occasions by Sainsbury's - a distinct and evolving proposition within the wider Sainsbury's ecosystem. The role currently focuses on Paid Search and Shopping, with scope to expand into Affiliate and broader performance marketing channels as the proposition matures. You will own the end-to-end Google and Microsoft accounts - from strategy and forecasting to execution, optimisation, and stakeholder communication. This is a self-directed role suited to someone comfortable operating with autonomy, making decisions, and proactively shaping the roadmap in partnership with analytics, tech, and commercial teams.
- Rebuild and develop the Occasions by Sainsbury's paid search
Digital Marketing Lead - PPC employer: Sainsbury’s Group
Sainsbury's is an exceptional employer that fosters a dynamic and innovative work culture, particularly for the Digital Marketing Lead - PPC role. With a strong emphasis on employee growth and development, team members are encouraged to take ownership of their projects while collaborating with cross-functional teams. Located in a vibrant environment, Sainsbury's offers unique opportunities to shape the future of performance marketing within a well-respected brand, making it an ideal place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Lead - PPC
✨Tip Number 1
Network like a pro! Reach out to people in the digital marketing space, especially those who work with PPC. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your PPC campaigns and results. This will give potential employers a taste of what you can do and set you apart from the crowd.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of Google and Microsoft Ads. Be ready to discuss your strategies and how you've optimised campaigns in the past. Confidence is key!
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who are proactive and take the initiative to connect with us directly. It shows you're serious about landing the role.
We think you need these skills to ace Digital Marketing Lead - PPC
Some tips for your application 🫡
Show Your Passion for PPC:When writing your application, let us see your enthusiasm for paid search! Share any relevant experiences or projects that highlight your skills in PPC. We love candidates who are genuinely excited about performance marketing.
Be Specific About Your Achievements:Don’t just list your responsibilities; tell us about your successes! Use numbers and examples to demonstrate how you've rebuilt or scaled paid search campaigns in the past. This helps us understand the impact you can bring to our team.
Tailor Your Application:Make sure your application speaks directly to the role. Highlight your experience with Google and Microsoft accounts, and mention any strategies you've implemented that align with our goals at Occasions by Sainsbury's. We want to see how you fit into our vision!
Keep It Professional Yet Personal:While we appreciate a friendly tone, remember to keep it professional. Let your personality shine through, but ensure your application is polished and free of errors. We’re looking for someone who can communicate effectively with stakeholders!
How to prepare for a job interview at Sainsbury’s Group
✨Know Your PPC Inside Out
Make sure you brush up on your knowledge of PPC strategies, especially around Google and Microsoft Ads. Be ready to discuss specific campaigns you've managed, the results achieved, and how you optimised them. This shows you're not just familiar with the tools but can also leverage them effectively.
✨Showcase Your Analytical Skills
Since this role involves a lot of data analysis, be prepared to talk about how you've used analytics in past roles. Bring examples of how you've interpreted data to make informed decisions and improve campaign performance. This will demonstrate your ability to work closely with analytics teams.
✨Demonstrate Autonomy and Ownership
This position requires a self-directed approach, so share experiences where you've taken ownership of projects. Discuss how you set goals, made decisions independently, and drove results without constant oversight. This will highlight your fit for the role's high ownership aspect.
✨Prepare Questions for Them
Interviews are a two-way street, so think of insightful questions to ask about their current PPC strategies and future plans for the Occasions by Sainsbury's brand. This shows your genuine interest in the role and helps you assess if it's the right fit for you.
