Event Branding Operations Lead in London

Event Branding Operations Lead in London

London Full-Time 50000 - 65000 £ / year (est.) Home office (partial)
SailGP

At a Glance

  • Tasks: Lead the planning and delivery of SailGP's global branding for thrilling events.
  • Company: Join SailGP, the world’s most exciting on-water racing championship.
  • Benefits: Hybrid work model, competitive salary, and a focus on wellbeing.
  • Other info: Diverse team culture that values creativity and collaboration.
  • Why this job: Make a real impact in a fast-paced, innovative environment while promoting sustainability.
  • Qualifications: Experience in branding production and strong project management skills required.

The predicted salary is between 50000 - 65000 £ per year.

About: SailGP is the world’s most exciting racing on-water. The annual, global championship features national teams battling in short, intense races at iconic stadium-style venues across the globe. The high-tech, high-speed action features sailing's best athletes racing in identical hydrofoiling F50 catamarans, flying at speeds approaching 100 km/h who compete for the sport's top prize money, with US$4.3 million at stake over the season. SailGP is a global organisation with defined values that shape the culture of its diverse team: deliver quality, break boundaries, make an impact, stand together and strike a balance.

Summary: Reporting directly to the Operations Director, this strategic lead role is responsible for overseeing the end-to-end planning, procurement and governance of SailGP’s global branding portfolio. Serving as a key cross functional partner to Design, Marketing and Guest Experience, the position drives the overarching visual strategy to ensure high impact on brand experiences across all SailGP events while pursuing cost efficiencies and operational excellence.

Key Responsibilities:

  • Oversee the end-to-end planning, procurement, scheduling and delivery of SailGP’s venue branding, ensuring seamless integration across the Design, Marketing and Guest Experience departments.
  • Effectively manage internal team members as well as installation teams driving growth mindset and operational excellence.
  • Oversee the logistical deployment of onsite teams across the racing season, ensuring compliant contracting and efficient travel arrangements.
  • Identify and execute cross-departmental synergies, driving measurable efficiencies in both global labour models and physical resource allocation.
  • Lead all financial management, purchase order (PO) workflows and budget tracking for branding, actively driving cost savings and commercial sustainability.
  • Manage vendor relationships and maximise ROI by actively analysing supplier performance, authoring complex RFPs and overseeing contract agreements.
  • Lead the creation and high impact delivery of venue branding strategies, meeting strict milestone timelines (initial concepts at 6 months and finalised plans at 3 months prior to events).
  • Drive long-term planning, preparation and R&D initiatives to enhance, scale or replace branding assets, ensuring future-proof and sustainable event infrastructure.
  • Act as the primary escalation point for branding vendors globally, ensuring quality control, adherence to tight deadlines and the seamless delivery of print-ready artwork.

Key Expectations:

  • Promotes SailGP Values and contributes to a positive culture.
  • Fosters a work environment where diversity is valued, respected, and celebrated through inclusive leadership.
  • Develop creative solutions that allow for quality work to be delivered.
  • Drive collaboration and teamwork within their team and amongst wider department recognising their personal impact and utilising this effectively.
  • Promote working practices that enable a healthy work life balance within the team and celebrate wellbeing.
  • Supports and displays out of the box thinking guiding this to align with SailGP's strategic objectives.
  • Support teams with developmental goals and growth plans utilising a coaching mindset to enable and empower.
  • Seizes opportunities to impact Better Sport, Better Planet.
  • Strives for the commercial sustainability of SailGP considering this at all parts of budget management.
  • Effectively presents with impact.

About You:

  • Highly organised and detail-oriented, with strong project management skills.
  • Experienced in branding production, event operations, or a similar role.
  • Confident coordinating across creative, marketing, and operations teams.
  • Skilled at managing suppliers - from issuing RFPs to overseeing delivery.
  • Commercially minded with experience in budgeting, POs, and cost control.
  • Strong eye for design, ensuring all branding aligns with visual identity standards.
  • Proactive problem solver who can work under pressure and to tight deadlines.
  • Passionate about sustainability and committed to responsible production practices.
  • Excellent communicator with a collaborative, can-do attitude.
  • Able to balance creativity with operational efficiency to deliver outstanding event branding.

Location: SailGP HQ in London, United Kingdom. Hybrid working model with a minimum of 3 days per week in the London Office. This role will have some event travel.

SailGP is proud to be an equal opportunity workplace committed to building a team culture that celebrates diversity, equity and inclusion.

Event Branding Operations Lead in London employer: SailGP

SailGP is an exceptional employer that champions a vibrant and inclusive work culture, where diversity is celebrated and collaboration thrives. With a strong focus on employee growth and sustainability, team members are empowered to drive innovative solutions while enjoying a healthy work-life balance in a dynamic environment. Located in the heart of London, SailGP offers a unique opportunity to be part of a global sporting phenomenon, where your contributions directly impact the future of event branding and the sport itself.

SailGP

Contact Details:

SailGP Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Event Branding Operations Lead in London

Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!

Tip Number 2

Show off your skills! Create a portfolio that highlights your past branding projects and event operations. Use visuals to demonstrate your impact and creativity. This will make you stand out when you’re chatting with potential employers.

Tip Number 3

Prepare for interviews by researching SailGP’s values and recent events. Be ready to discuss how your experience aligns with their mission. Tailor your answers to show you’re not just a fit for the role, but for the company culture too!

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the SailGP team. Let’s get you that dream job!

We think you need these skills to ace Event Branding Operations Lead in London

Project Management
Branding Production
Event Operations
Supplier Management
Budgeting
Cost Control
Visual Identity Standards

Some tips for your application 🫡

Show Your Passion for Branding:When you're writing your application, let your enthusiasm for branding shine through! Talk about your previous experiences and how they align with SailGP's mission to deliver high-impact brand experiences. We want to see that you’re not just qualified, but genuinely excited about the role.

Be Detail-Oriented:Since this role is all about overseeing branding operations, make sure your application reflects your attention to detail. Double-check for typos and ensure your formatting is consistent. We appreciate candidates who take the time to present their best selves!

Highlight Your Collaborative Spirit:SailGP values teamwork, so don’t forget to mention your experience working across different departments. Share examples of how you've successfully collaborated with creative, marketing, and operations teams in the past. We love seeing candidates who can bring people together!

Apply Through Our Website:We encourage you to apply directly through our website for a smoother process. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the SailGP team!

How to prepare for a job interview at SailGP

Know Your Branding Inside Out

Make sure you’re well-versed in SailGP’s branding and visual identity. Familiarise yourself with their past events and how branding played a role in enhancing the experience. This will show your genuine interest and understanding of the brand.

Showcase Your Project Management Skills

Prepare examples from your previous roles where you successfully managed projects, especially in event operations or branding. Highlight your organisational skills and how you ensured timely delivery while maintaining quality.

Demonstrate Collaboration and Communication

Since this role involves working across various teams, be ready to discuss how you’ve effectively collaborated with creative, marketing, and operations teams in the past. Share specific instances where your communication skills made a difference.

Emphasise Sustainability Practices

Given SailGP's commitment to sustainability, come prepared to discuss your experience with responsible production practices. Share ideas on how you can contribute to their sustainability goals through innovative branding solutions.