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- Tasks: Lead impactful brand partnerships and activations across the UKI and ZA regions.
- Company: Join Sage, a dynamic company focused on innovation and collaboration.
- Benefits: Enjoy flexible working, ongoing training, and paid volunteer days.
- Why this job: Make a real impact by driving brand visibility and customer engagement.
- Qualifications: Experience in partnership management and strong analytical skills required.
- Other info: Hybrid work model with opportunities for professional growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
The Partnership & Brand Senior Manager plays a critical role in bringing Sage’s brand to life through high-impact partnerships and activations across the UKI and ZA regions. This role is responsible for leading the execution of partnership and brand initiatives that strengthen market visibility, deepen customer engagement, and deliver clear commercial value. Sitting at the intersection of brand, performance marketing, sponsorship, and partnerships, you’ll guide a specialist team and work closely with internal stakeholders and external partners to deliver insight-led, brand-consistent activations. With a strong focus on execution excellence, measurement, and integration, this role ensures partnerships are fully embedded across the marketing ecosystem and aligned to Sage’s wider business priorities.
Location: Hybrid, 3 days per week from our Newcastle, London or Winnersh office with 2 days at home.
What Will I Be Doing?
- You’ll lead the end-to-end delivery of partnership and brand activations across UKI and ZA, ensuring activity is aligned to brand strategy, sponsorship platforms, and commercial objectives. This includes working closely with the sponsorship team to maximise the impact of flagship partnerships, such as the EFL, and ensuring partnerships enhance visibility, engagement, and brand coherence.
- You’ll collaborate with performance marketing to build data‑led partner strategies that maximise ROI and support growth across the funnel. A key part of the role involves ensuring partners are equipped with high-quality content, assets, and resources that drive meaningful customer engagement and progression through the journey.
- You’ll ensure partnerships are fully integrated into broader marketing campaigns and communications, while also maintaining accurate API integrations and performance tracking to provide clear visibility of partner contribution and results.
- From a customer perspective, you’ll develop activations that create meaningful engagement opportunities across multiple business units, leveraging partner relationships to create authentic case studies and real‑world content that resonates with customers.
- As a people leader, you’ll lead and develop a team of partnership and brand specialists, fostering collaboration across brand, performance marketing, sales, product, events, and sponsorship teams. You’ll champion brand consistency and quality across all partnership touchpoints, working closely with creative and production teams to deliver compelling joint storytelling and experiences.
- Finally, you’ll own performance measurement and reporting, using insight to optimise partnership strategies, demonstrate impact, and continuously improve how partnerships contribute to brand awareness, engagement, and customer progression.
What We’re Looking For
- We’re looking for an experienced partnership and brand leader with a strong background in delivering multi‑channel partnership activations that drive both brand and commercial outcomes. You’ll bring proven experience managing complex stakeholder relationships, leading teams, and delivering high‑quality activations on time and within budget.
- You’ll have a strategic mindset, able to align partnerships with wider marketing and business objectives, alongside strong analytical capability to measure performance and optimise activity.
- Creativity and innovation are essential, as is the ability to turn insight into engaging partnership ideas that build brand preference and customer engagement.
- Strong communication and presentation skills are key, along with confidence working across internal teams, partner organisations, rights holders, and senior leadership.
- A solid understanding of the partnership and sponsorship landscape, including trends, audience behaviour, and best‑practice activation models, will set you up for success in this role.
Your benefits (Only Applicable for UK Based Roles)
- Benefits video – away scheme for up to 10 weeks a year
- On‑going training and professional development
- Paid 5 days yearly to volunteer through our Sage Foundation
- Flexible work patterns and hybrid working
Campaign Lead, Brand and Partnerships UKI - 12 Month Fixed Term Contract in Newcastle upon Tyne employer: Sage
Contact Detail:
Sage Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Lead, Brand and Partnerships UKI - 12 Month Fixed Term Contract in Newcastle upon Tyne
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your past campaigns and partnerships. This is your chance to showcase your creativity and strategic thinking, making it easier for potential employers to see what you bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its partnerships. Understand their brand strategy and think about how you can contribute to their goals. Tailor your responses to show how your experience aligns with their needs – this will make you stand out!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you. Plus, applying directly shows your enthusiasm and commitment to joining our team. Let’s get you that dream job!
We think you need these skills to ace Campaign Lead, Brand and Partnerships UKI - 12 Month Fixed Term Contract in Newcastle upon Tyne
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Campaign Lead role. Highlight your experience in partnerships and brand activations, and show how your skills align with what we’re looking for at StudySmarter.
Showcase Your Achievements: Don’t just list your responsibilities; share specific examples of successful campaigns or projects you’ve led. We want to see how you’ve made an impact in previous roles, especially in driving brand visibility and customer engagement.
Be Authentic: Let your personality shine through in your application. We value creativity and innovation, so don’t hesitate to share your unique ideas on partnership strategies and brand storytelling that could resonate with our audience.
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity at StudySmarter!
How to prepare for a job interview at Sage
✨Know Your Partnerships
Before the interview, dive deep into the partnerships and brand activations that the company has executed. Familiarise yourself with their flagship partnerships, like the EFL, and think about how you can contribute to enhancing visibility and engagement through these initiatives.
✨Showcase Your Strategic Mindset
Be prepared to discuss how you’ve aligned partnerships with broader marketing objectives in your previous roles. Bring examples of how your strategic thinking led to successful multi-channel activations that drove both brand and commercial outcomes.
✨Demonstrate Analytical Skills
Since performance measurement is key, come equipped with examples of how you've used data to optimise partnership strategies. Be ready to talk about specific metrics you tracked and how they informed your decisions to improve engagement and ROI.
✨Engage with Creativity
Think outside the box! Prepare to share innovative ideas for partnership activations that resonate with customers. Highlight any creative campaigns you've led or contributed to, showcasing your ability to turn insights into engaging content that builds brand preference.
