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For Companies At a Glance
- Tasks: Drive audience growth and lead impactful digital marketing campaigns.
- Company: Join Sage, a mission-driven independent academic publisher.
- Benefits: Enjoy 25 days annual leave, hybrid working, and professional development support.
- Why this job: Make a real impact in shaping the future of research and education.
- Qualifications: Experience in digital marketing and B2B multi-channel strategies required.
- Other info: Be part of a diverse team committed to innovation and collaboration.
The predicted salary is between 35300 - 38000 £ per year.
Overview
Audience Marketing Manager – Permanent – £40,370 – £43,720
Join us and be part of a mission-driven, independent publisher. You’ll work with a diverse group of people who share a passion for empowering researchers, educators, and institutions to shape the future.
About Sage: Sage is a global academic publisher of books, journals, and library resources with a growing range of technologies to enable discovery, access, and engagement. Believing that research and education are critical in shaping society, Sara Miller McCune founded Sage in 1965. Today, we are controlled by a group of trustees charged with maintaining our independence and mission indefinitely. Our guaranteed independence means we’re free to:
- Do more – supporting an equitable academic future, furthering disciplines that drive social change, and helping social and behavioural science make an impact
- Work together – building lasting relationships, championing diverse perspectives, and co-creating resources to transform teaching and learning
- Think long-term – experimenting, taking risks, and investing in new ideas
Team and role context
About our Team: The Commercial Sales and Professional Media team plays a critical role in driving revenue growth through advertising and custom publishing solutions. We manage a complex buyer journey, ensuring high-impact sales performance. Our remit includes both traditional and digital sales channels, with a strong focus on innovation, customer experience, and global expansion. We are a dynamic team of professionals committed to delivering innovative advertising and content sponsorship solutions across the publishing landscape. With team members based in the UK, US, APAC, and India, we bring diverse perspectives and deep market knowledge to everything we do. We work in close partnership with Editorial, Marketing, Production, Product Innovation, and Technology teams to align sales strategies with content development and platform capabilities.
Could you be our new Audience Marketing Manager?
Requirements
- A digital marketing professional, with experience driving audience growth and leading digital campaigns that deliver results.
- Strong analytically, with experience interpreting audience data and building strategy and performance.
- Experienced with B2B multi-channel marketing, ideally within life sciences or academic publishing.
- Proficient in handling Customer Data Platforms and Microsoft Office tools to support marketing execution.
- Knowledgeable of the full sales and marketing cycle, including promotion, material, and campaign creation that supports sales teams.
- An active partner who excels in multifaceted environment and communicates confidently with collaborators.
Your new role
You will play a pivotal role in our strategic marketing initiatives, ensuring our marketing efforts are data-driven and impactful.
- Using data to understand audience behaviour and identify new segments.
- Driving growth through targeted strategies across email, social, paid media, and partnerships.
- Developing and leading multi-channel campaigns that boost brand awareness, increase conversions, and support acquisition, engagement, and retention.
- Crafting content for SEO, email, and social platforms, working closely with creators to align messaging with audience needs.
- Tracking campaign performance, running A/B tests, and delivering actionable recommendations to improve results.
- Discovering fresh marketing strategies and techniques to boost revenue.
- Collaborating across editorial, sales, and creative teams to deliver coordinated marketing initiatives.
Overview of benefits
- 25 days annual leave (plus bank holidays) with 2 additional floating personal days.
- Hybrid working up to 2 days per week in office and a home working allowance.
- Life assurance, income protection, and travel insurance.
- Private medical cover and access to the company doctor.
- Tuition scheme and support for pursuing professional qualifications, including access to Sage books and journals.
- Variety of snacks and beverages available in the office.
- Healthy lifestyle reimbursement and anniversary trips.
- Access to Company loans (season ticket loan, rental deposit loan, cycle loan).
EEO and accessibility
We’re a Disability Confident Employer (Level 1). If you’d like to apply under this scheme, please let us know in your application. We’re committed to making our recruitment process accessible and inclusive. If you’d like to request reasonable adjustments, please email humanresources@sagepub.co.uk. Please note we only accept applications via email if an adjustment has been agreed.
Closing date for applications: Monday 13th October 2025
To ensure we can give each application the attention it deserves, we may consider bringing the closing date forward. Therefore, we encourage you to submit your application as soon as possible to ensure it is considered.
Diversity, Equity, and Inclusion
At Sage, we are committed to building a diverse and inclusive team and to sustaining a culture that celebrates diversity, encourages authenticity, and builds a deep sense of belonging. We encourage applications from all members of society irrespective of age, disability, sex or gender identity, sexual orientation, colour, race, nationality, ethnic or national origin, religion, or belief as crafting value through diversity is what makes us strong.
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Audience Marketing Manager Marketing · London, United Kingdom employer: Sage Publishing
Contact Detail:
Sage Publishing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Audience Marketing Manager Marketing · London, United Kingdom
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past campaigns and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your answers to reflect how your experience aligns with their mission and values. We want to see that you’re genuinely interested!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our mission-driven team at Sage.
We think you need these skills to ace Audience Marketing Manager Marketing · London, United Kingdom
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role and our mission shine through. We want to see how your passion for empowering researchers and educators aligns with what we do at Sage.
Tailor Your Experience: Make sure to highlight your relevant experience in digital marketing and audience growth. We’re looking for specific examples that demonstrate your skills in driving results, so don’t hold back!
Be Data-Driven: Since this role is all about using data to inform strategies, include any experiences where you've successfully interpreted audience data or improved campaign performance. We love a good success story backed by numbers!
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way to ensure it gets into the right hands and helps us keep track of all the amazing candidates like you!
How to prepare for a job interview at Sage Publishing
✨Know Your Audience
Before the interview, dive deep into understanding Sage's audience and their needs. Familiarise yourself with the latest trends in academic publishing and how digital marketing strategies can drive engagement. This will help you demonstrate your knowledge and show that you're genuinely interested in the role.
✨Showcase Your Analytical Skills
Be prepared to discuss specific examples of how you've used data to inform your marketing strategies. Bring along metrics or case studies that highlight your success in driving audience growth through targeted campaigns. This will illustrate your analytical prowess and ability to deliver results.
✨Collaborate Like a Pro
Since the role involves working closely with various teams, think of examples where you've successfully collaborated across departments. Highlight your communication skills and how you’ve built relationships to achieve common goals. This will show that you can thrive in a multifaceted environment.
✨Prepare for Campaign Discussions
Expect questions about your experience with multi-channel campaigns. Be ready to discuss your approach to crafting content for different platforms and how you track performance. Sharing insights on A/B testing and actionable recommendations will demonstrate your strategic thinking and adaptability.