Senior Fundraising Lead (Individual Giving) in Tangmere

We have an exciting opportunity to join Sage House Tangmere at a pivotal stage of growth. We are seeking an experienced, creative and highly organised individual to lead on individual giving, donor development and stewardship across the fundraising team. You will play a key role in driving sustainable income growth through innovative multi-channel fundraising campaigns, high-value giving, and exceptional donor experiences.

You will be responsible for developing and delivering fundraising appeals that attract, retain and inspire individual supporters, from regular givers and one-off donors through to high-value supporters and legacy pledgers. Using insight, data and storytelling, you will shape donor journeys that demonstrate impact, build long-term relationships and maximise lifetime value.

As the fundraising team’s lead for our CRM database (Donorfy), you will provide data-led insight, reporting and audience segmentation to inform strategy, support decision-making and ensure excellent stewardship across income streams. You will also line-manage the Fundraising Administrator, ensuring accurate recording, compliance and smooth day-to-day fundraising operations.

This role is ideal for someone who enjoys combining creativity with strategy, thrives on building meaningful relationships, and is motivated by making a real difference to the lives of people affected by dementia. If you are passionate about developing engaging fundraising campaigns, using data to drive performance and delivering outstanding supporter care, we would love to hear from you.

Sage House Tangmere is a young, ambitious local charity based near Chichester and home to the UK’s first ‘one stop shop’ for people living with dementia and those who support them. From our state-of-the-art Hub, we deliver vital services, information, advice, activities and care, all under one roof.

In return, we offer free onsite parking, 23 days’ annual leave plus bank holidays, an additional day off for your birthday, workplace pension and life assurance, along with a range of other staff benefits.

Responsibilities will include:

• Developing and implementing innovative multi-channel fundraising appeals and campaigns to recruit new individual donors and retain existing donors, focusing on regular giving and one-off cash gifts.
• Develop and manage donor development journeys to ensure all individual donors receive appropriate stewardship and cultivation.
• Support the Director of Engagement and Partnerships to manage relationships with high profile and high net worth individuals through research, tailored cultivation and planned supporter journeys.
• Facilitate high value giving through the development of giving propositions and supporting materials that meet the donors needs and outcomes.
• Support our Giving in Memory programme and work with individuals interested in leaving a legacy, as well as stewarding legacy pledgers and their families.
• Produce customer stories, case studies and stewardship updates to demonstrate impact and produce compelling fundraising communications to update donors.
• Support the team with reporting, data, insights and audience segmentation using our fundraising CRM (Donorfy) to drive more effective fundraising and coordinating stewardship across income streams.
• Line management of Fundraising Administrator to support the organisation of fundraising team and recording donations across systems.
• Lead on the development and management of cultivation and stewardship events as required.
• Ensure all donors are thanked in a timely manner and receive appropriate updates.
• Ensure all records and files are maintained and accurate, including GDPR consent and Gift Aid declarations, through the utilisation of the database as well as all paper files.
• Attend meetings and events and represent Sage House Tangmere to donors and potential donors, promoting our vision, purpose, and achievements.
• Work collaboratively with all Sage House Tangmere staff to help them understand the value of working in partnership with the fundraising team as an integral part of service delivery.
• Undertake any other duties commensurate with the role that may be required and are appropriate to the post, as requested by the Director of Engagement and Partnerships (or the Chief Executive).

Experience, Knowledge & Skills:

• Experience of managing multi-channel campaigns/appeals to raise funds from individuals.
• Experience of securing high value gifts from individuals.
• Writing compelling and engaging content for appeals, newsletters and donor updates.
• Using a contact management database to manage donor relationships and inform decision making.
• Able to implement and monitor strategy and report against targets.
• Proven ability to communicate well, build relationships and to engage with a broad range of people.
• Excellent prioritisation and organisational skills with good time management.
• Good attention to detail in all aspects of work e.g. maintaining records, grammar etc.
• Good computer literacy skills, including Word, Excel, PowerPoint and Outlook.
• Able to respect the unique contribution of every individual and work positively in a diverse environment.
• Be willing and able to work outside of normal hours as necessary.
• Knowledge of, or a keen interest in, dementia, older people’s issues and disability.