Marketing Lead (Travel)

As part of the Travel Marketing team, this role will support the Marketing Manager for Titan Travel and the wider Travel marketing team to deliver the Marketing Communications plan effectively across multiple channels to meet the business's demand and sales targets. You will support Titan and Saga’s wider Travel Business by orchestrating the planning and delivery of cross‑channel marketing campaigns in line with the business targets. You’ll drive continued improvement in ways of working and optimisation of marketing collateral and messaging to align with marketing strategies.

This role requires you to be working from our Folkestone office a minimum of 3 times a week. We have designated office space for colleagues in our Travel business, allowing us to collaborate and share success as a function.

At Saga, we recognise that our people make us special. We believe our colleagues deserve rewards for the excellence they demonstrate every single day, that’s why we have put together an amazing benefits package for all colleagues.

• 25 days holiday + bank holidays
• Option to purchase additional leave - 5 extra days
• Pension scheme matched up to 10%
• Company performance related annual bonus - Up to 5%
• Life assurance policy on joining us, 4 x salary
• Wellbeing programme
• Colleague discounts including family discounts on cruises, holidays and insurance
• Range of reductions and offers from leading retailers, travel groups and entertainment companies
• Enhanced maternity and paternity leave
• Grandparents leave
• Income protection
• Access to Saga Academy, our bespoke learning platform

As our new Marketing Lead, you will be responsible for developing campaign activity across the annual plan, ensuring messaging and creative highlights our key brand differentiators to customers against our competitors. Your responsibilities will include:

• Working with the Titan Marketing Manager and Head of Travel Marketing in the development of the annual marketing plan for Titan Touring.
• Facilitating and orchestrating the successful application of the Campaign Delivery Process to plan, shape, create and deliver best in class marketing communications cross‑channel in an organised, timely and effective manner.
• Leading the coordination of relevant stakeholders across Marketing, CRM, Digital & Trade teams, including running marketing planning and delivery meetings to provide ongoing clarity on roles, actions, timelines and dependencies.
• Working with the wider marketing team to plan and execute a fit for purpose content strategy through all channels to inspire, entertain, educate and convince key target cohorts to choose Titan.
• Proactively collaborating with CRM, Digital & Trade teams to design and create seamless customer journeys and content throughout campaigns to ensure customers have the best experience.
• Supporting the CRM and Digital teams with continued and extended Test & Learn application across all activity, adopting best practice.
• Working with the CRM, Digital and external Media teams to ensure all activity is tracked, reported on and collated into a single view of the Campaign results, to monitor efficiency and effectiveness.
• Campaign briefing and creative sign‑off including main campaigns x4 times a year.
• Working alongside the CRM team on email creative and proposition, to ensure consistency and brand alignment.
• Work with the insight team to test creative and messaging to different customer cohorts to keep communications fresh and relevant.
• Explore new partnership opportunities and help to manage the agency relationships, sharing content across all channels and managing the promotional plan.
• Represent and promote the company at internal and external meetings, conferences, exhibitions, and trade shows as required.

You’ll be an experienced marketer with multi‑channel experience including a marketing qualification. It is essential you have experience in a large consumer facing organisation and having worked within the travel industry would be advantageous. Experience required includes:

• Project management and strong communication skills with the ability to bring teams together to meet goals.
• Used to working as a team and building solid working relationships across the marketing team and with external agencies/partners.
• Self‑starter mindset, with the ability to create solutions rather than wait for a brief.
• Experience in omni‑channel planning and delivery to deadlines.
• Knowledge of the industry’s latest trends with proven experience in applying insights to improve business performance.
• Strong commercial awareness.
• Strong growth and performance mentality, innovating and exploring new opportunities beyond the default approach.
• Proven ability to plan and deliver strategic revenue‑generating marketing projects across both offline and online channels.
• Naturally curious and enjoys working with data and insight to inform decisions and shape activity.

Make it Happen, Do the Right Thing, Customer First, Excellence Every Day, Our People Make Us Special.

Over the past 70 years we have become the UK’s specialist provider of products and services to people aged over 50 in the UK. We’re one of the most recognised and trusted brands amongst UK consumers in this demographic, recognised for its high‑quality products and exceptional standards of service. Our product portfolio includes cruises, holidays, insurance, personal finance products and our Saga Magazine.

We aim to be the most‑trusted brand for older people in the UK. Our focus on delivering exceptional products and service empowers our colleagues to create moments that are personal and special for our customers and for each other. Our values underpin our approach and help guide us to deliver our purpose.

We’re committed to making sure that colleagues can be their best, be themselves and make a difference – more than anywhere else. We do this by creating a truly inclusive culture, where all colleagues can bring their full and authentic selves to work and be treated with dignity and respect in an environment that is free from discrimination and harassment.

Thanks to our people, Saga has been ranked 6th in the UK’s Best Employers 2025 by the Financial Times and Statista. This recognition, based on the voices of 20,000 employees across the UK, is a testament to the great culture we’ve built together. This award belongs to all our colleagues who collectively make Saga a fantastic place to work.

We are champions of age inclusivity and signatories of the Age‑Friendly Employer Pledge, we are proud of our multigenerational teams we have in place. We’re also a committed Disability Confident employer and ensure that our recruitment process is inclusive and accessible.

Your application will have fair consideration, and you’ll receive personal communication throughout your applicant journey when you apply to join Saga.