Finance Business Partner - Saga Travel Group

Finance Business Partner – Saga Travel Group

Up to £60,000 (dependent on experience)

Permanent

FT – 35 hours

Hybrid – London/Ashford – London or Ashford office once per week

Here at Saga, we are looking for a Finance Business Partner. A great opportunity to be joining an exciting division of Saga; the Saga Travel Finance team is looking for a Finance Business Partner.

You will partner with the Marketing, Trading, and Product teams, developing analysis and analytical financial models to enhance decision-making across various marketing and trading activities. You will work to develop marketing insights using models to gain insights into customer propensity to purchase, understand the mix of repeat vs FTB (first-time buyers), as well as model the impact of pricing decisions. The role holder will lead all activities to create, define, and implement frameworks for measuring, reporting, analyzing, and benchmarking marketing and trading results to optimize trading performance and ensure alignment with our overall business objectives. This is a largely project-based role, supporting the business on strategic initiatives and adding a commercial finance perspective to decision-making.

This role will report into the Head of Finance, however, you will work primarily with the Head of Trading and Head of Marketing. Other regular interaction/involvement will be with the CFO, Marketing, and Product Directors.

Package Description
Every day our colleagues deliver exceptional experiences to our customers. We believe exceptional work deserves even more exceptional rewards, that’s why we have put together an amazing benefits package for all colleagues.

We offer total flexibility over where you work – you choose a place that you feel happiest, healthiest, and most productive, either from home or in one of our hubs in London, Crawley, or Ashford.

Benefits available to all colleagues:

1. Our working week is 35 hours per week, these can be worked flexibly to suit your working style
2. 25 days holiday + bank holidays
3. Option to purchase additional leave up to 5 extra days
4. Pension scheme matched up to 10%
5. Life assurance policy on joining us
6. Wellbeing programme
7. Colleague discounts including family discounts on cruises and holidays!
8. Range of reductions and offers from leading retailers, travel groups, and entertainment companies
9. Enhanced maternity and paternity leave
10. Grandparents leave
11. Company performance-related annual bonus – Up to 5%
12. Income protection
13. Access to Saga Academy, our bespoke learning platform

Main Responsibilities
As Finance Business Partner, you will work closely with the business on commercial projects and develop new financial models to support trading and marketing decisions.

Your first project will involve building LTV (life-time value) models that combine marketing, customer, and trading data to understand customer segments and return on marketing investment by activity type. Modelling will need to incorporate the impact of pricing decisions by customer group, product, and region, and understand the mix of repeat vs FTB (first-time buyers).
Conduct in-depth analysis of marketing activity, pricing movements, and trading volumes to inform strategic decisions.
Collaborate with marketing teams to develop data-driven strategies and optimize campaigns across digital, print, and direct marketing channels.
Provide comprehensive reports on marketing costs and revenue, and work with the Data team to build dashboards for stakeholders to track marketing activities and return on investment.
Support business transformation, cost efficiency programs, and investment appraisals.
Conduct scenario modelling and sensitivity analysis to support strategic decision-making.
Partner on key projects, preparation of financial business cases, and ensuring alignment with financial targets.
Ensuring finance is well represented within the business and maintains an outward-facing presence.
Work closely with the FP&A Manager to support with the preparation of bi-monthly forecasts.

The Ideal Candidate
You would have already worked in a Finance Business Partnering role which focused on strategy and commercial finance modelling and analysis. Ideally from a B2C organisation / customer transaction environment. You will also need to demonstrate the following qualifications, skills, and experience:

1. Fully Qualified ACA, ACCA or CIMA.
2. Commercial finance background, experience working with the business, supporting with analysis on marketing and trading performance.
3. Some experience in using data management (SQL server, Power BI) to produce analysis from digital data sources.
4. Ability to simplify complex problems into understandable insights for marketing and trading leaders and other functions; ability to translate quantitative data into actionable recommendations as well as articulate cause and impact of decisions.
5. Act as a trusted advisor to non-financial teams and collaborate with senior management to deliver commercial strategies and drive profitability.
6. A natural self-starter who takes initiative and can work independently; ability to manage their time and run with high-profile projects.
7. Demonstrate advanced Excel skills.
8. Experience of Travel / Tour Operations company preferable but not essential.

About The Company
Over the past 70 years we have become the UK’s specialist provider of products and services to people aged over 50 in the UK. The Saga brand has become one of the most recognized and trusted brands amongst UK consumers in this demographic, recognized for its high-quality products and exceptional standards of service. These include cruises and holidays, insurance, personal finance, and the Saga Magazine.

At Saga we are committed to treating all employees fairly and to offering equal opportunities in all aspects of employment and advancement. We value diversity not just because it is the right thing to do, but because diverse teams perform better.

We’re passionate about diversity, equity, and inclusion. Championing diversity is important to us, and diverse teams really are the best ones. We’re dedicated to creating a culture where every colleague feels like they belong. So that at Saga, more than anywhere else, you can be your best, be yourself and make a difference.

Fair consideration is given to all applicants, including those with disabilities and those who are over the age of 50. As champions of age inclusivity and signatories of the Age-Friendly Employer Pledge, we are proud of our multigenerational teams. We are also an official Disability Confident Committed employer and ensure that our recruitment process is inclusive and accessible and we will make reasonable adjustments as required. For more information on our DEI policies please visit our Saga Careers page.

Saga does not accept agency CVs unless specifically engaged on the role by the Talent Acquisition Team. Please do not forward CVs to our recruiters, employees or any other company location. Saga will not be responsible for any fees related to CVs received in this unsolicited manner.

Contact Details:
Saga Plc
Tel: 000 000 0000
Contact: Kirsty Harris-Tuckey
Email:

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