Marketing Specialist

For 75 years, Charles River employees have worked together to assist in the discovery, development and safe manufacture of new drug therapies. When you join our family, you will have a significant impact on the health and well-being of people across the globe. Whether your background is in life sciences, finance, IT, sales or another area, your skills will play an important role in the work we perform. In return, we’ll help you build a career that you can feel passionate about.

Are you an experienced Marketing Specialist with a passion for creating robust, effective campaigns? Are you looking for your next role and want to join a global market leader with exceptional opportunities? Charles River Laboratories are recruiting for a Marketing Specialist to support the Discovery and Safety Assessment (DSA) marketing team in their strategic efforts by supporting initiatives for key segments including the pharma and biotech segments, and crops and chemicals when appropriate. The marketing specialist provides critical support to the wider team, expanding the team’s overall capacity and bandwidth to deliver lead generation programs to drive inbound leads plus nurturing campaigns to drive conversion, supporting closed-won business.

Working remotely (within the UK only), you'll focus on digital marketing to further support the movement of leads through the customer journey. In addition, this role supports the business development and account management teams in their work with current and prospective clients with sales enablement tools and marketing support for sales initiatives such as site events.

Core Tasks and Responsibilities:

• Collaborate with internal and external partners to deliver and optimize digital marketing programs combining web, SEO/SEM, email, social media, and paid advertising.
• Monitor performance, evaluate effectiveness, quantify ROI and optimize for future projects using Salesforce.com, Pardot, marketing dashboards and other data sources.
• Collaborate on the planning, organization and execution of marketing materials, brochures, and web content, in support of companywide services, in alignment with other marketing team members.
• Collaborate and assist with event manager on virtual and in-person event projects (tradeshows, webinars, seminars, workshops, conferences, etc.).
• Understand our customer journey and experience, by analyzing outcomes of strategic initiatives and tactics to suggest improvements that support further lead conversions through our digital tools and applications.
• Ensure a competent and professional image to the customer and an accurate portrayal of business strategies at all times.
• Maintain a working knowledge of all company product lines with more in-depth knowledge of business segment that is being supported.
• Perform all other related duties as assigned.

Job Qualifications:

• Education: Bachelor’s degree (B.A /B.S.) or equivalent in marketing, business or related discipline.
• Previous related experience in a similar marketing focused role is essential.
• Excellent written and verbal communication skills.
• Proven digital marketing experience is required, plus demonstrable skills in liaising and presenting to internal stakeholders on a regular basis.
• Strong problem solving skills, along with the ability to make sound, logical decisions.
• Attention to detail and strong time management skills a must.
• Collaborative and adaptive to change.

Candidates must have valid Right to Work in the UK as we are not able to provide sponsorship for this role.