Senior B2B Marketing Lead — Hybrid, High Impact in Glasgow

Senior B2B Marketing Lead — Hybrid, High Impact in Glasgow

Glasgow Full-Time 45000 - 55000 £ / year (est.) Home office (partial)
Safehinge Primera

At a Glance

  • Tasks: Plan and execute integrated B2B marketing campaigns that drive growth.
  • Company: Join Safehinge Primera, a dynamic company in Glasgow with a focus on innovation.
  • Benefits: Enjoy hybrid work, competitive salary, and opportunities for professional development.
  • Other info: Collaborate with Product, Engineering, and Commercial teams in a results-driven environment.
  • Why this job: Make a real impact by translating customer needs into compelling content.
  • Qualifications: Experience in B2B marketing and a strong commercial mindset are essential.

The predicted salary is between 45000 - 55000 £ per year.

Safehinge Primera in Glasgow is seeking a hands-on B2B marketing specialist to support a core business area. You will plan integrated campaigns, translate customer needs into compelling content, and work with Product, Engineering and Commercial teams to drive growth.

The role requires a commercial mindset, strong execution across campaigns and content, and the ability to turn insights into actions. Hybrid work with three days in the office and a focus on results.

Senior B2B Marketing Lead — Hybrid, High Impact in Glasgow employer: Safehinge Primera

As an Internal Business Development Manager, you will thrive in a dynamic and supportive work environment that prioritises employee growth and development. Our company offers competitive salaries, comprehensive benefits, and a culture that encourages innovation and collaboration, making it an excellent place for those looking to make a meaningful impact in the export sector.

Safehinge Primera

Contact Details:

Safehinge Primera Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior B2B Marketing Lead — Hybrid, High Impact in Glasgow

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Safehinge Primera and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Safehinge Primera are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Safehinge Primera on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Safehinge Primera. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Senior B2B Marketing Lead — Hybrid, High Impact in Glasgow

B2B Marketing
Campaign Planning
Content Creation
Customer Insight Analysis
Collaboration with Product Teams
Collaboration with Engineering Teams
Collaboration with Commercial Teams

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Safehinge Primera. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Safehinge Primera:Show us that you’ve done your homework! In your application, briefly mention what you admire about Safehinge Primera’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Safehinge Primera

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Safehinge Primera will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Safehinge Primera, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.