Digital Performance Executive - 12 Month FTC in Cardiff

Department: Marketing

Employment Type: Fixed Term Contract

Location: Cardiff, UK

Reporting To: Head of Inbound Performance

SafeContractor is the UK’s largest SSIP-registered and UKAS-accredited supply chain risk management company, trusted by 40,000 contractors. We simplify compliance for clients and contractors of all sizes, helping to make workplaces safer for everyone, through a flexible, risk-based approach.

We’re looking for a Digital Performance Executive to join Veriforce, supporting our SafeContractor division across the UK and other regions as needed. In this role, you’ll work closely with our Digital Performance Managers and external agency partners to deliver and optimise paid media, SEO, and wider digital lead generation activity. You’ll play a key part in launching and improving campaigns, bringing fresh ideas to enhance performance, and helping us scale our digital acquisition strategy. You’ll also support the team in analysing campaign performance, turning data into insight, and helping to shape smarter, more cost‑effective marketing decisions that drive revenue growth across the business. This is a great opportunity for someone who’s hands‑on, curious, and excited by performance marketing in a fast-moving, growth‑focused environment.

Responsibilities

• Support day‑to‑day execution of all paid advertising accounts across Google Ads and Bing, social, maintaining and monitoring keyword bids, daily and monthly budget caps, impression share, quality score and all top-level account metrics.
• Work with the digital and creative teams to develop campaign assets, such as ads, emails, and landing pages, that are aligned with brand guidelines and optimised for conversion.
• Monitor KPIs set by the Digital Performance Team with third‑party agencies, to ensure that they are on track to cost effectively deliver paid and organic performance.
• Manage the regular reporting suite of the marketing performance activity and ensure all activity has clearly defined KPIs with appropriate analytics in place.
• Work with the Digital Performance Team as well as third‑parties to deliver quantity and quality of digital organic leads through the delivery of effective technical and content lead, SEO tactics.
• Work with external agencies to manage digital and programmatic media planning, forecasting, and performance.

Qualifications

• You bring commercial experience within a complex, fast‑paced B2B environment, with a strong background in managing performance marketing strategies across PPC, Paid Social, and SEO.
• You combine technical expertise with strong writing skills and a keen eye for detail, adapting tone and content to effectively engage different audiences.
• You’re confident building relationships at all levels of an organisation, including senior stakeholders and C‑suite leaders, and are able to quickly establish trust and credibility.
• Your communication and presentation skills are excellent, enabling you to work effectively across teams and functions.
• You have a strong ability to simplify and translate complex information into clear, accessible messaging for a range of audiences.
• Customer‑focused in your approach, you use insight and data to continuously improve the end‑to‑end customer experience and drive meaningful outcomes.

Benefits

• Hybrid workplace policy – work from the office 3 days per week.
• Cardiff office is dog‑friendly.
• Enhanced parental leave.
• Generous annual leave.
• Healthcare plan.
• Annual giving day – an extra day to give back to yourself or your community.
• Cycle‑to‑work scheme.
• Pension scheme with employer contributions.
• Life assurance – 3X base salary.
• Rewards programme – access to discounts and cashback.
• LinkedIn Learning licence for upskilling & development.

Equal Opportunity Employer

We are proudly an equal‑opportunity employer. We are committed to ensuring that no candidate is discriminated against because of gender identity and expression, race, disability, ethnicity, sexual orientation, age, colour, region, creed, national origin, or sex. We are dedicated to growing a diverse team while continuing to create an inclusive environment where everyone feels safe and empowered to be themselves.