At a Glance
- Tasks: Support and execute targeted B2B marketing campaigns for high-value clients.
- Company: Join SafeContractor, the UK's leading supply chain risk management company.
- Benefits: Enjoy a hybrid work environment, generous leave, healthcare, and professional development opportunities.
- Other info: Dog-friendly office with a commitment to diversity and inclusion.
- Why this job: Make a real impact in a dynamic team while enhancing your marketing skills.
- Qualifications: Experience in B2B marketing, strong organisational skills, and proficiency in digital marketing tools.
The predicted salary is between 30000 - 40000 £ per year.
SafeContractor is the UK’s largest SSIP-registered and UKAS-accredited supply chain risk management company, trusted by 40,000 contractors. We simplify compliance for clients and contractors of all sizes, helping to make workplaces safer for everyone, through a flexible, risk-based approach.
We are recruiting for an ABM Marketing Executive to join our growing team! The role provides hands‑on support in planning, executing and coordinating highly targeted Account‑Based Marketing (ABM) campaigns focused on Category 4 and Category 5 client accounts. This role plays a key part in delivering personalised activation across the full funnel, from awareness to conversion, by supporting campaign setup, data management, content coordination and reporting.
What that means day to day:
- Support the execution of targeted ABM campaigns (1:1, 1:few, 1:many) for high-value Cat 4/5 accounts, ensuring smooth delivery across the full funnel.
- Build and manage campaign workflows (email, nurture, digital) within marketing automation tools, coordinating timelines and stakeholders.
- Maintain and manage CRM and marketing data, including account lists, segmentation, and campaign tracking to ensure accuracy and readiness.
- Assist with content coordination and personalisation, adapting messaging and managing assets for different audiences and account types.
- Support multi-channel activation, including email, paid media, and ABM events (e.g. workshops, webinars, roundtables).
- Track and report on campaign performance, providing insights and supporting alignment with sales teams to optimise engagement and outcomes.
What you’ll need to be successful:
Success in this role comes from having experience supporting marketing campaigns in a B2B environment, combined with strong organisational skills and the ability to manage multiple tasks and deadlines effectively. You will demonstrate a solid understanding of digital marketing channels and campaign workflows, along with hands-on experience using marketing automation and CRM tools. Attention to detail and data accuracy are essential, as is the ability to adapt and personalise content through strong copywriting skills to support targeted engagement.
What you’ll get in return:
We have a hybrid workplace policy, where you will work from the office 3 days per week. Plus our Cardiff office is dog-friendly – expect a few friendly paws around the place!
Personal Health & Wellbeing / Benefits:
We want you to be able to do your best work here. We emphasize providing many ways to support our team to do their best work and below are some of the perks and benefits we offer:
- Enhanced Parental Leave
- Generous annual leave
- Healthcare Plan
- Annual Giving Day – an extra day to give back to yourself or your community
- Cycle-to-work Scheme
Future Planning:
- Pension scheme with employer contributions
- Life Assurance – 3X base salary
- Rewards Program – access to discounts and cashback
- LinkedIn Learning License for upskilling & development
Interested but don’t feel you meet all the requirements?
Our recruitment team assesses and reviews all applications against the role and business needs. We believe in people having transferable and soft skills and want you to know that we do consider where an individual might not meet all the criteria, but have the aptitude and capability, nonetheless. Our priority is to ensure we set people up for success.
Bring Your Whole Self To Work:
We are proudly an equal-opportunity employer. We are committed to ensuring that no candidate is discriminated against because of gender identity and expression, race, disability, ethnicity, sexual orientation, age, colour, region, creed, national origin, or sex. We are dedicated to growing a diverse team while continuing to create an inclusive environment where everyone feels safe and empowered to be themselves.
What You Can Expect If You Apply:
- A response to your application within 15 working days
- An interview process consisting of:
- An initial discovery call with the recruiter
- A first stage interview via Microsoft Teams
- Additional interview (likely face to face) with the stakeholders you’ll be working with closely in the role
We’re keen to ensure our hiring process allows you to be at your best, so if you need us to make any adjustments, please just let us know.
ABM Marketing Executive - B2B Growth (Hybrid, Cardiff) employer: Safecontractor
At SafeContractor, we pride ourselves on being an exceptional employer, offering a vibrant work culture in our Cardiff office that is not only dog-friendly but also fosters collaboration and creativity. Our commitment to employee growth is evident through our generous benefits package, including enhanced parental leave, a healthcare plan, and access to LinkedIn Learning for continuous development. With a hybrid working model and a focus on inclusivity, we empower our team members to thrive both personally and professionally while making a meaningful impact in the supply chain risk management sector.
StudySmarter Expert Advice🤫
We think this is how you could land ABM Marketing Executive - B2B Growth (Hybrid, Cardiff)
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at local events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your answers to show how you fit into their vibe and values. We want to see your personality shine!
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or family. The more comfortable you are talking about your experience, the better you'll come across.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can leave a lasting impression and shows you're genuinely interested in the role. Plus, it keeps you on their radar!
We think you need these skills to ace ABM Marketing Executive - B2B Growth (Hybrid, Cardiff)
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the ABM Marketing Executive role. Highlight your experience in B2B marketing and any specific campaigns you've worked on that align with our needs.
Showcase Your Skills:We want to see your organisational skills shine! Mention any tools you've used for campaign management, CRM systems, or marketing automation. This will help us understand how you can hit the ground running.
Be Authentic:Let your personality come through in your application. We value authenticity and want to know what makes you tick. Share your passion for marketing and how you can contribute to our mission at SafeContractor.
Apply Through Our Website:For the best chance of success, make sure to apply directly through our website. This way, your application goes straight to us, and we can review it promptly!
How to prepare for a job interview at Safecontractor
✨Know Your ABM Inside Out
Make sure you understand the principles of Account-Based Marketing (ABM) and how it applies to B2B growth. Familiarise yourself with the specific strategies SafeContractor uses for targeting high-value accounts, as this will show your genuine interest in the role.
✨Showcase Your Organisational Skills
Prepare examples that highlight your ability to manage multiple tasks and deadlines effectively. Discuss any past experiences where you successfully coordinated marketing campaigns, especially those involving CRM and marketing automation tools.
✨Be Data-Driven
Since the role involves tracking and reporting on campaign performance, be ready to discuss how you've used data to inform your marketing decisions. Bring examples of how you've maintained data accuracy and segmentation in previous roles.
✨Personalise Your Approach
Demonstrate your copywriting skills by preparing tailored messaging for different audiences. Think about how you would adapt content for various account types and be ready to share your thought process during the interview.
