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- Tasks: Lead go-to-market strategies and collaborate with global teams to drive product success.
- Company: Join a dynamic marketing team at a leading travel solutions provider.
- Benefits: Competitive pay, extensive health benefits, 25 vacation days, and volunteering opportunities.
- Other info: Enjoy a fun, inclusive culture with plenty of opportunities for personal and professional growth.
- Why this job: Shape the future of travel marketing and make a real impact in a fast-paced environment.
- Qualifications: 8+ years in B2B product marketing with strong communication and collaboration skills.
The predicted salary is between 70000 - 90000 £ per year.
The Marketing team is looking for a highly motivated, experienced Principal Product Marketing to join the team. This role requires creating and managing the holistic go-to-market activities and collaborating with a diverse set of global stakeholders within and outside of the Marketing organization.
Role And Responsibilities
- Support the entire go-to-market lifecycle through the planning of net-new product launches, differentiated releases, in market maintenance and sunset activities.
- Collaborate across functions and teams to deliver an effective product marketing strategy and plan to meet the business objectives, including the acquisition of new customers and retention of existing customers.
- Have strong cross-team constituent collaboration skills working with sales and product teams.
- Understand the market and competitive landscape to competitively position assigned products and services across all content and digital channels, as well as hosted community events.
- Become an expert on our target customers and their buying criteria to author effective content for sales enablement, including collateral, presentations, and integrated product videos.
- Collect testimonials and/or case studies and identify key customer references to leverage in voice of the customer content.
- Position Travel Solutions as a thought leader in the market with customer-centric positioning and messaging targeted to segment and buying roles.
- Assess the effectiveness of the marketing programs that support your products on an ongoing basis, and report back to the business on recommended changes.
- Ability to juggle multiple priorities in a fast-paced environment to deliver results.
Qualifications And Education Requirements
- Bachelor’s degree in Marketing, Communications, Business or equivalent.
- +8 years of business-to-business product marketing experience.
- Editorial mindset with attention to detail and quality that seeks to understand what audiences consume and how to create it.
- Experience with marketing a product(s) through unique positioning and value-based messaging and effective sales enablement tactics.
- Team mentality within a global matrixed team environment.
- Self-starter who is comfortable with ambiguity and has a proven ability to operate well in a fast-paced and dynamic environment.
- Excellent communication skills, written and verbal.
- Collaborative mindset is a must.
- Domain expertise in the travel industry or with airline and/or travel agency products a plus.
Benefits
- Highly competitive compensation package.
- We offer a comprehensive medical, dental and wellness program.
- 25 vacation days annually plus an extra week of vacation from December 27 to 31 every year as year end break globally.
- Formal and informal reward, recognition and acknowledgement programs.
- Lots of fun in a globally set team with a global on-boarding program.
- Local events and celebrations.
- 4 volunteering days annually, to use with your charity of choice.
- High-end IT equipment to support you from day one.
- Ample employee development events, incl. learning platforms / tools.
- Diversity and Inclusion programs worldwide.
Principal Product Marketing employer: Sabre
Contact Detail:
Sabre Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Principal Product Marketing
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info on job openings.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their market position and be ready to discuss how your skills can help them achieve their goals. We want you to shine!
✨Tip Number 3
Showcase your expertise! Create a portfolio or a personal website that highlights your past projects and successes in product marketing. This is your chance to demonstrate your value beyond just a CV.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Principal Product Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Principal Product Marketing role. Highlight your product marketing experience, especially in B2B settings, and don’t forget to showcase your collaborative mindset!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about product marketing and how your background makes you the perfect fit for our team. Be sure to mention any relevant experience in the travel industry if you have it.
Showcase Your Communication Skills: Since excellent communication is key for this role, make sure your application materials are clear, concise, and free of errors. We want to see your editorial mindset in action, so pay attention to detail!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the StudySmarter family!
How to prepare for a job interview at Sabre
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the products you'll be marketing. Dive deep into their features, benefits, and how they stand out in the competitive landscape. This knowledge will help you articulate your vision for effective go-to-market strategies.
✨Showcase Your Collaboration Skills
Since this role involves working with various teams, prepare examples that highlight your cross-team collaboration experience. Think of specific projects where you successfully partnered with sales or product teams to achieve a common goal. This will demonstrate your ability to work within a global matrixed environment.
✨Understand the Customer Journey
Familiarise yourself with the target customers and their buying criteria. Be ready to discuss how you would create content that resonates with them, such as sales enablement materials and customer testimonials. Showing that you can position products effectively will set you apart.
✨Prepare for Fast-Paced Scenarios
This role requires juggling multiple priorities, so think of examples from your past where you thrived in a fast-paced environment. Be prepared to discuss how you managed competing deadlines and delivered results, showcasing your self-starter attitude and adaptability.