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- Tasks: Lead go-to-market strategies and collaborate with global teams to drive product success.
- Company: Join a dynamic marketing team at a leading travel solutions provider.
- Benefits: Competitive pay, 25 vacation days, wellness programs, and remote work options.
- Other info: Enjoy a fun, inclusive culture with plenty of opportunities for growth and volunteering.
- Why this job: Shape the future of travel marketing and make a real impact in a fast-paced environment.
- Qualifications: 8+ years in B2B product marketing and strong communication skills required.
The predicted salary is between 70000 - 90000 £ per year.
The Marketing team is looking for a highly motivated, experienced Principal Product Marketing to join the team. This role requires creating and managing the holistic go-to-market activities and collaborating with a diverse set of global stakeholders within and outside of the Marketing organization.
Role And Responsibilities
- Support the entire go-to-market lifecycle through the planning of net-new product launches, differentiated releases, in market maintenance and sunset activities.
- Collaborate across functions and teams to deliver an effective product marketing strategy and plan to meet the business objectives, including the acquisition of new customers and retention of existing customers.
- Have strong cross-team constituent collaboration skills working with sales and product teams.
- Understand the market and competitive landscape to competitively position assigned products and services across all content and digital channels, as well as hosted community events.
- Become an expert on our target customers and their buying criteria to author effective content for sales enablement, including collateral, presentations, and integrated product videos.
- Collect testimonials and/or case studies and identify key customer references to leverage in voice of the customer content.
- Position Travel Solutions as a thought leader in the market with customer-centric positioning and messaging targeted to segment and buying roles.
- Assess the effectiveness of the marketing programs that support your products on an ongoing basis, and report back to the business on recommended changes.
- Ability to juggle multiple priorities in a fast-paced environment to deliver results.
Qualifications And Education Requirements
- Bachelor’s degree in Marketing, Communications, Business or equivalent.
- +8 years of business-to-business product marketing experience.
- Editorial mindset with attention to detail and quality that seeks to understand what audiences consume and how to create it.
- Experience with marketing a product(s) through unique positioning and value-based messaging and effective sales enablement tactics.
- Team mentality within a global matrixed team environment.
- Self-starter who is comfortable with ambiguity and has a proven ability to operate well in a fast-paced and dynamic environment.
- Excellent communication skills, written and verbal.
- Collaborative mindset is a must.
- Domain expertise in the travel industry or with airline and/or travel agency products a plus.
Benefits
- Highly competitive compensation package.
- We offer a comprehensive medical, dental and wellness program.
- 25 vacation days annually plus an extra week of vacation from December 27 to 31 every year as year end break globally.
- Formal and informal reward, recognition and acknowledgement programs.
- Lots of fun in a globally set team with a global on-boarding program.
- Local events and celebrations.
- 4 volunteering days annually, to use with your charity of choice.
- High-end IT equipment to support you from day one.
- Ample employee development events, incl. learning platforms / tools.
- Diversity and Inclusion programs worldwide.
Principal Product Marketing in London employer: Sabre
Contact Detail:
Sabre Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Principal Product Marketing in London
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your expertise! Create content that highlights your knowledge in product marketing, especially in the travel sector. Share it on social media to get noticed.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Be ready to discuss how you can contribute to their go-to-market strategy and customer engagement.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Principal Product Marketing in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Principal Product Marketing role. Highlight your product marketing experience, especially in go-to-market strategies and customer engagement.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your background aligns with our needs. Be sure to mention any relevant experience in the travel industry if you have it.
Showcase Your Collaboration Skills: Since this role involves working with various teams, emphasise your ability to collaborate effectively. Share examples of past projects where you worked cross-functionally to achieve results.
Apply Through Our Website: We encourage you to apply directly through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any updates!
How to prepare for a job interview at Sabre
✨Know Your Product Inside Out
Before the interview, dive deep into the products you'll be marketing. Understand their features, benefits, and how they stand out in the competitive landscape. This knowledge will help you articulate a compelling go-to-market strategy during your discussion.
✨Showcase Your Collaboration Skills
Since this role involves working with various teams, prepare examples that highlight your cross-team collaboration experience. Think of specific projects where you successfully partnered with sales or product teams to achieve a common goal.
✨Understand the Market Dynamics
Research the current trends in the travel industry and be ready to discuss how these trends impact product positioning. Being able to speak knowledgeably about the market will demonstrate your expertise and readiness for the role.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities in a fast-paced environment. Prepare scenarios where you've had to juggle multiple priorities or adapt to changes quickly, showcasing your self-starter attitude and resilience.