At a Glance
- Tasks: Lead and scale the marketing function for a rapidly growing SaaS company.
- Company: Join one of Europe’s fastest-growing companies with a dynamic culture.
- Benefits: Competitive salary, equity, relocation package, and direct collaboration with leadership.
- Other info: Fast-paced environment with massive ownership and decision-making power.
- Why this job: Make a real impact on global expansion and build a world-class marketing team.
- Qualifications: 5+ years in marketing, ideally in high-growth or startup environments.
The predicted salary is between 120000 - 200000 £ per year.
Build the Growth Engine of a Future €100M+ ARR Company. This is not your typical Head of Marketing role. You’re stepping into one of Europe’s fastest-growing companies, scaling from €5M to €30M ARR within a year — with €1M+ in new revenue added monthly and a marketing budget ramping towards €1.5M per month. Marketing is not a support function here — it is the company’s core growth engine. You’ll take full ownership of the global marketing machine, working directly with the founder to scale performance, build a brand, and unlock new growth channels — all while expanding internationally.
Key Company Facts
- Location: Vienna, London or Munich
- Growth: ~40% month-over-month
- Team: ~40 employees → scaling to 80–100
- Marketing Budget: currently €400k–700k/month → scaling to €1.5M+/month
- Markets: DACH core, expanding across EU, UK, US & beyond
- GTM: Product-led growth with strong self-serve focus
Your Target Market
- Drive product-led growth with a strong focus on self-serve revenue
- Scale performance marketing across international markets
- Build a global brand to complement performance-driven growth
- Define ICPs and audience strategies across multiple geographies
- Support expansion into EU, UK, US, and beyond
What Makes This Role Special
- Own one of the most aggressive marketing budgets in Europe (€1.5M+/month incoming)
- Marketing drives ~75% of company investment and ~80% of growth
- Direct impact on scaling from €5M to €30M ARR (and beyond €100M)
- Transition from performance-heavy growth to a full-scale brand & content engine
- Work directly with a repeat founder who has built and exited companies before
- Join at a true “make it or break it” stage of global expansion
- Build and scale a world-class marketing team from the ground up
Your Responsibilities
- End-to-end ownership of the entire marketing function
- Define and execute global marketing strategy, priorities, and KPIs
- Own the full marketing budget (€400k–€1.5M+/month)
- Scale paid acquisition (currently ~80% of growth) across channels
- Build and implement a strong creative, content, and brand strategy
- Optimize website, funnels, messaging, and conversion rates
- Drive self-serve revenue as the primary North Star KPI
- Develop influencer, UGC, and social distribution strategies
- Build scalable experimentation frameworks across all channels
- Lead, hire, and scale the marketing team
What You Bring
- 5+ years in marketing, ideally in high-growth or startup environments
- Strong understanding of PLG, self-serve funnels, and growth mechanics
- Deep expertise in performance marketing, tracking, and conversion optimization
- Ability to think both analytically and creatively
- Experience scaling companies or markets internationally is a strong plus
- Hands-on mindset with a strong sense of ownership
- High standards for speed, execution, and quality
- Ideally background in B2B SaaS, marketplaces, or high-growth consumer products
This role is not for you, if...
- you prefer optimizing existing systems instead of building them
- you need clear playbooks instead of creating them
- you want to stay high-level and avoid hands-on execution
- you are not comfortable owning both performance and creative outcomes
- you are looking for a low-intensity or highly structured environment
What You Can Expect
- Salary: €120,000–200,000 (depending on profile) + equity
- Onboarding: First 3 months fully on-site in Vienna to deeply immerse into the team, product, and culture
- Relocation package if needed
- Direct collaboration with the founder and leadership team
- Massive ownership and real decision-making power
- A high-performance, fast-paced environment with strong ownership culture
- The opportunity to build one of Europe’s leading marketing engines
Head of Marketing & Growth I 200k I SaaS I Vienna I Munich I London employer: SaaSlyte
Join one of Europe’s fastest-growing SaaS companies, where marketing is at the heart of our expansion strategy. With a generous marketing budget and a culture that prioritises ownership and innovation, you will have the unique opportunity to shape the future of our brand while working closely with experienced leadership in vibrant cities like Vienna, Munich, or London. We offer competitive salaries, equity options, and a dynamic environment that fosters personal and professional growth, making us an exceptional employer for those looking to make a significant impact.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing & Growth I 200k I SaaS I Vienna I Munich I London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your marketing achievements and growth strategies. This is your chance to demonstrate how you can drive performance and build a brand, just like we do at StudySmarter.
✨Tip Number 3
Prepare for interviews by researching the company’s growth journey and marketing strategies. Be ready to discuss how you can contribute to scaling their marketing engine. We love candidates who come in with fresh ideas and a solid understanding of product-led growth!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and being part of our exciting growth story.
We think you need these skills to ace Head of Marketing & Growth I 200k I SaaS I Vienna I Munich I London
Some tips for your application 🫡
Show Your Passion for Growth:When you’re writing your application, let your enthusiasm for growth and marketing shine through. We want to see how you can contribute to our ambitious goals and why you’re excited about being part of a fast-paced environment like ours.
Tailor Your Experience:Make sure to highlight your relevant experience in high-growth or startup environments. We’re looking for someone who understands the ins and outs of performance marketing and can demonstrate their ability to scale businesses internationally.
Be Specific About Your Achievements:Quantify your successes! Use numbers and metrics to showcase how you’ve driven growth in previous roles. This will help us see the direct impact you could have on our marketing engine.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at SaaSlyte
✨Know Your Numbers
Before the interview, brush up on key metrics related to marketing budgets and growth rates. Be ready to discuss how you would manage a €1.5M+ monthly budget and drive performance from €5M to €30M ARR. Showing that you understand the financial side of marketing will impress the interviewers.
✨Showcase Your Growth Mindset
Prepare examples of how you've driven product-led growth in previous roles. Highlight your experience with self-serve funnels and performance marketing. This role is all about scaling, so demonstrate your ability to think creatively and analytically about growth strategies.
✨Be Ready to Get Hands-On
This position requires a hands-on approach, so come prepared to discuss specific campaigns you've executed. Share your experiences in building and leading marketing teams, and be ready to talk about how you balance performance and creative outcomes.
✨Understand the Market Landscape
Research the DACH region and other markets the company is expanding into. Familiarise yourself with competitors and trends in the SaaS space. Being able to discuss market dynamics and how they influence your marketing strategy will show that you're serious about the role.
