At a Glance
- Tasks: Create engaging SEO content and optimise email campaigns to boost traffic and conversions.
- Company: Join S4S (UK) Ltd, a leading dental laboratory in Sheffield.
- Benefits: Enjoy a competitive salary, health benefits, and enhanced family leave policies.
- Other info: Dynamic role with clear KPIs and opportunities for professional growth.
- Why this job: Make a real impact with your creativity in a supportive marketing team.
- Qualifications: Experience in content writing and a solid understanding of SEO and email marketing.
The predicted salary is between 24000 - 36000 € per year.
Online Content Writer - SEO and Educational Content Creator
Full-time, 40hrs per week, permanent
Are you a creative professional with a passion for crafting compelling content that delivers results? We\'re expanding our marketing team and are looking for an experienced Content Writer to join us in bringing a new approach to our content.
S4S (UK) Ltd is a dental laboratory, based in Sheffield, that serves over 32,000 dental professionals throughout the UK. Key product areas include: Smilelign Clear Aligners, Vitalisse Teeth Whitening, treatments for snoring, bruxism, orthodontics, and many more.
Role Overview:
The Content Writer will be responsible for creating and optimising quality content that drives measurable growth in website traffic, rankings, and email marketing results. The ideal candidate will have a proven track record of delivering SEO focused content and compelling email copy that engages audiences our audiences
Key Responsibilities:
Assist in development and execution of a prescribed content strategy to increase organic website traffic.
Write, edit, and optimise blog articles, landing pages, product pages, and other digital copy inline with the strategy
Conduct keyword research and competitor analysis to identify content opportunities and inform content planning.
Collaborate with the marketing team to create compelling email campaigns that boost open rates, CTR, and conversions.
Monitor, analyse, and report on the performance of content, using data to inform future strategies.
Ensure all content aligns with brand voice and strategy goals following best practices for SEO and email marketing.
Work towards exceeding KPIs related to website performance (e.g., rankings, traffic, conversions) and email performance metrics. Requirements:
Proven experience as an content writer, copywriter, or similar role, preferably with a B2B business.
Demonstrable understanding of SEO rankings and driving organic traffic through online content and other recognised practices.
Experience writing email marketing copy that has driven measurable improvements in open and click through rates. Strong proofreading skills with a keen eye for detail and brand consistency.
Ability to interpret performance data and adjust content strategies accordingly.
Strong understanding of SEO tools (e.g., SEMrush) and email marketing platforms (e.g., Mailchimp, or similar).
Strong organisational skills with the ability to meet deadlines and manage multiple projects within a team environment Why Join Us?
Join a growing and supportive marketing team.
Work on varied and exciting campaigns that can make a real impact.
Opportunity to contribute creatively and strategically.
KPIs that are clear, achievable, and linked to performance based growth.
Job Specifics:
Job Type: Full-time, permanent, 40hrs per week
Salary: £28,000-32,000, dependant on experience.
Benefits:
- Company Pension
- Health & Wellbeing programme / EAP programme
- Enhanced Sick Pay
- Enhanced Maternity/Paternity Policy
- Cycle to work scheme
- IVF / Miscarriage and Pregnancy loss policy
- Dental Benefits
Job Type: Full-time
Pay: £28,000.00-£32,000.00 per year
Benefits:
- Enhanced maternity leave
- Enhanced paternity leave
- Health & wellbeing programme
Application question(s):
- Describe a content project you worked on that significantly improved organic
search traffic or keyword rankings. Please include specific metrics or results
achieved.
- Share an example of an email campaign you\'ve written or optimised that
improved open rates and click-through rates. What strategies did you use to
achieve these results? Please include the email as an attachment where
possible.
- Write an opening paragraph for an article that targets the keyword phrase
\'Best Teeth Whitening Gel?\' while sounding natural and engaging to dental
professionals who may use that search term.
Work Location: In person
Online Content Writer in Sheffield employer: S4S UK Ltd
S4S (UK) Ltd is an exceptional employer located in Sheffield, offering a dynamic work environment where creativity and strategic thinking are highly valued. As part of a supportive marketing team, you'll have the opportunity to work on impactful campaigns while enjoying a range of benefits including enhanced maternity/paternity leave, a health and wellbeing programme, and a company pension. With clear KPIs linked to performance-based growth, S4S fosters employee development and encourages innovative contributions to drive measurable success.
StudySmarter Expert Advice🤫
We think this is how you could land Online Content Writer in Sheffield
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work, especially SEO-focused content and email campaigns. This will give potential employers a taste of what you can do and set you apart from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its content strategy. Be ready to discuss how your experience aligns with their goals and how you can help boost their online presence.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about joining our team!
We think you need these skills to ace Online Content Writer in Sheffield
Some tips for your application 🫡
Show Off Your Skills:When you're writing your application, make sure to highlight your experience with SEO and content creation. We want to see how you've driven traffic and engagement in your previous roles, so don’t hold back on the details!
Be Specific with Metrics:For the application questions, use specific metrics to showcase your achievements. Numbers speak louder than words, so if you improved open rates or organic traffic, let us know by how much!
Craft a Compelling Opening:For the article opening paragraph, think about how to grab our attention right away. Use the keyword naturally while making it engaging for dental professionals. Show us your creative flair!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves. We can’t wait to see what you bring to the table!
How to prepare for a job interview at S4S UK Ltd
✨Know Your SEO Stuff
Make sure you brush up on your SEO knowledge before the interview. Be ready to discuss how you've used SEO strategies in your previous content projects, and have specific examples at hand. This will show that you understand the importance of driving organic traffic and can contribute effectively to their goals.
✨Showcase Your Writing Skills
Prepare a portfolio of your best writing samples, especially those that highlight your ability to create engaging email campaigns and blog articles. If possible, include metrics that demonstrate the success of your content, like improved open rates or increased website traffic. This will give them a clear picture of what you can bring to the table.
✨Be Ready for Content Strategy Questions
Expect questions about how you would approach developing a content strategy. Think about how you would conduct keyword research and competitor analysis, and be prepared to share your thought process. This shows that you can think strategically and are ready to hit the ground running.
✨Engage with Their Brand Voice
Familiarise yourself with S4S (UK) Ltd's brand voice and values. During the interview, try to reflect this in your responses and even in the way you present your ideas. This will demonstrate that you’re not just a good writer, but also someone who can align with their brand and contribute to their marketing efforts.
