At a Glance
- Tasks: Plan and optimise digital marketing campaigns to boost brand growth and lead generation.
- Company: Join a top automotive group known for innovation and a supportive culture.
- Benefits: Enjoy competitive pay, flexible remote work, and wellness programmes.
- Other info: Great career growth opportunities and a vibrant team culture await you.
- Why this job: Make a real impact in a fast-paced environment with exciting projects.
- Qualifications: Experience in digital marketing, SEO, and content management is essential.
The predicted salary is between 30000 - 40000 € per year.
We are seeking a proactive and results driven Digital Marketing Executive to join our team. This role will be responsible for the planning, execution and optimisation of paid and organic digital marketing activity, supporting lead generation and brand growth across multiple channels.
The successful candidate will play a key role in managing paid media campaigns, improving website performance and ensuring high quality, engaging content across all digital platforms. This is an excellent opportunity for someone with strong digital marketing experience who is looking to take ownership of campaigns and make a measurable impact within a fast-paced environment.
- Plan, implement and optimise paid media campaigns across platforms including Google Ads (PPC), paid social media and LinkedIn.
- Manage and develop SEO strategy to improve organic search rankings, website traffic and visibility.
- Monitor, analyse and report on campaign performance, making data driven recommendations for continuous improvement.
- Manage and maintain company websites, including content updates, optimisation and performance improvements.
- Create and coordinate engaging digital content aligned with brand and campaign objectives.
- Work closely with internal stakeholders and external agencies to deliver integrated marketing campaigns.
- Conduct keyword research, competitor analysis and market research to inform strategy.
- Ensure all digital activity aligns with brand guidelines and business objectives.
- Maintain accurate reporting dashboards and provide regular performance updates.
Proven experience in digital marketing, with a focus on paid media (PPC, paid social and LinkedIn).
- Strong understanding of SEO principles and best practices.
- Experience managing and updating website content (WordPress or similar CMS).
- Proficiency in digital marketing tools such as Google Ads, Google Analytics and social media platforms.
- Strong analytical skills with the ability to interpret data and translate insights into action.
- Experience within B2B or automotive sectors would be desirable but not essential.
Send us your CV and a short cover letter, video, or portfolio piece that shows how you connect people through words and ideas.
If you need support with your job application, we encourage you to explore our new Career Hub—a free resource designed to help you reach your career goals. The Career Hub offers valuable guidance on crafting standout applications, excelling in interviews, and providing support for those re-entering the workforce.
An extra day off for your Birthday, 23 days of annual leave per year PLUS Bank Holidays.
Working for a workplace which champions women.
Auto-enrolment pension.
Enhanced Maternity and Paternity pay policies and return to work post mat-leave policy.
Access to our wellness programme and Employee Assistance Programmes, including WeCare from Canada Life (EAP and 24HR Online GP access and second Medical Opinion).
Reward and recognition programmes, including our annual Rygor Group Awards and opportunities to attend the Rygor Wembley box as a celebration of your hard work and dedication.
Annual appraisals programme and progression opportunities.
Manufacturer training and access to our in-house training.
Long service recognition and annual leave increase after 5 years’ service.
Branded uniform.
Charities of the Year programme, Army Sport sponsors and community engagement initiatives.
Our business has gone from strength to strength in recent years, with significant investment in site renovations nationwide and exciting expansions, including the launch of a brand-new Mercedes-Benz Passenger Car Aftersales facility in 2024.
Our commitment to excellence has earned us multiple industry and network awards, and in 2025, we were proud to be named Employer of the Year at the prestigious Motor Trader Awards. We’re officially a Great Place to Work™ (multiple years running) and our company culture truly reflects our core values.
Rygor Group comprises of a diverse collection of UK automotive businesses, with a primary focus on trucks, vans, coaches, passenger cars, armoured vehicles, body repairs and coachbuilding. Through the hard work of our team members, we have secured our position as one of the UK’s top automotive Groups, with a turnover of circa £300m a year.
Rygor Auto consists of three renowned brands: Mercedes-Benz, SAIC Maxus, and Higer Buses. We are home to the largest UK dealer group for Mercedes-Benz Commercial vehicles, and also offer passenger car aftersales at select locations.
Rygor Plant is an official partner of Hyundai, Mecalac, and Dieci. We offer a diverse range of high-performance equipment designed to meet the demands of sectors including construction, agriculture, rail, roadworks, aggregates, and beyond.
Rygor Service Solutions is our independent fleet workshop division, specialising in full management of commercial vehicle fleets within customers premises, or totally mobile servicing solutions. We look after some of the UK’s largest fleets, including Tesco, Ocado, and Brakes.
Rygor Land Systems supply vehicles and systems for military, humanitarian and security operations.
DBS: Please be advised that successful applicants to Rygor or any of our associated businesses, may be required to undertake a DBS check prior to joining the business.
Diversity, Equity, Inclusion and Belonging (DEIB)
SEO and Website - Digital Marketing Executive in Swindon employer: Rygor Group
Rygor Group is an exceptional employer that prioritises employee well-being and professional growth, offering a supportive work culture with flexible remote working options. With benefits such as enhanced maternity and paternity pay, wellness programmes, and opportunities for career progression, employees are empowered to thrive in their roles while contributing to a company recognised as a Great Place to Work™. Join us in a dynamic environment where your contributions make a tangible impact on our continued success in the automotive industry.
StudySmarter Expert Advice🤫
We think this is how you could land SEO and Website - Digital Marketing Executive in Swindon
✨Tip Number 1
Get your networking game on! Connect with people in the digital marketing space, especially those who work at Rygor or similar companies. Attend industry events or webinars to meet potential colleagues and learn more about the company culture.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best digital marketing campaigns, SEO strategies, and any content you've developed. This will give you an edge during interviews and show how you can make a measurable impact.
✨Tip Number 3
Prepare for the interview by researching Rygor's recent projects and achievements. Be ready to discuss how your experience aligns with their goals and how you can contribute to their success in the digital marketing realm.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, check out our Career Hub for tips on nailing your interview and making a lasting impression.
We think you need these skills to ace SEO and Website - Digital Marketing Executive in Swindon
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Digital Marketing Executive role. Highlight your experience with SEO, PPC, and content creation, as these are key aspects of the job. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for digital marketing and how you can contribute to our team. Be sure to mention specific campaigns or projects you've worked on that relate to the role.
Showcase Your Creativity:If you have a portfolio or any examples of your work, don’t hesitate to include them! Whether it's a successful campaign or engaging content, we love seeing how you connect people through words and ideas.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets seen by the right people. Plus, you can check out more about our values and what makes us a great place to work!
How to prepare for a job interview at Rygor Group
✨Know Your Digital Marketing Stuff
Make sure you brush up on your digital marketing knowledge, especially around SEO and paid media. Be ready to discuss specific campaigns you've worked on and the results they achieved. This shows you're not just familiar with the theory but have practical experience too.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in past roles. Bring examples of how you've monitored campaign performance and made adjustments based on analytics. This will demonstrate your ability to think critically and improve outcomes.
✨Familiarise Yourself with Their Brand
Before the interview, take some time to understand the company's brand and values. Look at their current digital presence and think about how you can contribute to their goals. This will help you tailor your answers and show that you're genuinely interested in the role.
✨Prepare Engaging Questions
Have a few thoughtful questions ready to ask at the end of the interview. This could be about their digital strategy or how they measure success in their campaigns. It shows you're engaged and thinking about how you can fit into their team.