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- Tasks: Own and optimise RWS's global webinar programme, ensuring engaging virtual experiences.
- Company: Join RWS, an inclusive employer celebrating diversity and innovation.
- Benefits: Remote work, career growth opportunities, and a supportive team culture.
- Other info: Dynamic environment with a focus on personal and professional development.
- Why this job: Make a real impact by delivering high-quality webinars that resonate globally.
- Qualifications: 5+ years in B2B webinars, strong project management, and analytical skills.
The predicted salary is between 30000 - 40000 £ per year.
We are looking for a proactive and strategic Webinar Manager to own and optimise RWS's global and brand webinar programme. This role will take full ownership of the global webinar calendar and programme performance, while partnering closely with Product Marketing and Campaign Managers to support their webinar initiatives. The Webinar Manager will drive consistency, quality and measurable impact across all webinar activity.
You will be responsible for developing themes and topics aligned to business priorities, sourcing speakers, maintaining the global webinar schedule, and continuously improving programme effectiveness. The role requires strong project management, commercial awareness and a passion for delivering engaging, high-quality virtual experiences.
Key Responsibilities
- Partner with Product Marketers and Campaign Managers to plan and execute webinar-led campaigns
- Provide strategic guidance on format, structure, messaging and audience targeting
- Ensure consistency in branding, positioning and attendee experience across all webinars
- Own end-to-end webinar execution using GoToWebinar, including setup, registration pages and reporting
- Manage rehearsal sessions and live production to ensure professional delivery
- Oversee moderation, Q&A management and technical troubleshooting
- Maintain integration and data accuracy with marketing automation and CRM systems
- Analyze webinar metrics including registrations, attendance rates, engagement and pipeline contribution
- Identify opportunities to improve conversion, attendance and content effectiveness
- Standardize reporting and provide actionable insights to stakeholders
- Continuously refine processes to increase scalability and ROI across the program
- Develop and maintain a structured, forward-looking global webinar calendar
- Ensure alignment of webinars with business priorities, campaigns and regional initiatives
- Establish governance and best practices across all webinar activity
- Proactively identify relevant industry themes, trends and audience pain points
- Develop compelling webinar topics aligned to brand positioning and campaign objectives
- Source, secure and coordinate internal subject matter experts and external guest speakers
- Collaborate with Sales and Product teams to identify credible and engaging presenters
- Own and manage the global and brand webinar strategy and execution
Skills & Experience
- 5+ years' experience managing B2B webinars or virtual event programs
- Strong project management and stakeholder management skills
- Experience working with Product Marketing and Demand Generation teams
- Analytical mindset with the ability to interpret data and drive improvements
- Excellent written and verbal communication skills
- Ability to manage multiple projects in a fast-paced, global environment
- Experience in B2B technology or professional services
- Familiarity with CRM and marketing automation platforms
- Experience working in a global, matrix organization
- Knowledge of lead nurturing and demand generation best practices
Life at RWS
If you like the idea of working with smart people who are passionate about growing the value of ideas, data and content by making sure organizations are understood, then you'll love life at RWS. Our purpose is to unlock global understanding. This means our work fundamentally recognizes the value of every language and culture. So, we celebrate difference, we are inclusive and believe that diversity makes us strong. We want every employee to grow as an individual and excel in their career.
In return, we expect all our people to live by the values that unite us: to partner, putting clients first and winning together; to pioneer, innovating fearlessly and leading with vision and courage; to progress, aiming high and growing through actions; and to deliver, owning the outcome and building trust with our colleagues and clients. RWS embraces DEI and promotes equal opportunity, we are an Equal Opportunity Employer and prohibit discrimination and harassment of any kind. RWS is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment.
Webinar Manager employer: RWS
Contact Detail:
RWS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Webinar Manager
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those who work at RWS or similar companies. A friendly chat can open doors and give you insider info on the role.
✨Tip Number 2
Prepare for interviews by practising common questions related to webinar management. Think about how you can showcase your project management skills and experience with B2B webinars.
✨Tip Number 3
Show off your analytical side! Be ready to discuss how you've used data to improve webinar performance in the past. RWS loves candidates who can drive measurable impact.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the RWS team.
We think you need these skills to ace Webinar Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your application for the Webinar Manager role. Highlight your experience in managing B2B webinars and how it aligns with RWS's goals. We want to see how you can bring value to our global webinar programme!
Showcase Your Skills: Don’t forget to emphasise your project management and analytical skills. Mention specific tools or platforms you've used, especially if they relate to CRM or marketing automation. This will help us see your fit for the role!
Be Engaging and Clear: Your written communication should reflect the engaging and high-quality experiences we aim to deliver in our webinars. Keep your language clear and professional, but let your personality shine through. We love a bit of flair!
Apply Through Our Website: Remember to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at RWS
✨Know Your Webinars
Before the interview, dive deep into RWS's past webinars. Familiarise yourself with their themes, formats, and audience engagement strategies. This will not only show your genuine interest but also help you discuss how you can enhance their webinar programme.
✨Showcase Your Project Management Skills
Prepare specific examples of how you've successfully managed B2B webinars or virtual events in the past. Highlight your ability to juggle multiple projects and collaborate with various teams, as this role requires strong project management and stakeholder management skills.
✨Be Data-Driven
Since the role involves analysing webinar metrics, come prepared with insights from your previous experiences. Discuss how you've used data to improve attendance rates and engagement, and be ready to suggest ways to enhance RWS's current processes.
✨Embrace Inclusivity
RWS values diversity and inclusion, so be sure to express your commitment to these principles. Share any relevant experiences where you've fostered an inclusive environment in your previous roles, especially in relation to engaging diverse audiences during webinars.