Product Manager – AI Dubbing in Sheffield

This role will help scale the growth of our AI Dubbing offering - a cutting-edge platform that uses artificial intelligence to deliver high-quality, scalable dubbing for global media and entertainment content. Sitting within RWS's Media and Entertainment business, the products combine proprietary AI voice and speech synthesis with human-in-the-loop production workflows. We are looking for a strategic and execution-focused Product Manager to lead the development of our AI Dubbing platform - initially focused on internal production workflows that power our dubbing operations, with a clear path to commercialisation as a customer-facing product as part of our AI-Native content orchestration platform.

This role is central to our objective of scaling high-quality dubbing at speed and volume across a global content market, through intelligent, automated, and user-centric tools. Working with our talented engineering team in Cluj, Romania, you will be responsible for designing and delivering a platform that streamlines dubbing production, quality review, and content delivery workflows - leveraging AI to enhance speed, accuracy, and scalability across a global customer base. Experience in AI-driven product development, media workflows, or content localisation will be a strong advantage.

Key Responsibilities

• Product Strategy & Vision: Define and own the product roadmap for the AI Dubbing platform, covering both internal production tooling and the path to a commercialised, customer-facing product. Align product goals with business objectives and the evolving needs of IP holders, major studios, broadcasters, OTT platforms, and other M&E customers.
• Execution & Delivery: Translate business requirements into detailed product specs and user stories. Manage the product development lifecycle from ideation to launch and iteration. Continuously deliver value by prioritising features based on impact to dubbing quality, production efficiency, and the commercialisation roadmap.
• AI-Driven Innovation: Collaborate with engineers and AI researchers to integrate and improve AI capabilities within the dubbing platform - including voice synthesis, lip-sync, translation quality, and automated quality review through development or partnership.
• User-Centered Design: Partner with UX teams to ensure the platform is intuitive and optimised for both internal production teams and, as the product commercialises, external M&E customers globally.
• Cross-Functional Leadership: Work closely with commercial, operations, engineering, and content teams to deliver a secure, scalable, and production-ready platform that meets the demands of global M&E workflows.
• Data & Performance: Implement analytics to monitor platform performance, production throughput, dubbing quality metrics, and customer outcomes. Use data to drive continuous improvement and inform strategic decisions.
• M&E Industry & Workflows: Develop deep understanding of the media and entertainment supply chain and production workflows - from original content creation through localisation, post-production, and distribution - to ensure the platform solves real operational problems for customers.
• Partnerships & Integrations: Identify, develop, and manage strategic integrations with content management systems, MAM platforms, and distribution tools used across the M&E industry.

Skills & Experience

• 5+ years proven experience as a Product Manager, ideally within media & entertainment, AI dubbing, content localisation, media localisation, dubbing production, or an adjacent technology-driven industry.
• Strong understanding of M&E production workflows, content localisation, and the operational demands of studios, broadcasters, and OTT platforms.
• Experience building or managing AI-powered products, particularly those involving audio, speech, video, language, machine learning, or speech synthesis technologies.
• Excellent communication, stakeholder management, and commercial acumen - comfortable engaging with both technical teams and senior M&E industry stakeholders.
• Familiarity with AI dubbing, voice synthesis, or automated translation technologies is a strong plus.
• Experience working in a fast-paced start-up or scale-up environment, comfortable with ambiguity, rapidly shifting priorities, and building with limited structure.
• Strong UX orientation and customer-centric decision-making, with experience applying jobs-to-be-done (JTBD) frameworks to product discovery and prioritisation.
• Solid understanding of the Software Development Life Cycle (SDLC) and ability to apply data analysis to inform product decisions and measure outcomes.

Life at RWS means working with smart people who are passionate about growing the value of ideas, data and content by making sure organizations are understood. Our purpose is to unlock global understanding, recognising the value of every language and culture. We celebrate difference, are inclusive, and believe that diversity makes us strong.

RWS embraces DEI and promotes equal opportunity, we are an Equal Opportunity Employer and prohibit discrimination and harassment of any kind. RWS is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment.