Area Sales Manager

Area Sales Manager

Full-Time 35000 - 45000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Build relationships with customers and handle sales enquiries for agricultural machinery.
  • Company: Join a well-established agricultural dealer with over 40 years of experience.
  • Benefits: Competitive salary, career growth, and the chance to work in a dynamic industry.
  • Other info: Enjoy daily customer visits and represent the company at shows and events.
  • Why this job: Be part of a passionate team and make a real impact in the agricultural sector.
  • Qualifications: A passion for agricultural machinery and strong communication skills are essential.

The predicted salary is between 35000 - 45000 £ per year.

RVW Pugh Ltd is a well-established agricultural dealer with over 40 years of experience. We supply an extensive range of agricultural machinery across Shropshire, Cheshire, Staffordshire, Lancashire and Mid Wales. Our main franchises include Merlo, Kuhn, AVR, Väderstad, Sumo plus many other leading brands.

We are looking for an Area Sales Manager for the Lancashire area.

Job Location: Lathom, Lancashire

Reports to: Sales Director

Job Description:

  • Build and maintain strong relationships with new and existing customers in the territory.
  • Handle all incoming new and used enquiries, sell the full range of products available, liaising with all depots and service departments.
  • A passion for agricultural machinery and the industry is essential!

Key Accountabilities:

  • Identification and regular contact of customers and prospects.
  • Dealing with incoming sales enquiries.
  • Preparation of quotes and customer follow up.
  • Cultivating and nurturing export and trade contacts.
  • Arranging demonstrations with the Sales Support Specialists as required.
  • Preparation of trade in appraisals and estimated PDI budgets.
  • Ensuring efficient, correct and timely completion of paperwork and online systems.
  • Representing the company at shows and open events.
  • Liaising with finance house representatives, where necessary, to provide customers with a finance quote to suit their requirements.

Key Measures:

  • Turnover.
  • Gross and net profit margins.
  • Stock turn.

Job Dimensions:

  • Staff: No direct reports.
  • Supervision: Supervised by Sales Director.
  • Contacts: Existing and prospective customers, dealership management & staff, supplier representatives.

Conditions: Based at our Lathom depot, with daily customer visits. At times may be required to perform duties outside of this job description in order to ensure the maintenance of a high level of service to our customers.

Area Sales Manager employer: RVW Pugh Ltd

RVW Pugh Ltd is an excellent employer, offering a dynamic work environment where passion for agricultural machinery is celebrated. With over 40 years of industry experience, we provide our employees with ample opportunities for professional growth and development, alongside a supportive culture that values strong customer relationships and teamwork. Located in Lathom, Lancashire, our team enjoys the benefits of working within a well-established company that prioritises employee satisfaction and community engagement.

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Contact Details:

RVW Pugh Ltd Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Area Sales Manager

Tip Number 1

Network like a pro! Get out there and connect with people in the agricultural machinery industry. Attend local events, trade shows, or even just pop into your local dealer to chat. Building relationships can open doors that applications alone can't.

Tip Number 2

Show your passion! When you get the chance to meet potential employers or clients, let your enthusiasm for agricultural machinery shine through. Share your experiences and knowledge; it’ll make you memorable and show that you’re genuinely interested in the role.

Tip Number 3

Follow up after meetings or interviews. A quick email thanking them for their time and reiterating your interest can set you apart from other candidates. It shows you're proactive and keen on the opportunity!

Tip Number 4

Apply directly through our website! We love seeing candidates who take the initiative. Plus, it gives you a better chance of being noticed by our hiring team. Don’t miss out on the opportunity to join us at RVW Pugh Ltd!

We think you need these skills to ace Area Sales Manager

Relationship Building
Sales Skills
Customer Service
Product Knowledge in Agricultural Machinery
Quote Preparation
Follow-Up Skills
Demonstration Coordination

Some tips for your application 🫡

Show Your Passion:When writing your application, let your enthusiasm for agricultural machinery shine through. We want to see that you’re not just looking for a job, but that you genuinely care about the industry and the products we offer.

Tailor Your Application:Make sure to customise your CV and cover letter for the Area Sales Manager role. Highlight your experience in building customer relationships and handling sales enquiries, as these are key parts of the job. We love seeing how your skills match what we’re looking for!

Be Clear and Concise:Keep your application straightforward and to the point. Use clear language and avoid jargon unless it’s relevant. We appreciate when candidates can communicate effectively, as this is crucial for the role.

Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the position. Plus, it shows you’re keen on joining our team at RVW Pugh Ltd.

How to prepare for a job interview at RVW Pugh Ltd

Know Your Machinery

Make sure you brush up on your knowledge of agricultural machinery, especially the brands that RVW Pugh Ltd represents. Being able to discuss specific products and their benefits will show your passion for the industry and help you connect with the interviewers.

Build Rapport

Since the role involves building relationships with customers, practice your interpersonal skills. During the interview, focus on establishing a connection with the interviewers by being personable and engaging. Share relevant experiences where you've successfully built relationships in previous roles.

Prepare for Sales Scenarios

Expect to be asked about how you would handle sales enquiries or customer objections. Prepare some examples from your past experience where you successfully navigated similar situations. This will demonstrate your problem-solving skills and sales acumen.

Show Enthusiasm for the Role

Express your genuine interest in the Area Sales Manager position and the agricultural sector. Talk about what excites you about working with RVW Pugh Ltd and how you can contribute to their success. A positive attitude can make a lasting impression!