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- Tasks: Support creative outreach campaigns to boost our insurance verticals and enhance organic search performance.
- Company: Join Confused.com, a leading FinTech brand in the UK with a vibrant culture.
- Benefits: Enjoy a hybrid work model, competitive salary, and generous holiday allowance.
- Why this job: Make an impact in the digital marketing space while learning from industry experts.
- Qualifications: Passion for digital marketing, strong communication skills, and a growth mindset.
- Other info: Dynamic team environment with opportunities for personal and professional development.
The predicted salary is between 28800 - 42000 ÂŁ per year.
Department: Marketing
Employment Type: Full Time
Location: London
Description
Hybrid: 2 days per week in our Tower Bridge office
Confused.com is the UK’s first comparison platform for car insurance. We’ve been helping customers since 2002 by empowering them to make better decisions around insurance and financial services. We’re part of RVU, a group of online brands that include: Uswitch, Tempcover, money.co.uk, and Mojo Mortgages. We are at the cutting edge of the FinTech industry, so we’re always looking for extraordinary talent. If you love what you do, get in touch today!
About the role
We are looking for an Outreach Marketing Executive to join us on a full-time basis to support the growth of our annual insurance verticals, including products such as car, home, travel, pet, and life insurance. In this role, you will support the wider outreach team with the creation of creative link-building campaigns to aid our organic search performance.
What you’ll be doing
- Campaign support and generation: generate ideas for online resources and content that is specifically targeted to individual, and relevant publications and websites
- Creation of outreach materials: write outreach pitches and press releases, tailored to target audiences
- Prospecting: create tailored, detailed prospect lists with relevant targets for each outreach campaign created
- Outreach promotion: pitch outreach materials to the relevant prospect lists to secure high-quality links, focusing on delivering specific activity to high authority websites
- Collaboration: collaborate effectively with internal teams across RVU, such as content writers, designers, SEO, PR, and the wider outreach team to ensure campaigns fall into wider teams’ KPIs and business goals
- Reporting: autonomously complete internal outreach tracking sheets to monitor and report on the performance of campaigns
- Learning & Development: work with your manager to learn marketing practices, tools, and platforms, following continually evolving SEO and outreach landscapes. Apply learnings to improve individual processes and share with the wider team(s) where necessary
What we’re looking for
- Digital Interest: a keen interest in the digital environment of SEO, AI, and a desire to learn and upskill where necessary
- Foundational Knowledge: basic knowledge of specific marketing tools, platforms, or search engine best practices (e.g., Google search principles). Understanding of link building impact within wider SEO strategy
- Communication Skills: strong written and verbal communication skills to create best-in-practice outreach materials and support teammates proactively
- Analytical Basics: basic understanding of data and the ability to focus on task accuracy when reviewing campaign results
- Growth Mindset: an openness to feedback and a willingness to ask questions to develop your skills
- Creativity: ability to follow creative guidance and contribute fresh ideas to campaign executions
Our commitment to you
We are dedicated to developing valuable, inclusive, and user-friendly products and services that deliver positive outcomes for all of our customers. To achieve this, it’s essential that our teams reflect the diverse range of people in our community. We believe in being the change we wish to see in the world, by embracing our differences and holding ourselves accountable to being open and inclusive teammates and wider community members.
What we offer
- 10% discretionary yearly bonus and yearly pay reviews (based on RVU and personal performance)
- A hybrid working approach with 2 in-office days per week and up to 22 working days per year to “work from anywhere”
- Employer-matching pension contributions up to 7.5%
- A one-off £300 “work from home” budget to help contribute towards a great work environment at home
- Excellent maternity, paternity, shared parental, and adoption leave policy, for those key moments in your life
- 25 days holiday (increasing with years of employment to 30 days) + 2 days “my time” per year
- Private medical cover, critical illness cover and employee assistance programme
- A healthy learning and training budget
- Electric vehicle and cycle to work schemes
- Free in-office gym, accessible 7 days a week
- Free breakfast in the office daily
- You’ll be equipped with great technology (choice of Mac or Windows)
- Free access to the Calm and Peppy app for physical and mental health
- Regular events - from team socials to company-wide events with insightful external speakers, we want to make sure our colleagues continue to feel connected.
Outreach Marketing Executive employer: RVU Co UK
Contact Detail:
RVU Co UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Outreach Marketing Executive
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your creativity! When pitching your outreach ideas, make sure to highlight your unique approach and how it aligns with the company's goals. Tailor your outreach materials to reflect your understanding of their brand and audience.
✨Tip Number 3
Practice makes perfect! Before any interviews, rehearse your responses to common questions and prepare examples of your past work. This will help you feel more confident and articulate when discussing your skills and experiences.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Confused.com.
We think you need these skills to ace Outreach Marketing Executive
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for digital marketing and outreach shine through. We want to see that you’re genuinely excited about the role and the impact you can make in our team!
Tailor Your Content: Make sure to customise your outreach pitches and any written materials to reflect the specific needs of the role. Highlight your understanding of SEO and link-building strategies, as this will show us you’re a great fit for the position.
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and structure your thoughts well, so we can easily see your skills and experiences that align with what we’re looking for.
Apply Through Our Website: We encourage you to submit your application directly through our website. This way, you’ll ensure it reaches the right people and you’ll be one step closer to joining our fantastic team at Confused.com!
How to prepare for a job interview at RVU Co UK
✨Know Your Stuff
Before the interview, dive deep into Confused.com and its role in the FinTech industry. Familiarise yourself with their products, especially in the insurance verticals. This will not only show your genuine interest but also help you tailor your responses to align with their goals.
✨Show Off Your Creativity
As an Outreach Marketing Executive, creativity is key! Prepare examples of past campaigns or ideas you've had that demonstrate your ability to think outside the box. Be ready to discuss how you can contribute fresh ideas to their outreach efforts.
✨Brush Up on SEO Basics
Since the role involves link-building and SEO, make sure you have a solid understanding of these concepts. Be prepared to discuss how link-building impacts SEO and share any relevant tools or platforms you're familiar with. This will show that you're ready to hit the ground running.
✨Practice Your Communication Skills
Strong written and verbal communication skills are crucial for this role. Practice crafting outreach pitches or press releases ahead of time. During the interview, be clear and concise in your answers, showcasing your ability to communicate effectively with different audiences.
