Strategic Marketing Specialist
Strategic Marketing Specialist

Strategic Marketing Specialist

London Full-Time No home office possible
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Job Title: Go-to-Channel Strategy Marketing Manager

Location: London (Hybrid)

Duration: 12 Months contract (Possible Extension)

Rate: £44.23 per hour (PAYE)

Work with a Global Tech Leader | High-impact role | Category Innovation

Shape How the World Connects with Technology

We’re seeking a strategic, data-savvy Go-to-Channel Strategy Manager to join a fast-paced, innovative team working at the intersection of product, sales, and customer experience. You’ll lead go-to-channel planning for category-defining products, collaborating with cross-functional teams across global and regional markets. This is your opportunity to make a real impact with a leading player in digital platforms, social tech, and connected experiences .

What You’ll Be Doing:

Strategy Development & Execution

  • Build and execute Go-to-Channel (GTC) strategies to accelerate product adoption and sales.
  • Map the full customer journey—path to purchase, key touchpoints, and behavioral insights—to optimize conversion and growth.

Sales & Launch Readiness

  • Align annual and lifetime sales goals with channel priorities.
  • Ensure all operational, content, and partner readiness is in place for seamless go-to-market execution.

Customer & Market Insights

  • Design strategies to capture and respond to customer feedback loops.
  • Bring voice-of-customer into product evolution and channel planning.

Cross-Functional Collaboration

  • Partner with global and regional sales leads, product marketers, and channel teams.
  • Act as the connective tissue across product, insights, and execution teams.

Regional & Global Alignment

  • Tailor regional strategies that align to the global category vision and channel architecture.

Compliance & Performance Optimization

  • Ensure all channel activity complies with local legal and regulatory frameworks.
  • Track sales performance, uncover insights, and recommend investments to boost velocity.

✅ What You Bring:

  • Bachelor’s degree in Business, Marketing, or a related field.
  • 8+ years’ experience in sales strategy, category management, or digital product marketing.
  • Proven ability to turn consumer and competitive insights into high-impact strategies.
  • ✍️ Skilled in documentation, narrative building, and data storytelling.
  • Experience influencing stakeholders in cross-functional environments.
  • Self-starter who thrives in fast-paced, dynamic settings with ambiguity.
  • Track record of driving results in tech-forward or digital-first organizations.

️ Must-Have Skills:

  • Proficiency with Google Suite (Sheets, Slides, Docs)
  • Outstanding organizational skills—able to manage and track high-volume requests
  • Strong writing, analytical thinking, and storytelling with data
  • Excellent communication and stakeholder engagement
  • Cross-functional team collaboration (xFN)

⭐ Bonus If You Have:

  • Experience working in high-growth product environments
  • Background in social tech, digital ecosystems, or content platforms
  • Understanding of channel partner ecosystems and sales enablement

You’ll be working at the heart of a global tech company redefining how people connect, create, and share. If you’re ready to shape the future of digital commerce—this is your role.

R

Contact Detail:

Russell Tobin Recruiting Team

Strategic Marketing Specialist
Russell Tobin
R
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