At a Glance
- Tasks: Support marketing teams with insights, analytics, and custom research to drive impactful strategies.
- Company: Dynamic ad tech company in London offering a hybrid work environment.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Collaborative culture with a focus on innovation and career advancement.
- Why this job: Join a forward-thinking team and leverage AI to transform marketing insights.
- Qualifications: Postgraduate degree and 10+ years in ad tech research and analytics required.
The predicted salary is between 54000 - 66000 £ per year.
- Senior Marketing Insights Strategy Analyst - 12 Months Contract - Hybrid - London
- Description
- Support the Marketing and Sales teams with custom insights, ad tech research, and advanced analytics, delivered in the form of Keynote narratives, data products, statistics, and talking points.
- Develop custom research and feeds, leveraging 3rd-party custom and syndicated research (e. g. producing ad-hoc custom dashboards and Keynote analyses supporting the commercial development of Ads).
- Partner with Field Marketing to drive high-impact account-based marketing (ABM) initiatives, co-developing bespoke client presentations that leverage 3rd-party research to unlock strategic opportunities.
- Lead projects as a self-starter with exceptional communication, stakeholder management, and cross-functional management skills.
- Build AI-enabled data products, Tableau dashboards, reports and presentations.
- Drive the transition from traditional insights generation to LLM-based technologies, building interfaces and tools that leverage AI to summarize content and data, producing sales go-to-market materials at scale.
- Ensure operational excellence by maintaining and improving existing insights development.
- Collaborate cross-functionally across global and regional teams, including Marketing, Sales, Revenue Strategy, Data Insights, and Data Engineering.
- Partner directly with 3rd-party research and measurement vendors (e. g.
Comscore, Sensor Tower, Emarketer, etc.) to identify strategic insight opportunities from their datasets and scale them into commercial data products.
- Source and distribute ad tech research, actionable market intelligence and competitive intelligence.
- Drive business analytics projects through all phases, including data quality, quantitative analysis, automated AI summarization, and presentation of executive-level deliverables.
- Develop data models and analytical tools for ongoing audience segmentation, benchmarking, trending, and competitive analysis.
- Key Qualifications
- Postgraduate degree (MS or Ph D) in a quantitative field of study including economics, statistics, applied mathematics, data science, business, or a related discipline.
- 10+ years professional experience in ad tech research, marketing insights, and advanced analytics within an advertising platform or agency (deep knowledge of the digital advertising industry, performance marketing, and the mobile app economy).
- Self-starter and entrepreneurial project leader with proven expertise in cross-functional management, senior stakeholder alignment, and navigating ambiguity.
- Experience leveraging LLM-based technologies and building AI-driven interfaces to process complex data, summarize insights, and produce go-to-market materials at scale.
- Track record of working with syndicated and custom 3rd-party research vendors (such as Sensor Tower, Comscore, Emarketer, etc.) to extract insights and build scalable data products.
- Skills in exploratory data analysis; familiarity with data warehousing, modern database modelling and pipelining principles, ideally Snowflake data-shares and Amazon S3.
- Ability to partner effectively with data science and engineering stakeholders to translate complex business needs into analytical requirements and data products.
- Outstanding written, verbal, presentation, and Keynote storytelling skills, with a demonstrated ability to communicate complex research results clearly and persuasively across a variety of stakeholders.
Apply now or send me your CV at .
Senior Marketing Insights Strategy Analyst in Slough employer: Russell Tobin
As a Senior Kotlin Engineer at our client, you will join a dynamic and inclusive work culture that prioritises employee well-being and professional growth. Located in a vibrant area, the company offers comprehensive benefits including healthcare coverage, retirement savings plans, and unique perks like pet insurance and legal support, ensuring a rewarding work-life balance. With a commitment to equal opportunity and fair chance employment, this is an excellent place for talented individuals seeking meaningful and impactful careers.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Insights Strategy Analyst in Slough
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Senior Marketing Insights Strategy Analyst in Slough
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Russell Tobin from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Russell Tobin specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Russell Tobin
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Russell Tobin, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Russell Tobin you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Russell Tobin that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Russell Tobin, so think on your feet and don't hesitate to showcase your creativity!
