At a Glance
- Tasks: Lead consumer communications and media strategies across EMEA markets.
- Company: A leading global consumer platform with a vibrant digital presence.
- Benefits: Flexible remote work, competitive pay, and opportunities for contract extension.
- Other info: Collaborate with diverse teams and manage exciting campaigns.
- Why this job: Shape impactful narratives in a fast-paced, culturally relevant environment.
- Qualifications: 8+ years in consumer communications with strong media relationships.
The predicted salary is between 60000 - 80000 £ per year.
A leading global consumer platform is looking for an experienced Consumer Communications Lead to drive media strategy and culturally relevant storytelling across key EMEA markets, with a particular focus on the UK, France, and Germany.
This role sits within an international communications team supporting a fast-moving, community-driven digital brand with a strong presence across lifestyle, culture, entertainment, and online communities. The ideal candidate will understand how internet culture, consumer behaviour, and media trends intersect to create impactful earned media opportunities.
We’re especially interested in candidates coming from consumer-facing platforms, lifestyle brands, streaming, marketplace, creator economy, or digitally native environments.
Responsibilities- Lead consumer communications activity across priority EMEA markets
- Develop proactive and reactive media strategies tied to cultural moments, trends, and audience behaviours
- Build and maintain strong relationships with UK consumer, lifestyle, entertainment, and culture media
- Create compelling narratives, press materials, campaign messaging, briefing documents, and thought leadership content
- Identify emerging conversations, community trends, and social-first moments that can translate into earned media coverage
- Partner closely with cross-functional teams across marketing, partnerships, product, and regional communications
- Support launches, campaigns, creator/influencer collaborations, and brand reputation initiatives
- Manage external PR agencies and coordinate activity across European markets
- Use audience insights and cultural trends to shape storytelling opportunities
- 8+ years’ experience within consumer communications, brand PR, media relations, or integrated communications
- Strong understanding of the UK consumer media landscape with established UK press relationships
- Experience working with consumer-facing digital brands, platforms, lifestyle companies, entertainment, marketplaces, or community-led products
- Exposure to European communications activity, ideally including France and/or Germany
- Proven experience delivering integrated campaigns spanning PR, social, partnerships, influencer, and earned media
- Strong storytelling instincts with awareness of online culture, trends, and consumer communities
- Comfortable operating within fast-paced, global, and highly collaborative environments
- Experience managing multiple stakeholders, agencies, and concurrent campaigns
- Experience with creator-led or social-first campaigns
- Exposure to data-driven or insight-led storytelling
- Additional European language skills (German or French beneficial)
- Experience supporting culturally relevant consumer brands with strong community engagement
If this sounds relevant, please share these details:
- Updated CV
- Day rate expectation
- Notice period / availability
- Current location & right to work status
- Examples of consumer/lifestyle brands or campaigns you’ve worked on
Communications Lead in Slough employer: Russell Tobin
Join a leading global consumer platform as a Communications Lead, where you'll thrive in a dynamic and inclusive work culture that champions creativity and collaboration. With a focus on employee growth, this role offers the opportunity to shape impactful media strategies across EMEA markets while working remotely or from London. Enjoy the benefits of being part of a fast-paced, community-driven brand that values innovative storytelling and cultural relevance, making it an exciting place for professionals passionate about consumer communications.
StudySmarter Expert Advice🤫
We think this is how you could land Communications Lead in Slough
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who have experience in consumer communications. A friendly chat can lead to insider info about job openings or even referrals.
✨Tip Number 2
Show off your storytelling skills! Prepare a portfolio that highlights your best campaigns and press materials. When you get the chance to chat with potential employers, use these examples to demonstrate how you can create compelling narratives.
✨Tip Number 3
Stay on top of trends! Keep an eye on cultural moments and media trends that are relevant to the role. This will not only help you in interviews but also show that you're passionate about the industry and ready to hit the ground running.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. Make sure to tailor your application to highlight your experience with consumer-facing brands and your understanding of the UK media landscape.
We think you need these skills to ace Communications Lead in Slough
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the role of Communications Lead. Highlight your experience in consumer communications and any relevant campaigns you've worked on, especially those that resonate with lifestyle brands or digital platforms.
Craft a Compelling Cover Letter:Your cover letter should tell a story about why you're the perfect fit for this role. Use it to showcase your understanding of media trends and how you can drive impactful communications strategies across EMEA markets.
Showcase Your Relationships:Since strong media relationships are key, mention any established connections you have within the UK consumer media landscape. This will show us that you’re ready to hit the ground running!
Be Authentic:Let your personality shine through in your application. We love candidates who are passionate about online culture and storytelling, so don’t be afraid to share your unique perspective and experiences.
How to prepare for a job interview at Russell Tobin
✨Know Your Audience
Before the interview, research the company’s target audience and their consumer behaviour. Understanding how they engage with media and culture will help you tailor your responses and demonstrate your knowledge of the market.
✨Showcase Your Storytelling Skills
Prepare examples of compelling narratives you've created in past roles. Highlight how these stories resonated with audiences and led to successful campaigns. This will show your potential employer that you can craft impactful messaging.
✨Be Culturally Aware
Stay updated on current trends and cultural moments relevant to the EMEA markets, especially the UK, France, and Germany. Bring up recent examples during your interview to illustrate your understanding of how these factors influence consumer communications.
✨Build Relationships
Discuss your experience in building strong media relationships. Be ready to share specific instances where your connections have led to successful media coverage or partnerships, as this is crucial for the role.
