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- Tasks: Map social media trends and improve content understanding for EMEA audiences.
- Company: Join a dynamic team dedicated to enhancing online community experiences.
- Benefits: Enjoy flexible remote work, competitive pay, and the chance to shape digital content.
- Why this job: Make a real impact on content experiences while working with diverse communities.
- Qualifications: Fluency in French, Spanish, or German; passion for Reddit and internet culture required.
- Other info: Work weekends with the flexibility to choose one weekday.
Weekend role focusing on EMEA countries and global trends. You will map social media by contextualizing and identifying relationships between subreddits and posts based on culture, trends, audience, genre and/or theme. You will create categories and label subreddits and posts to improve content understanding, resulting in better ML recommendations. You must be available to work Saturdays and Sundays and you can choose 1 weekday to work at your discretion.
Responsibilities:
- Partner with European Content Leads to implement content strategy.
- Drive Reddit’s understanding of different communities, content and audiences in EMEA.
- Understand policy and labeling guidelines and execute accurate labels based on those guidelines.
- Content labeling (maintaining the accuracy and coverage of our community topics and ratings).
- QA of Machine Learning results and creation of data-sets for Machine Learning training.
- Identifying common patterns in datasets and document insights based on labeling observations.
Required Qualifications:
- Native language proficiency and cultural knowledge of at least one of the following languages: French, Spanish or German.
- Experience with investigating, reviewing, or assessing digital content.
- Deep knowledge of and passion for Reddit, internet culture and online trends.
- Strong understanding of news, sports, cinema, business and cultural events.
Bonus Points:
- Multiple language capabilities.
- Experience as a successful content creator/curator/social media manager for TikTok/YouTube/Instagram.
- Experience as a moderator on Reddit.
Content Strategist employer: Russell Tobin
Contact Detail:
Russell Tobin Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Strategist
✨Tip Number 1
Familiarise yourself with Reddit and its various communities. Spend time exploring different subreddits, understanding their cultures, and identifying trends. This will not only enhance your knowledge but also demonstrate your passion for the platform during discussions.
✨Tip Number 2
Engage with content creators and curators on social media platforms like TikTok, YouTube, and Instagram. Building connections in these spaces can provide insights into current trends and help you understand what resonates with audiences, which is crucial for the role.
✨Tip Number 3
Brush up on your language skills if you're proficient in French, Spanish, or German. Being able to communicate effectively in these languages will be a significant advantage, especially when collaborating with European Content Leads.
✨Tip Number 4
Stay updated on global trends and cultural events that impact online communities. Follow news outlets, blogs, and social media channels to gather insights that can inform your content strategy and improve your understanding of audience behaviours.
We think you need these skills to ace Content Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in content strategy, social media management, and any familiarity with Reddit or similar platforms. Use keywords from the job description to align your skills with what the company is looking for.
Craft a Compelling Cover Letter: In your cover letter, express your passion for internet culture and online trends. Mention specific examples of how you've successfully engaged with communities or improved content understanding in previous roles.
Showcase Language Proficiency: If you are proficient in French, Spanish, or German, make sure to highlight this prominently in your application. Provide examples of how your language skills have been beneficial in past roles, especially in content curation or community engagement.
Demonstrate Cultural Knowledge: Include insights or experiences that showcase your understanding of cultural nuances in EMEA countries. This could be through personal experiences, projects, or research that relate to the role's focus on diverse communities and trends.
How to prepare for a job interview at Russell Tobin
✨Show Your Passion for Content
Make sure to express your enthusiasm for content creation and curation. Discuss your favourite online communities and how you engage with them, especially on platforms like Reddit. This will demonstrate your genuine interest in the role.
✨Highlight Cultural Knowledge
Since the role focuses on EMEA countries, be prepared to discuss your cultural knowledge and language proficiency. Share specific examples of how your understanding of different cultures can enhance content strategy and audience engagement.
✨Demonstrate Analytical Skills
The job involves identifying patterns in datasets and improving content understanding. Be ready to talk about any previous experience you have with data analysis or content assessment, and how you can apply those skills to this role.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific situations related to content strategy or community engagement. Think of scenarios where you've successfully navigated challenges in content curation or social media management, and be ready to share those stories.
