Digital Senior Account Manager in London

£50,000–£60,000, London, Hybrid working (2 days a week in the office)

We're recruiting for an established international communications and marketing agency that's looking for an experienced Digital Senior Account Manager to join its growing Marketing Services team.

The agency works with major global brands in the B2B technology space delivering digital marketing and communications campaigns.

This is a great opportunity for someone who loves paid media but wants a role that goes beyond campaign delivery. You'll be developing strategies, advising clients, leading a small team and helping shape the growth of the agency's digital marketing offering.

Importantly, this is still a hands-on role. You'll need to be confident working directly in platforms such as Google Ads and LinkedIn Campaign Manager, as well as leading the strategy and overseeing delivery.

The role

Working closely with the Marketing Services Director, you'll take responsibility for developing and delivering paid digital campaigns for a portfolio of B2B clients.

You'll combine strategic planning, client management and operational expertise, while overseeing more junior team members and collaborating with colleagues across creative, data and analytics.

Your responsibilities will include:

• Developing, managing and optimising paid media campaigns across Google Ads, LinkedIn, Meta and display advertising.
• Creating paid media strategies that support clients' commercial objectives, from brand awareness through to lead generation.
• Leading client relationships, presenting strategies, advising on campaign performance and making recommendations.
• Managing and mentoring junior digital marketing colleagues, overseeing campaign delivery and helping develop their skills.
• Managing campaign budgets, performance reporting and optimisation.
• Working with creative, analytics and PR teams to deliver integrated campaigns.
• Developing paid media proposals and contributing to new business pitches.
• Identifying opportunities to expand existing client relationships and introduce new digital marketing services.
• Keeping up with developments across paid media platforms, AI and emerging digital channels.

What we're looking for

We're looking for someone who combines strong paid media expertise with excellent client servicing skills and a broader commercial understanding of marketing.

You'll need:

• A strong background in B2B digital marketing gained within an agency.
• Genuine hands-on experience setting up, managing and optimising campaigns in both Google Ads and LinkedIn Campaign Manager.
• Experience across paid search, paid social and display advertising.
• Experience managing significant paid media budgets and using performance data to inform decisions.
• Strong client relationship management skills, including presenting strategies and recommendations.
• Experience managing, mentoring or briefing junior team members.
• The ability to move comfortably between strategic planning and hands-on campaign delivery.

Experience working with B2B technology brands, developing new business proposals or integrating digital marketing into wider marketing strategies would be useful.

The team and agency are growing, and there's an opportunity to make a real contribution to its direction, work with major global clients and help develop new services and approaches.

The culture is collaborative, supportive and genuinely focused on developing its people.