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- Tasks: Drive high-volume CRM activities and optimise customer communications.
- Company: Fast-growing e-commerce brand with a creative and data-driven culture.
- Benefits: Competitive salary, 25 days holiday, free lunch, and company events.
- Why this job: Join a dynamic team and make an impact on campaigns reaching millions.
- Qualifications: Experience in CRM or email marketing, preferably with Klaviyo.
- Other info: Supportive environment with excellent growth opportunities.
The predicted salary is between 30000 - 40000 £ per year.
R13 Recruitment are partnering with a fast-growing, highly commercial organisation within a niche e-commerce space, supporting the company’s search for a CRM Executive to join their performance marketing team. This role will sit within a specialist growth function, creating and overseeing high-volume CRM activity while also driving optimisation, testing and continuous improvement across customer communications. This position is ideal for someone who enjoys being hands-on with CRM execution but also thrives on data-led experimentation, performance analysis and incremental optimisation.
Working hours are Monday to Friday, 9.00am – 5.00pm in offices based a few miles Southwest of Norwich. Offered salary is between £30,000 – £40,000, depending on levels of experience.
This organisation is a rapidly scaling digital brand, delivering high-engagement campaigns in a high-value market. Being at significant scale, they combine creativity, data and performance marketing to drive customer acquisition, engagement and repeat purchase. Their marketing team is fast-paced, commercially focused and highly collaborative – and this role offers a real unique opportunity to work on campaigns that will reach hundreds of thousands to millions of customers.
How to apply: To hear more details about this opportunity, please email your CV to Ruth Harding – Business Partner at R13 Recruitment. If you do not hear from us within 5 working days of submitting your CV, please assume your application has been unsuccessful.
The Day to Day:
- Supporting the delivery of high-volume, weekly CRM activity across email, SMS and push notifications
- Managing BAU CRM execution, including campaign scheduling, setup, QA and deployment
- Working primarily within Klaviyo, managing segmentation, datasets and campaign logic
- Running and managing A/B testing across subject lines, content, send times, creative styles and audience segments
- Analysing campaign performance including open rates, CTR, conversions and website traffic
- Programming, monitoring, and optimising automated CRM flows based on customer behaviour
- Continuously adapting campaigns based on insights such as seasonality, timing, audience behaviour and external factors
- Producing and interpreting detailed performance reports using CRM tools, BI platforms and Excel
- Presenting insights internally and confidently discussing results with senior stakeholders
- Collaborating with the wider marketing, performance and creative teams.
You Will Have/Be:
- Previous experience in a CRM or email marketing specialist role.
- Hands-on experience using Klaviyo or a similar CRM platform.
- Strong understanding of segmentation, automation and behavioural targeting.
- Experience running and analysing A/B tests and performance campaigns.
- Highly data-driven, analytical and commercially minded.
- Confident interpreting performance data and explaining results clearly.
- Proactive, organised and comfortable working in a fast-paced environment.
- Creative in approach, with the ability to suggest ideas and improvements.
The Benefits:
- Pension – 5% employer matched contribution
- 25 days holiday + bank holidays
- Free lunch provided onsite
- Free onsite parking
- Company events
- Supportive, performance-led team environment
CRM Executive in Norwich employer: Rthirteen
Contact Detail:
Rthirteen Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Executive in Norwich
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your CRM campaigns and results. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and having examples ready that highlight your experience with Klaviyo and A/B testing. Confidence is key, so know your stuff!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace CRM Executive in Norwich
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the CRM Executive role. Highlight your experience with Klaviyo and any hands-on CRM execution you've done. We want to see how your skills match what we're looking for!
Show Off Your Data Skills: Since this role is all about data-led experimentation, don’t shy away from showcasing your analytical skills. Include examples of A/B tests you've run and how you’ve used data to optimise campaigns. We love a good data story!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about CRM and how you can contribute to our fast-paced marketing team. Let us know what makes you tick and why you’d be a great fit!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at Rthirteen
✨Know Your CRM Tools
Make sure you’re well-versed in Klaviyo or any similar CRM platform. Brush up on your knowledge of segmentation, automation, and behavioural targeting, as these are crucial for the role. Being able to discuss your hands-on experience confidently will impress the interviewers.
✨Showcase Your Analytical Skills
Prepare to talk about your experience with A/B testing and performance analysis. Bring examples of how you've used data to drive decisions in past campaigns. This will demonstrate your data-driven mindset and ability to optimise customer communications effectively.
✨Be Ready to Discuss Campaigns
Think of specific campaigns you’ve worked on that involved high-volume CRM activity. Be ready to explain your role in scheduling, setup, and deployment, as well as how you monitored and adapted campaigns based on performance insights. This shows your hands-on approach and creativity.
✨Engage with the Team Spirit
Since this role involves collaboration with various teams, be prepared to discuss how you work within a team environment. Share examples of how you’ve contributed to a supportive and performance-led atmosphere in previous roles. This will highlight your fit within their fast-paced, collaborative culture.
