At a Glance
- Tasks: Lead product marketing strategies and shape how our solutions reach the market.
- Company: Join RTB House, a leader in cutting-edge ad-tech solutions.
- Benefits: Flexible remote work, competitive salary, and opportunities for personal growth.
- Other info: Collaborative environment with a focus on creativity and strategic thinking.
- Why this job: Make a real impact on global brands with innovative advertising technology.
- Qualifications: 7+ years in product marketing, preferably in B2B ad-tech.
The predicted salary is between 54000 - 66000 £ per year.
RTB House is a global company that provides state-of-the-art marketing technologies for top brands and agencies worldwide. Its proprietary ad-buying engine is the first in the world to be powered entirely by Deep Learning algorithms, enabling advertisers to generate outstanding results and reach their goals at every stage of the funnel. Here at RTB House, we’re building cutting-edge advertising technology used by some of the world’s most dynamic brands—and the Product Marketing team is at the heart of bringing these solutions to life. Our mission is to shape, launch, and scale products that solve real customer challenges, create measurable business outcomes, and strengthen our competitive edge globally.
As a Product Marketing Manager, you’ll play a pivotal role in defining how our product shows up in the market. You’ll transform the product’s capabilities into compelling narratives, craft content that empowers our commercial teams, and help orchestrate best practice launches that make an impact from A to Z. This is a high-visibility role with the opportunity to influence product strategy, partner with teams across the organization, and shape the way clients experience RTB House products.
The role connects cutting-edge technology, innovative products and commercial success within the fast-paced, highly dynamic, and exciting ad-tech ecosystem. Our role is to ensure that our solutions address real customer needs, stand out in a rapidly evolving market and deliver measurable business value globally. As a Global Product Marketing Manager, you will own the commercial positioning and success of an assigned portfolio of solutions worldwide. You will shape how we take products to market globally, define their value proposition and pricing, and work closely with international commercial teams to drive adoption and growth.
This is a global role that offers flexibility through a mostly remote setup. However, you will be expected to work out of our London office once a week to absorb local dynamics—the UK represents one of our most key markets, and maintaining close proximity to local commercial teams, market trends, and clients is essential to our strategic success.
This is a senior, hands-on role combining strategic thinking with execution. You'll need to see the bigger picture, influence decisions and bring teams together, while being equally comfortable developing a sales narrative, building a business case or getting into the details of a product launch.
What you'll do:
- Own the positioning, value proposition and messaging for your assigned solution portfolio.
- Translate complex technology into clear, compelling customer benefits and differentiated market propositions.
- Monitor market trends, customer needs and competitor activity to identify opportunities and inform product strategy.
- Lead go-to-market strategies for new products and features, from early validation through launch and market adoption.
- Shape commercial packaging, pricing and value propositions to support revenue growth, profitability and product adoption.
- Work closely with Product and Technology teams to ensure commercial needs are reflected in product development and prioritisation.
- Monitor product performance and identify opportunities to improve commercial results.
- Partner with global Sales and Client Services teams to drive solution adoption and identify upsell and cross-sell opportunities.
- Develop compelling sales materials, presentations, business cases, case studies and competitive insights.
- Build evidence of product value through campaign results, performance benchmarks, ROAS, incrementality and other relevant metrics.
- Help commercial teams translate product capabilities into meaningful customer conversations.
- Connect Product, Technology, Sales, Account Management and Marketing teams to ensure alignment on commercial priorities.
- Manage multiple initiatives simultaneously, keeping projects moving and stakeholders engaged.
- Bring market and customer insights back into the organisation to influence future product development and commercial strategy.
What you'll bring:
- 7+ years of Product Marketing experience, ideally in B2B ad-tech, programmatic advertising or a related technology environment.
- Proven experience in the US programmatic advertising market and a strong understanding of its ecosystem, advertisers and commercial dynamics.
- A strong commercial mindset, with experience influencing revenue growth, product adoption, pricing, profitability or other business outcomes.
- Solid understanding of performance advertising and metrics such as sales, ROAS and incrementality.
- Excellent communication and storytelling skills, with the ability to turn complex technology into clear, persuasive messages.
- Strong analytical skills and the ability to use data and market insights to support commercial decisions.
- Experience leading multiple projects and working with senior stakeholders across different teams and markets.
- A proactive, hands-on approach.
- Excellent written and spoken English.
We offer: You’ll join a team where your ideas matter, your growth is a priority, and your work has a direct impact on products used by global brands. If you’re driven by the intersection of technology, creativity, and strategy—and you want to help shape the future of digital advertising, we'd love to meet you.
Global Support & Operations Product Marketing Manager London, England, United Kingdom employer: RTB House
RTB House is an exceptional employer that fosters a collaborative and innovative work culture, providing structured onboarding and ongoing training to ensure your success as a Technical Account Manager. With a clear career path and the opportunity to work with global clients in a hybrid model, you will find meaningful growth and rewarding experiences in this dynamic AdTech environment.
StudySmarter Expert Advice🤫
We think this is how you could land Global Support & Operations Product Marketing Manager London, England, United Kingdom
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for RTB House and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like RTB House are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with RTB House on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at RTB House. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Global Support & Operations Product Marketing Manager London, England, United Kingdom
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit RTB House. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of RTB House:Show us that you’ve done your homework! In your application, briefly mention what you admire about RTB House’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at RTB House
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at RTB House will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At RTB House, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
