Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead and inspire a team of passionate fundraisers to achieve ambitious targets.
- Company: Join the RSPB, a leading conservation charity dedicated to protecting nature.
- Benefits: Enjoy flexible working, 26 days leave, and a company van for travel.
- Why this job: Make a real impact on nature while developing your leadership skills.
- Qualifications: Experience in managing teams and a valid UK driving licence required.
- Other info: Diverse and inclusive workplace with opportunities for personal growth.
The predicted salary is between 25000 - 27000 £ per year.
We’re looking for an inspiring and results-driven Regional Performance Manager (Face-to-Face Fundraising Area Manager) to lead our team of passionate membership fundraisers across the West Midlands, including Shropshire and Worcestershire. Your leadership will be key to driving our mission forward - helping to grow RSPB membership while maintaining the highest standards of ethical fundraising.
As Area Manager, you’ll lead and develop a team of up to eight Membership Fundraisers, coaching them to achieve ambitious fundraising targets and deliver exceptional engagement experiences. You’ll work closely with RSPB reserves across your region, including regular visits to RSPB reserves such as Sandwell Valley and Middleton Lakes, and take a lead role in coordinating national events such as shows at the NEC, ensuring every opportunity to inspire people to support nature is maximised. This is a hands‑on role - you’ll regularly be out in the field alongside your team, leading by example, supporting, coaching, and motivating them to perform at their best. Given the nature of the role, regular travel across the region is essential, and applicants will need a full UK driving licence or be able to demonstrate how they can effectively reach all areas of the region.
Key Responsibilities
- Leadership & Coaching: Recruit, train, and develop a high‑performing team of Membership Fundraisers. Foster a positive, inclusive culture that reflects RSPB values.
- Performance Management: Monitor and analyse KPIs such as membership volume, average donation, Gift Aid uptake, and attrition. Use coaching and feedback to drive continuous improvement.
- Operational Oversight: Manage day‑to‑day logistics, ensuring compliance with fundraising regulations and organisational standards.
- Stakeholder Engagement: Build strong relationships with internal and external stakeholders, including Reserve Managers, to create collaborative opportunities for fundraising.
- Hands‑On Fundraising: Lead by example through active participation in field fundraising and public engagement.
- Flexibility: Regular travel across the West Midlands and wider region, including weekend work and occasional national travel to support events.
What we need from you
Essential
- Proven experience managing high‑performing teams in a public engagement environment - i.e. Sales or Fundraising/Retail
- Valid drivers licence and be able to reach the aforementioned locations without the use of public transport
- Strong leadership and coaching skills with the ability to inspire and motivate others.
- Excellent interpersonal and communication skills.
- Strong organisational and planning skills with the ability to balance multiple priorities.
- Confidence in giving and receiving feedback constructively.
- Understanding of leadership frameworks such as SMART objectives, situational leadership, and root cause analysis.
Desirable
- Familiarity with the RSPB’s mission and values.
- Knowledge of ethical fundraising practices and relevant codes of conduct.
What’s in it for You
- Vehicle: Company van provided for work‑related travel (work use only, all expenses covered).
- Leave: 26 days annual leave plus bank holidays and one additional paid volunteering day per year.
- Flexible Working: Hours can be tailored to suit individual needs.
- Wellbeing Support: Access to a free 24‑hour Employee Assistance Programme for you and your close family.
- Discounts: 20% off RSPB retail (in‑store and online) plus holiday booking discounts.
- Pension: RSPB matches pension contributions up to 7%.
- Green Benefits: Cycle‑to‑work scheme and green loans.
We are committed to developing a diverse and inclusive RSPB where everyone feels valued, supported, and empowered to be their full selves. To help us build a world richer in nature, we need more and more diverse people on nature’s side. People of colour and disabled people are currently underrepresented in the conservation sector. We particularly encourage applications from these groups. Please contact us to discuss any additional support you may need to complete your application.
Additional Information
- Contract: Full‑time (37.5 hours per week)
- Location: Hybrid - primarily field‑based across the West Midlands
- Relocation support may be available for the right candidate – you will be able to discuss relocation at the next stage.
Closing date: 23:59, Saturday, 3rd January 2026. Interviews: Expected to take place week commencing 12 January 2026 (14th-16th January). Please note: We reserve the right to close this advert at any time once sufficient applications have been received.
If you would like to find out more, please click the apply button. You will be directed to our website to complete your application for this position. The RSPB is an equal opportunities employer. This role is covered by the Rehabilitation of Offenders Act 1974. This role is not eligible for UK Visa Sponsorship - the successful applicant will need to have a pre-existing Right to Work in the UK in order to be offered an employment contract. In order to apply you will be required to upload a CV and complete an application form where you will have the opportunity to explain how you meet the essential criteria listed above. No agencies please.
Area Manager in Shrewsbury employer: RSPB
Contact Detail:
RSPB Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Area Manager in Shrewsbury
✨Tip Number 1
Get to know the company inside out! Research RSPB's mission and values, and think about how your experience aligns with their goals. This will help you stand out during interviews and show that you're genuinely interested in the role.
✨Tip Number 2
Network like a pro! Connect with current or former employees on LinkedIn, attend relevant events, and engage with RSPB's social media. Building relationships can give you insider info and might even lead to a referral!
✨Tip Number 3
Prepare for those tricky interview questions! Think about examples from your past experiences that showcase your leadership and coaching skills. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Tip Number 4
Don't forget to follow up! After your interview, send a thank-you email expressing your appreciation for the opportunity. It shows professionalism and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Area Manager in Shrewsbury
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see how much you care about fundraising and inspiring others to support nature. Share your personal experiences that connect with our mission.
Tailor Your CV: Make sure your CV is tailored to the Area Manager position. Highlight your leadership experience and any relevant achievements in fundraising or public engagement. We love seeing how you've made a difference in previous roles!
Be Specific in Your Application Form: When filling out the application form, be specific about how you meet the essential criteria. Use examples from your past experiences to demonstrate your skills in coaching, performance management, and stakeholder engagement. We appreciate clarity!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way to ensure your application gets to us directly. Plus, it gives you a chance to explore more about our values and what we stand for at StudySmarter.
How to prepare for a job interview at RSPB
✨Know Your Stuff
Before the interview, make sure you’re well-versed in RSPB’s mission and values. Familiarise yourself with their ethical fundraising practices and be ready to discuss how your experience aligns with their goals. This shows genuine interest and commitment.
✨Showcase Your Leadership Skills
Prepare examples of how you've successfully managed and motivated teams in the past. Think about specific situations where you’ve used coaching techniques or performance management strategies to drive results. Be ready to share these stories during the interview.
✨Be Ready for Scenario Questions
Expect questions that assess your problem-solving skills and ability to handle real-life situations. For instance, they might ask how you would approach a team member struggling to meet their targets. Practise articulating your thought process clearly and confidently.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions prepared. Inquire about the team culture, upcoming projects, or how success is measured in this role. This not only shows your enthusiasm but also helps you gauge if the company is the right fit for you.
