PR Executive

Overview

RSM UK, Greater London, England, United Kingdom. Join the PR Executive role to elevate RSM UK’s profile in a competitive market with an innovative and creative strategy, supported by expert commentary. Reporting into a senior PR manager, you will work with senior stakeholders including heads of industry and a diverse group of national commentators to spearhead external communications initiatives, focusing on PR and wider external opportunities. Media outreach targets tier-1 broadcast, national and trade media (integrated with our new media strategy, including social) with expert, data-backed commentary that adds credibility and drives results. This role supports press office activity across corporate reputation, economic, industry and service lines, plus employer brand.

Responsibilities

• Working with heads and senior members of UK industry and service lines
• Providing strategic comms support to corporate positioning to drive growth opportunities in the UK
• Establishing and maintaining relationships with journalists and high-profile influencers
• Training and nurturing key media spokespeople
• Collaborating with the economics team, focusing on positioning RSM as a leading UK economic voice for the middle market
• Monitoring market events, trends and client/competitor activity to inform PR and wider communications strategy
• Writing, scripting and editing press releases, press commentary, long-form opinions, open letters and social media content
• Supporting direct media engagement via research, press launches, surveys, speaker platforms, conferences, and journalist interviews to advance RSM’s corporate narrative

What we are looking for

• University degree/MA in journalism, communications and/or public relations
• 2+ years PR experience in corporate, financial, consumer or agency environments
• Professional, credible and confident communicator with influencing skills
• Strong media awareness, journalistic mindset and eye for a good story
• Self-motivated with ability to work under pressure and at pace
• Competent project and stakeholder management skills and experience
• Proficiency in media databases (e.g., Roxhill, Vuelio) and monitoring tools
• Active team player with a positive outlook

What we can offer you

We recognise that our people are our most important assets. We offer a flexible reward and benefits package to support fulfilling experiences both in and out of work.

• Hybrid and flexible working
• 26 days holiday (with option to purchase additional days)
• Wellbeing benefits including financial tools, electric car scheme and access to a virtual GP
• Access to 300+ courses on demand developed by our in-house Talent Development team

Diversity and Inclusion

At RSM, we aim to create a strong sense of belonging where people of all identities, backgrounds, and cultures feel able to bring their true selves to work. Diverse teams bring a broader range of ideas and insights, helping us understand our clients’ needs. We are committed to building an inclusive culture that embraces difference.