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- Tasks: Drive quality traffic and optimise digital advertising campaigns across DACH.
- Company: Global leader in innovative solutions with a mission to make amazing happen.
- Benefits: Comprehensive benefits including health plans, retirement options, and lifestyle perks.
- Other info: Collaborate with top vendors and enjoy excellent career growth opportunities.
- Why this job: Join a dynamic team and make a real impact in the digital advertising space.
- Qualifications: Experience in paid media campaigns and strong analytical skills required.
The predicted salary is between 40000 - 50000 £ per year.
The purpose of the Digital Advertising Strategist is to drive quality traffic to our website in order to generate sales as well as best in class digital solutions for our customers. You will be owning Paid activity across DACH (Germany, Austria and Switzerland). You will be supporting the Digital Advertising Manager in short‑and long‑term plans to deliver the most effective results in sales, traffic and other key performance indicators. As we are truly a global company you will be responsible for seamless communication with several stakeholders in these markets.
Responsibilities
- Full ownership of the Digital Advertising performance in DACH including PPC, Shopping and Display.
- Daily tasks such as performance checks, account optimisation and reporting.
- Flagging any budget or sales irregularities to your manager and proposing solutions and recovery activities.
- Assist the manager with forecasting digital activities and analysis.
- Coordinating and leading tests agreed with the team, and ownership of implementation, optimisation and reporting.
- Get the chance to work on exciting projects such as Shopping Feed Optimisation, Templates, whilst cooperating with well‑known vendors such as Google, Microsoft, BrainLabs and SMEC.
- Build relationship with relevant market stakeholders.
- Gather market/product insights and assist manager in incorporating them into Hub strategy.
- Proven track record in driving successful paid media campaigns.
- Strong technical knowledge of Paid Advertising platforms (Google Ads, SA360, DV360 and Microsoft).
- Knowledge of Display activities.
- Strong track record in managing large‑sized budgets.
- Extremely data driven including data analysis and using data to drive business results.
- Commercially minded hence appreciating the values and challenges of running multi‑million campaigns.
- Good knowledge of Excel and MS suites.
- Meticulous attention to detail.
- Excellent numerical, communication and reporting skills.
- Experience in Project Management desirable.
- Passion for PPC and Digital Advertising in general.
- Great team‑player.
Benefits and Rewards
- Financial: pension/retirement; life assurance; salary finance (payroll deduction loan scheme).
- Wellbeing: medical plans; health screening; critical illness; disability insurance; holiday/paid time off; employee assistance programme; discounted gym/health club membership.
- Lifestyle: transportation assistance schemes (e.g., cycle to work, travel loans, car leasing); onsite catering/lunch vouchers; retail discounts.
- Spotlight: our global recognition programme provides a platform to highlight and recognise people role modelling our values.
About the Company
We've been solving industry problems for over 80 years. We turn the 'what ifs' into the 'why nots', the impossible into the possible. Our purpose is to make amazing happen for a better world. We offer service and product solutions to over 1.2 million customers globally, shipping a parcel every 2 seconds to over 130 countries. With over 800,000 stocked and 3 million unstocked products, we're a trusted partner to the world's leading industries. We're looking for curious, driven, and empathetic professionals to join our journey. People who think differently, act with purpose, and want to make a real impact. Ready to Make Amazing Happen? Join c. 9,000 colleagues and help us shape the future of our industry. Whoever you are, wherever you are - it all starts here.
Digital Advertising Strategist employer: RS Group
Contact Detail:
RS Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Advertising Strategist
✨Network Like a Pro
Get out there and connect with people in the digital advertising space! Attend industry events, join online forums, and don’t be shy about reaching out on LinkedIn. Building relationships can open doors to opportunities that aren’t even advertised.
✨Show Off Your Skills
When you get the chance to chat with potential employers, make sure to highlight your experience with PPC and data analysis. Share specific examples of successful campaigns you've managed. We want to see your passion for digital advertising shine through!
✨Prepare for Interviews
Do your homework on the company and its digital strategies before the interview. Be ready to discuss how you can drive traffic and sales in the DACH region. We love candidates who come prepared with insights and ideas!
✨Apply Through Our Website
Don’t forget to apply directly through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and making amazing happen!
We think you need these skills to ace Digital Advertising Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Advertising Strategist role. Highlight your experience with PPC, Shopping, and Display advertising, and don’t forget to mention any successful campaigns you've managed. We want to see how you can drive quality traffic and sales!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital advertising and how your skills align with our needs. Show us your enthusiasm for the role and the impact you can make at StudySmarter.
Show Off Your Data Skills: Since we’re all about data-driven decisions, make sure to showcase your analytical skills in your application. Mention any tools or platforms you’ve used, like Google Ads or Excel, and how you’ve leveraged data to optimise campaigns. We love numbers!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at StudySmarter!
How to prepare for a job interview at RS Group
✨Know Your Digital Advertising Inside Out
Make sure you brush up on your knowledge of PPC, Shopping, and Display advertising. Be ready to discuss specific campaigns you've managed, the platforms you've used like Google Ads and Microsoft, and how you've optimised performance. This shows you're not just familiar with the tools but can also drive results.
✨Showcase Your Data-Driven Mindset
Prepare to talk about how you've used data analysis to inform your advertising strategies. Bring examples of how you've identified trends or irregularities in campaign performance and what actions you took to improve them. This will demonstrate your analytical skills and commercial awareness.
✨Communicate Like a Pro
Since you'll be liaising with various stakeholders across DACH, practice articulating your thoughts clearly and confidently. Think about how you can convey complex ideas simply and effectively. Good communication is key, so consider preparing a few scenarios where you successfully collaborated with others.
✨Be Ready for Problem-Solving
Expect questions that assess your problem-solving abilities, especially regarding budget or sales irregularities. Prepare to discuss past challenges you've faced in digital advertising and how you proposed solutions. This will highlight your proactive approach and ability to think on your feet.