At a Glance
- Tasks: Lead and execute innovative marketing strategies in a dynamic tech environment.
- Company: Ambitious London-based IT Managed Service Provider with a premium market focus.
- Benefits: Competitive salary, quarterly bonuses, hybrid work model, and growth opportunities.
- Other info: Join a culture that values creativity, initiative, and innovation.
- Why this job: Own the marketing function and make a direct impact on revenue and brand strategy.
- Qualifications: Experience in B2B marketing, particularly in IT, SaaS, or professional services.
The predicted salary is between 50000 - 50000 € per year.
If you know B2B tech / IT marketing, understand MSPs, and want real ownership, keep reading. This role sits at the engine room of a high-performing, London-based IT Managed Service Provider operating at the premium end of the market. The business is ambitious, growing, and commercially sharp and now needs a Marketing Manager who can build momentum, sharpen positioning, and turn strategy into measurable results. This is not a “hands-off” or heavily layered marketing team. This is the best seat in the house for a marketer who wants autonomy, influence, and direct impact on revenue.
You’ll be the sole owner of the marketing function, responsible for designing and executing a modern, data-led marketing engine across five core pillars:
- Market Intelligence
- Brand
- Lead Generation
- Engagement & Nurture
- Sales Enablement
You’ll shape how the business is seen, heard, and chosen, owning campaigns end-to-end, creating compelling content, driving demand, and enabling sales with the tools they need to win. This is a role for someone who thrives in a build-and-run environment: commercially minded, creative, analytical, and comfortable making decisions without waiting for permission.
The Role at a Glance
- London Based – Hybrid (3 Days Office / 2 Remote)
- £50,000 basic + Quarterly KPI Bonus Potential
- Full-Time, Permanent
- Expertise: Managed IT Support / Managed Cybersecurity / Microsoft / Cloud Expertise / Technology, SaaS.
- Pedigree: Tier 1 Microsoft Solutions Technology Partner
About the Role
Reporting directly into leadership, you’ll take full ownership of marketing strategy and execution. Your remit spans:
- Planning and delivering multichannel demand generation campaigns
- Strengthening brand positioning and thought leadership
- Driving website performance, engagement, and conversion
- Supporting long-cycle, high-value sales with impactful enablement assets
- Using AI and automation to improve efficiency, targeting, and scale
You’ll work closely with Sales, Solutions Architects, and Executives, translating complex technology into clear, compelling business value for regulated and professional services customers.
Key Responsibilities
- Ongoing competitor, sector, and audience analysis
- Identifying growth opportunities across verticals such as professional services, legal, finance, and PE-backed firms
- Using data and insights to refine strategy and maximise ROI
Brand Awareness & Positioning
- Owning messaging, tone of voice, and brand consistency
- Producing high-quality content: blogs, case studies, ebooks, customer stories, and social assets
- Elevating the company’s profile through thought leadership and storytelling
Lead Generation & Digital Marketing
- Executing campaigns across SEO, PPC, paid social, email, and webinars
- Owning website content, landing pages, and conversion optimisation
- Leveraging AI tools to accelerate content creation and campaign performance
Engagement, Nurture & ABM
- Building targeted nurture programmes for prospects and customers
- Running ABM-style micro-campaigns aligned with sales priorities
- Strengthening engagement through education-led content and newsletters
- Creating and maintaining sales assets including pitch decks, proposals, case studies, and sector collateral
- Managing a central content library aligned to the full sales cycle
- Feeding the content pipeline with insights from across the business
About You
You’re a hands-on B2B marketer with experience in MSP, IT services, SaaS, or professional services environments. You combine strategic thinking with executional strength, equally comfortable analysing performance data and writing high-impact content. You’re confident operating as a one-person marketing function, setting direction, prioritising activity, and delivering results at pace.
You bring:
- Proven results across at least 3 of the 5 marketing pillars
- Strong digital marketing capability (SEO, PPC, analytics, automation)
- Experience running integrated lead generation campaigns
- Excellent writing skills and the ability to translate technical complexity into business value
- High proficiency with modern marketing and AI tools
- Built or scaled a marketing function
- Worked with ABM methodologies
- Created visual content using tools like Canva, Adobe, or Figma
- Marketed to regulated or professional services sectors
Why Join?
- Full ownership and visibility of the marketing function
- Direct influence on revenue, brand, and growth strategy
- Opportunity to build a modern, AI-enabled marketing engine
- Hybrid working and a culture that values initiative and innovation
Apply now if you want a technology-focused marketing role with real responsibility, real impact, and the freedom to do your best work.
Marketing Manager - Digital Demand Gen. IT, Cloud, Saas, Tech. Hybrid in London employer: RR
Join a dynamic and ambitious London-based IT Managed Service Provider where you will have the unique opportunity to take full ownership of the marketing function. With a culture that champions innovation and initiative, you'll enjoy hybrid working arrangements, competitive compensation, and the chance to directly influence revenue and brand strategy in a fast-paced environment. This role is perfect for a marketer seeking autonomy and the ability to make a tangible impact on business growth.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager - Digital Demand Gen. IT, Cloud, Saas, Tech. Hybrid in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage, the better your chances of landing that dream job.
✨Tip Number 2
Showcase your skills! Create a portfolio or a personal website where you can display your marketing projects, campaigns, and results. This is your chance to shine and demonstrate what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their products, services, and market position. This will help you tailor your answers and show them you're genuinely interested in making an impact.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our team and ready to take on the challenge.
We think you need these skills to ace Marketing Manager - Digital Demand Gen. IT, Cloud, Saas, Tech. Hybrid in London
Some tips for your application 🫡
Show Your Passion for B2B Tech:When writing your application, let your enthusiasm for B2B tech and IT marketing shine through. We want to see how your experience aligns with our mission and how you can contribute to our ambitious growth.
Be Specific About Your Achievements:Don’t just list your responsibilities; highlight specific achievements that demonstrate your impact in previous roles. Use metrics where possible to show how you’ve driven results in lead generation or brand positioning.
Tailor Your Content:Make sure your application is tailored to the role. Use keywords from the job description and relate your skills directly to the responsibilities we’ve outlined. This shows us you understand what we’re looking for.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at RR
✨Know Your Stuff
Make sure you brush up on your B2B tech and IT marketing knowledge. Understand the nuances of Managed Service Providers (MSPs) and be ready to discuss how you've successfully driven demand in similar environments. This role is all about ownership, so show them you know what it takes to make an impact.
✨Showcase Your Creativity
Prepare examples of campaigns you've executed that demonstrate your creative flair and strategic thinking. Be ready to discuss how you’ve used data to inform your decisions and how you can translate complex tech into compelling content. They want someone who can think outside the box!
✨Be Ready to Discuss Metrics
Since this role involves turning strategy into measurable results, come armed with specific metrics from your past campaigns. Talk about how you’ve maximised ROI and improved engagement through your marketing efforts. Numbers speak volumes, so let them see your success!
✨Emphasise Autonomy and Initiative
This position requires a self-starter who thrives in a build-and-run environment. Share instances where you took the lead on projects without waiting for permission. Highlight your ability to prioritise tasks and deliver results quickly, as they’re looking for someone who can hit the ground running.
