At a Glance
- Tasks: Create engaging social media content and manage influencer relationships for a trendy fashion brand.
- Company: Join Ro&Zo, a contemporary womenswear brand based in London.
- Benefits: Enjoy staff discounts, team events, and the chance to shape our brand's social presence.
- Other info: Be part of a passionate team in a fast-paced, growing brand environment.
- Why this job: Perfect for fashion lovers eager to make an impact in social media and influencer marketing.
- Qualifications: 2 years' experience in social media or influencer marketing, with strong content creation skills.
The predicted salary is between 30000 - 40000 £ per year.
About Ro&Zo
Ro&Zo is a contemporary London based womenswear brand (founded by Rosie & Zoe) that launched in 2021. We’re all about creating effortless, elevated pieces designed to make women feel confident every day. With a growing online presence, thriving social community and exciting plans for growth, we're looking for a creative and fashion-obsessed Social Media & Influencer Marketing Executive to join our team.
This is the perfect role for someone who lives and breathes social media, keeps up with the latest trends, knows what's happening across Instagram and TikTok, and has a genuine passion for fashion, content creation and influencer culture.
The Role
Reporting into the Brand Marketing Manager, you'll play a key role in bringing the Ro&Zo brand to life across social media and influencer channels. You'll be responsible for creating engaging content, managing our social platforms, building relationships with influencers and helping drive brand awareness through creative storytelling.
We're looking for someone who is highly organised, proactive, creative and confident turning ideas into content.
Key Responsibilities
- Social Media
- Manage the day-to-day scheduling and publishing of content across Instagram, TikTok and LinkedIn
- Create engaging short-form content for social channels, including filming, editing and publishing
- Support the planning and execution of the social content calendar
- Monitor social trends, platform updates and emerging content formats
- Assist with community management and audience engagement
- Analyse content performance and provide regular reporting and insights
- Identify opportunities to grow reach, engagement and follower growth
- Content Creation
- Capture and create content for social media across product launches, campaigns, events and behind-the-scenes moments
- Edit content using CapCut, Canva and Adobe Photoshop
- Support with campaign shoots, content days and ad hoc content creation
- Brainstorm creative content concepts aligned to brand objectives and social trends
- Influencer Marketing
- Research and identify relevant influencers, creators and brand advocates
- Manage influencer gifting outreach and communication
- Build and maintain strong influencer relationships
- Keep influencer databases, contact lists and reporting documents updated
- Track influencer activity, content delivery and campaign results
- Support the execution of influencer events, brand launches and community activations
- Events & Brand Activity
- Support the planning and delivery of influencer events, brand activations and press events
- Attend events where required to capture content and support execution
- Assist with general brand marketing initiatives and campaign launches
About You
- Minimum 2 years' experience in a Social Media, Influencer Marketing or Content role
- Passionate about fashion, social media, influencer culture and emerging trends
- Strong understanding of Instagram, TikTok and LinkedIn
- Confident creating and editing content for social-first platforms
- Experience using CapCut, Canva and Adobe Photoshop
- Excellent written and verbal communication skills
- Highly organised with strong attention to detail
- Comfortable working in a fast-paced, growing brand environment
- Proactive, creative and full of ideas
- Strong understanding of what makes engaging social content perform
Bonus Points
- Experience working within a fashion, beauty or lifestyle brand
- Experience using social scheduling and reporting tools
- Comfortable appearing in content when required
- Existing relationships within the influencer and creator space
Why Join Ro&Zo?
- Be part of a growing London based fashion brand with exciting ambitions
- Opportunity to shape and influence the brand's social presence
- Work closely with a passionate and collaborative team
- Creative ownership and room to bring new ideas to life
- Staff discount and regular team events
If you're obsessed with fashion, spend far too much time on TikTok and Instagram, and love turning creative ideas into engaging content, we'd love to hear from you.
Social Media & Influencer Marketing Executive in London employer: Ro&Zo
Ro&Zo is an exceptional employer for those passionate about fashion and social media, offering a vibrant work culture that encourages creativity and collaboration. As a contemporary womenswear brand based in London, employees benefit from opportunities to shape the brand's social presence, enjoy staff discounts, and participate in regular team events, all while being part of a growing company with exciting ambitions. With a focus on personal growth and creative ownership, Ro&Zo provides a rewarding environment for individuals eager to make their mark in the fashion industry.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media & Influencer Marketing Executive in London
✨Tip Number 1
Get your social media game on point! Make sure your profiles are polished and showcase your creativity. Share content that reflects your passion for fashion and influencer culture, so we can see how you live and breathe this stuff.
✨Tip Number 2
Network like a pro! Reach out to influencers and creators in the fashion space. Building relationships now can pay off later, and it shows us you're proactive and ready to dive into the influencer marketing scene.
✨Tip Number 3
Stay ahead of the trends! Keep an eye on what's hot on Instagram and TikTok. Share your insights with us during interviews to show that you’re not just following trends but also setting them.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Social Media & Influencer Marketing Executive in London
Some tips for your application 🫡
Show Your Passion for Fashion:When you're writing your application, let your love for fashion shine through! Share your personal style, favourite trends, or even a recent fashion moment that inspired you. We want to see how you connect with the industry!
Be Creative with Your Content:Since this role is all about social media and content creation, don’t hold back on showcasing your creativity in your application. Consider including links to your social profiles or any projects you've worked on that highlight your skills. Show us what you can do!
Tailor Your Application:Make sure to tailor your application specifically for Ro&Zo. Mention our brand values and how you can contribute to our mission of making women feel confident every day. A personalised touch goes a long way in standing out!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our brand while you’re at it!
How to prepare for a job interview at Ro&Zo
✨Know Your Platforms Inside Out
Make sure you’re well-versed in Instagram, TikTok, and LinkedIn. Familiarise yourself with the latest trends and features on these platforms, as well as how they can be leveraged for brand growth. Bring examples of successful campaigns or content that you admire to discuss during the interview.
✨Show Off Your Creative Side
Prepare a portfolio showcasing your best social media content and influencer collaborations. Highlight your ability to create engaging short-form videos and eye-catching graphics using tools like CapCut and Canva. This will demonstrate your hands-on experience and creativity, which are crucial for the role.
✨Be Ready to Discuss Influencer Relationships
Think about how you’ve built and maintained relationships with influencers in the past. Be prepared to share specific examples of how you’ve managed influencer outreach and what strategies you used to keep them engaged. This shows you understand the importance of collaboration in influencer marketing.
✨Demonstrate Your Organisational Skills
Since the role requires strong organisational skills, come prepared with examples of how you’ve successfully managed multiple projects or campaigns simultaneously. Discuss any tools or methods you use to stay organised, as this will reassure them that you can handle the fast-paced environment at Ro&Zo.