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- Tasks: Lead marketing strategy and business development for a top experiential agency.
- Company: Award-winning creative agency known for its people-first culture.
- Benefits: Generous leave, private healthcare, gym contributions, and early finishes.
- Other info: Modern workspace in SW London with excellent professional development opportunities.
- Why this job: Join a dynamic team and shape the agency's narrative while driving growth.
- Qualifications: 6+ years in agency roles with strong storytelling and commercial skills.
The predicted salary is between 85000 - 85000 £ per year.
Head of Marketing & New Business
Location: SW London / Greater London (4 days in-office)
Salary: Up to £85,000 + Benefits
Sector: Award-Winning Experiential & Creative Agency
I am currently partnering with one of the UK’s leading independent experiential agencies to find a high-impact Head of Marketing & New Business. This is a pivotal hire for a "Best Place to Work" award-winner that has built its reputation on people-before-profit and world-class event delivery. They are looking for a strategic "connective tissue" specialist—someone who can bridge the gap between high-level brand storytelling and commercial business development.
The Role
Reporting directly to the Managing Director, you will be responsible for the agency’s external voice and its internal pipeline. This is a leadership position with two direct reports: a PR Lead and a Lead Generation specialist. Unlike many "Head of" roles that stay at 30,000 feet, this client needs a player-coach. You will define the growth strategy, but you will also be "hands-on" in the pitch room, refining RFIs/RFPs and ensuring the agency’s case studies are as compelling as the events they produce.
Key Responsibilities
- Dual-Stream Strategy: Lead the agency’s marketing roadmap while simultaneously hitting revenue and lead-gen targets.
- Pitch Leadership: Orchestrate major pitch submissions, ensuring the agency’s narrative is sharp, differentiated, and commercially sound.
- Team Management: Mentor and direct the PR and Lead Generation functions to create a unified, "always-on" growth engine.
- Brand Guardianship: Act as the gatekeeper for all brand touchpoints, from the website and social channels to high-end industry reports.
- Performance Analytics: Own the CRM and marketing tech stack, providing clear data-led insights to the board on ROI and pipeline risks.
What They Are Looking For
- Agency Experience: 6+ years within a creative, events, or brand agency environment.
- The "Storyteller" Gene: An innate ability to turn complex project work into compelling, emotive narratives that win pitches.
- Hands-on Capability: You are comfortable with marketing technology, AI tools, and the "nitty-gritty" of pitch preparation.
- Commercial Acumen: You understand the agency sales cycle and know how to move a lead from "curious" to "closed."
Why This Agency?
- They are known for a culture that avoids the typical "burnout" agency model.
- Generous Leave: 27 days + public holidays + your birthday + charity days.
- Wellbeing: Private healthcare, gym contributions, and a payday Friday 3:00 PM finish.
- Environment: A stunning, modern workspace in SW London designed to foster the very creativity they sell to clients.
- Growth: Significant investment in external coaching and professional development.
To Apply
If you are a Marketing Manager, Growth Lead, or Agency Strategist looking for more autonomy and a seat at the leadership table, let’s talk. Please submit your CV for a confidential discussion.
Director of Marketing And Business Development in Wolverhampton employer: Royall
Contact Detail:
Royall Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Marketing And Business Development in Wolverhampton
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events or online. The more people you know, the better your chances of landing that dream role.
✨Tip Number 2
Show off your skills in real-time! If you get the chance, ask for a pitch opportunity or a presentation during interviews. This is your moment to shine and demonstrate your storytelling prowess.
✨Tip Number 3
Research the agency inside out. Know their recent projects, values, and what makes them tick. This will help you tailor your approach and show them you're genuinely interested in being part of their team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, we love seeing candidates who take that extra step!
We think you need these skills to ace Director of Marketing And Business Development in Wolverhampton
Some tips for your application 🫡
Craft Your Story: We want to see your unique narrative! Make sure your CV and cover letter reflect not just your experience, but also how you can bridge the gap between storytelling and business development. Show us how you've made an impact in previous roles.
Be Hands-On: This role is all about being a player-coach, so highlight your hands-on experience with pitch preparation and marketing technology. We love candidates who can get into the nitty-gritty while also thinking strategically.
Show Your Commercial Acumen: Demonstrate your understanding of the agency sales cycle. Use specific examples to illustrate how you've moved leads from 'curious' to 'closed'. We’re looking for someone who knows how to drive results!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Let’s get started on this journey together!
How to prepare for a job interview at Royall
✨Know Your Agency Inside Out
Before the interview, dive deep into the agency's past projects and their unique approach to experiential marketing. Understanding their brand narrative will help you articulate how your vision aligns with theirs.
✨Showcase Your Storytelling Skills
Prepare to discuss specific examples where you've transformed complex ideas into compelling narratives. This role is all about bridging storytelling and business development, so be ready to impress with your storytelling prowess.
✨Be Ready to Get Hands-On
This position requires a player-coach mentality. Be prepared to discuss how you've successfully led pitches and managed teams while also being involved in the nitty-gritty of pitch preparation. Highlight your hands-on experience with marketing tech and AI tools.
✨Demonstrate Commercial Acumen
Understand the agency sales cycle and be ready to discuss strategies for moving leads from 'curious' to 'closed'. Bring examples of how you've driven revenue growth in previous roles, showcasing your ability to think commercially.