At a Glance
- Tasks: Lead website optimisation and enhance digital purchase journeys to boost revenue.
- Company: Join the Royal Navy Museums, a unique heritage environment with a diverse team.
- Benefits: Enjoy flexible working, generous leave, and discounts at national attractions.
- Other info: Hybrid working options available for a balanced work-life experience.
- Why this job: Make a real impact on audience growth while working in a historic setting.
- Qualifications: Experience in web performance, SEO, and strong analytical skills required.
The predicted salary is between 35588 - 40131 £ per year.
Salary (Grade 6): £35,588 – £40,131 per annum (dependent upon experience)
Hours: 37.5 hours per week – permanent contract
Location: Royal Navy Museums, Portsmouth Historic Dockyard with the opportunity for hybrid working (a combination of working onsite and from home).
Royal Navy Museums (RNM) tells the extraordinary story of the Royal Navy – its global influence, rich heritage, and continuing relevance today. As a national museum with sites across the UK, we care for one of the world’s most significant maritime collections and welcome visitors from across the globe. We are now seeking a Web Performance and SEO Manager to take ownership of our website and digital purchase journeys as core drivers of revenue and audience growth.
Responsibilities
- Lead the optimisation of website performance, focusing on conversion and revenue generation
- Develop and deliver a structured testing and experimentation programme
- Improve SEO performance to drive high‑quality, high‑intent traffic
- Analyse digital journeys to identify and prioritise improvements
- Work with developers and digital partners to enhance user experience and checkout performance
- Ensure digital activity is aligned with commercial priorities and delivering measurable impact
Qualifications
- Experience in web performance, CRO or e‑commerce optimisation
- Strong understanding of analytics platforms and testing methodologies
- Knowledge of SEO and digital acquisition
- Understanding of user experience and conversion behaviour
- Experience working with developers and digital platforms
- The ability to prioritise effectively and focus on high‑impact improvements
- Strong communication skills and the ability to influence stakeholders
Benefits
- The opportunity to be part of a friendly and diverse workplace within a unique heritage environment.
- Group pension plan with Royal London (6% employer contributions, 2% employee contributions and death in service benefit).
- 25 days’ annual leave (plus bank holidays), increasing to 30 days after 5 years’ service, with the option to purchase additional leave.
- Enhanced maternity/adoption and paternity pay.
- Flexible and hybrid working.
- Employee Assistance Programme.
- Paid professional membership fees.
- Free admission to other national museums and attractions within the reciprocal agreement.
- Discounts at our shops and cafes.
- Free and discounted tickets for family and friends.
- A range of other benefits including cycle to work, employer supported volunteering leave, mobile tech, etc.
- Paid reservist leave.
Web Performance and SEO Manager employer: Royal Navy Museums
Royal Navy Museums offers an exceptional work environment where creativity and heritage intersect, making it an ideal employer for those passionate about digital performance and audience engagement. With a commitment to employee growth through flexible working arrangements, generous leave policies, and a supportive culture, you will thrive in a role that not only drives revenue but also contributes to preserving the rich maritime history of the Royal Navy. Join us in Portsmouth, where you can enjoy the unique blend of a historic setting and modern workplace benefits.
StudySmarter Expert Advice🤫
We think this is how you could land Web Performance and SEO Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your web performance and SEO projects. This is a great way to demonstrate your expertise and make a lasting impression.
✨Tip Number 3
Prepare for interviews by practising common questions related to web performance and SEO. We recommend using the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your achievements.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team at Royal Navy Museums.
We think you need these skills to ace Web Performance and SEO Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Web Performance and SEO Manager. Highlight your experience in web performance, CRO, and SEO, and don’t forget to mention any relevant projects that showcase your skills.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re passionate about optimising digital journeys and how your background aligns with our mission at Royal Navy Museums. Keep it engaging and personal!
Showcase Your Analytical Skills:Since this role involves a lot of data analysis, make sure to include examples of how you've used analytics platforms to drive improvements in web performance or SEO. Numbers speak volumes, so don’t shy away from sharing your successes!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Royal Navy Museums
✨Know Your Stuff
Make sure you brush up on your web performance and SEO knowledge. Familiarise yourself with the latest trends in conversion rate optimisation (CRO) and analytics platforms. Being able to discuss specific tools and methodologies will show that you're not just a candidate, but a knowledgeable expert.
✨Showcase Your Experience
Prepare examples from your past work where you've successfully improved website performance or SEO. Use metrics to back up your claims—numbers speak volumes! This will help demonstrate your ability to drive revenue and audience growth effectively.
✨Understand Their Audience
Research the Royal Navy Museums and their target audience. Understand their digital journeys and think about how you can enhance user experience. Showing that you’ve done your homework will impress the interviewers and highlight your commitment to the role.
✨Communicate Clearly
Strong communication skills are key for this role. Practice articulating your thoughts clearly and confidently. Be prepared to explain complex concepts in simple terms, especially when discussing how you would influence stakeholders and collaborate with developers.
