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For Companies At a Glance
- Tasks: Create engaging marketing campaigns and manage social media to boost brand awareness.
- Company: Join a leading whisky retailer with a passion for quality and community.
- Benefits: Flexible hybrid working, creative environment, and opportunities for personal growth.
- Why this job: Be part of a dynamic team that shapes the future of whisky marketing.
- Qualifications: Creative mindset and experience in marketing or social media management.
- Other info: Exciting role with opportunities to collaborate across various locations.
The predicted salary is between 30000 - 42000 £ per year.
Location: Edinburgh (Haymarket office), with regular visits to our shops in Edinburgh, St Andrews and Pitlochry. Occasional travel to other marketing hubs or locations may be required. Hybrid working agreements can be discussed.
About Us
The Dormant Distillery Company operates one of the world’s leading whisky specialist retailers and wholesalers, Royal Mile Whiskies. Founded in 1998, the company also runs a specialist tobacconist on the Royal Mile - The Cigar Box - and, in 2011, opened specialist drinks retail shops in Edinburgh and Pitlochry under the Drinkmonger brand, with the vision of providing Scotland’s most comprehensive range of quality alcohol products. Alongside its online business, the company has developed a thriving wholesale business, supplying the on-trade across Scotland and beyond.
The Role
The Marketing Officer will report to the Marketing Manager and work closely with Profit Centre Heads across the business with a primary focus on Retail, Trade and Events. This role supports the delivery of brand-led marketing activity that builds awareness, reputation and engagement for our physical retail shops, trade business and flagship events. While the focus is on brand presence/building, partnerships and community-building, all marketing activity is commercially mindful to support growth. This is a hands-on creative role, suited to someone who enjoys being involved in day-to-day execution (creating content, managing social channels and supporting campaigns) while also contributing ideas and developing partnerships that drive footfall, trade engagement and event awareness.
Main Duties and Responsibilities
- Collaborate with senior Marketing colleagues to support the development and delivery of integrated marketing plans aligned with wider business goals, with particular focus on Retail, Trade and Events profit centres.
- Deliver marketing activity that builds brand awareness and engagement, including campaigns to:
- Drive footfall to physical retail stores
- Support Trade initiatives and increase B2B
Marketing Officer in Edinburgh employer: Royal Mile Whiskies
Contact Detail:
Royal Mile Whiskies Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Officer in Edinburgh
✨Tip Number 1
Network like a pro! Attend industry events, workshops, or even local meet-ups. It's all about making connections and getting your name out there. Plus, you never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects, campaigns, or any creative content you've worked on. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Don’t be shy about reaching out! If you see a company you love, drop them a message on LinkedIn or via email. Express your interest in their work and ask if they have any upcoming opportunities. It shows initiative and enthusiasm!
✨Tip Number 4
Apply through our website! We’re always on the lookout for passionate individuals who want to join our team. Keep an eye on our careers page and don’t hesitate to submit your application directly. We’d love to hear from you!
We think you need these skills to ace Marketing Officer in Edinburgh
Some tips for your application 🫡
Show Your Passion for Marketing: When writing your application, let your enthusiasm for marketing shine through! We want to see how you can bring creativity and energy to the role. Share examples of past experiences that highlight your love for brand-building and community engagement.
Tailor Your Application: Make sure to customise your application for the Marketing Officer position. We’re looking for someone who understands our brand and can connect with our audience. Use the job description as a guide to align your skills and experiences with what we’re after.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and fluff. Highlight your key achievements and skills in a way that’s easy for us to digest—this will help you stand out!
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at The Dormant Distillery Company!
How to prepare for a job interview at Royal Mile Whiskies
✨Know Your Brand
Before the interview, dive deep into The Dormant Distillery Company's brands, especially Royal Mile Whiskies and Drinkmonger. Understand their unique selling points and recent marketing campaigns. This will help you demonstrate your passion for the brand and show how you can contribute to their marketing efforts.
✨Showcase Your Creativity
Since this role is hands-on and creative, come prepared with examples of past marketing campaigns you've worked on. Bring ideas for potential campaigns that could drive footfall to their retail stores or enhance trade engagement. This will highlight your proactive approach and ability to think outside the box.
✨Understand the Market
Familiarise yourself with the whisky and alcohol retail market in Scotland. Be ready to discuss trends, challenges, and opportunities within the industry. This knowledge will not only impress your interviewers but also show that you're serious about making a meaningful impact in the role.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's marketing strategies, community-building initiatives, and future goals. This shows your genuine interest in the position and helps you gauge if the company culture aligns with your values. Plus, it opens up a two-way conversation that can make you more memorable.
