Marketing Change Lead

Marketing Change Lead

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead marketing change initiatives and collaborate on innovative projects.
  • Company: Join Royal London, the UK's largest mutual life and pensions company.
  • Benefits: Enjoy 28 days annual leave, up to 14% pension matching, and private medical insurance.
  • Why this job: Be part of a creative team driving impactful marketing strategies in a supportive environment.
  • Qualifications: Proven experience in marketing change, strong project management, and excellent communication skills required.
  • Other info: Hybrid working model with a focus on inclusivity and diverse perspectives.

The predicted salary is between 36000 - 60000 £ per year.

Job Description

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Date: 5 Aug 2025

Location: Edinburgh, GB

Company: Royal London Group

Job Title: Marketing Change Lead

Contract Type: Permanent

Location: Edinburgh

Working style: Hybrid 50% home/office based

Closing date: 19th August 2025

We are looking for an experienced Marketing Change Lead to help drive new marketing strategies and business growth. Join our collaborative, creative team and work on innovative projects . This is a specialist role leading the next phase of Marketing change and modernisation in the Workplace futures programme at Royal London. This role will play a pivotal part in the successful delivery of the programme, supported by change specialists (PM, PMO, Business architects) and proposition experts. This role will interface with the Brand & Marketing Leadership Team to ensure business requirements are clear and benefits are achieved by successful delivery

About the Role

  • Lead and manage marketing change initiatives to ensure successful implementation and adoption.
  • Collaborate with cross-functional teams to develop and execute change management plans.
  • Analyse market trends and customer insights to inform marketing strategies.
  • Develop and deliver training programs to support change initiatives.
  • Monitor and report on the progress of change initiatives, identifying and addressing any issues.
  • Foster a culture of continuous improvement and innovation within the marketing team.

About You

  • Proven experience in leading marketing change initiatives.
  • Strong project management skills with the ability to manage multiple projects simultaneously.
  • Excellent communication and interpersonal skills.
  • Ability to analyse data and market trends to inform decision-making.
  • Strong problem-solving skills and the ability to think strategically.
  • A collaborative and innovative mindset.
  • As part of our ongoing commitment to inclusive hiring, we’re keen to attract a broader and more diverse range of applicants for our roles.

About Royal London

We’re the UK’s largest mutual life, pensions and investment company, offering protection, long-term savings and asset management products and services.

Our People Promise to our colleagues is that we will all work somewhere inclusive, responsible, enjoyable and fulfilling. This is underpinned by our Spirit of Royal London values; Empowered, Trustworthy, Collaborate, Achieve.

We've always been proud to reward employees by offering great workplace benefits such as 28 days annual leave in addition to bank holidays, an up to 14% employer matching pension scheme and private medical insurance. You can see all our benefits here – Our Benefits

Inclusion, diversity and belonging

We’re an Inclusive employer. We celebrate and value different backgrounds and cultures across Royal London. Our diverse people and perspectives give us a range of skills which are recognised and respected – whatever their background.

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Marketing Change Lead employer: Royal London

Royal London Group is an exceptional employer, offering a dynamic and inclusive work environment in the heart of Edinburgh. With a strong commitment to employee growth, we provide extensive benefits including 28 days of annual leave, a generous pension scheme, and private medical insurance, all while fostering a culture of collaboration and innovation. Join us to be part of a team that values diverse perspectives and empowers you to lead impactful marketing change initiatives.
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Contact Detail:

Royal London Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Change Lead

✨Tip Number 1

Familiarise yourself with the latest marketing trends and change management strategies. This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.

✨Tip Number 2

Network with professionals in the marketing and change management fields. Attend industry events or webinars to connect with potential colleagues and learn about their experiences, which can provide valuable insights for your application.

✨Tip Number 3

Prepare to discuss specific examples of how you've successfully led marketing change initiatives in the past. Highlight your project management skills and any measurable outcomes to demonstrate your impact.

✨Tip Number 4

Research Royal London Group's values and culture. Understanding their commitment to inclusion and collaboration will help you align your responses with their expectations during the interview process.

We think you need these skills to ace Marketing Change Lead

Change Management
Project Management
Data Analysis
Market Trend Analysis
Training Development
Communication Skills
Interpersonal Skills
Problem-Solving Skills
Strategic Thinking
Collaboration
Innovation
Continuous Improvement
Stakeholder Engagement
Adaptability

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in leading marketing change initiatives. Use specific examples that demonstrate your project management skills and ability to analyse market trends.

Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your collaborative mindset and innovative approach align with Royal London's values and the requirements of the Marketing Change Lead position.

Showcase Relevant Skills: Emphasise your strong communication and interpersonal skills in your application. Provide examples of how you've successfully collaborated with cross-functional teams to implement change management plans.

Highlight Continuous Improvement: Mention any previous experiences where you fostered a culture of continuous improvement within a team. This will resonate well with the company's focus on innovation and growth.

How to prepare for a job interview at Royal London

✨Understand the Role

Make sure you thoroughly understand the responsibilities of a Marketing Change Lead. Familiarise yourself with change management principles and how they apply to marketing strategies, as this will help you articulate your experience effectively.

✨Showcase Your Project Management Skills

Prepare examples of past projects where you've successfully led marketing change initiatives. Highlight your ability to manage multiple projects simultaneously and how you ensured their successful implementation.

✨Demonstrate Analytical Thinking

Be ready to discuss how you've used data and market trends to inform your marketing strategies. This role requires strong analytical skills, so provide specific examples of how your insights have driven business growth.

✨Emphasise Collaboration

Since the role involves working with cross-functional teams, be prepared to share experiences that demonstrate your collaborative mindset. Discuss how you've fostered teamwork and innovation in previous roles.

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