At a Glance
- Tasks: Create and deliver engaging investment content while collaborating with marketing teams.
- Company: Join Royal London, the UK's largest mutual life, pensions, and investment company.
- Benefits: Enjoy 28 days annual leave, up to 14% pension matching, and private medical insurance.
- Why this job: Be part of a dynamic team that values creativity and collaboration in a supportive environment.
- Qualifications: Strong writing skills and knowledge of pensions and investments are essential.
- Other info: Hybrid working model allows for flexibility between home and office.
The predicted salary is between 36000 - 60000 £ per year.
A newly created position is available for a Content Marketing Specialist with experience in pensions and investments-related content marketing planning and delivery. The role involves building out the investment content strategy and executing content plans to support the Brand & Marketing strategy and trading objectives.
The successful candidate will create compelling content across various formats and media, collaborate with marketing teams, measure content effectiveness, and work closely with areas like Royal London Asset Management to repurpose relevant content.
Ideal candidates will have a strong background in content marketing within the financial services industry.
About the role- Plan, develop, and deliver investment content aligned with the marketing plan, utilizing appropriate formats and media.
- Ensure content activities support new business targets and strategic objectives, including brand building.
- Manage day-to-day content planning and delivery, identifying relevant themes for adviser, customer, and employer audiences.
- Use data and insights to test, learn, and optimize content continually.
- Collaborate on cross-functional projects to support major campaigns and initiatives.
- Identify and manage internal specialists and external suppliers, including creative agencies and freelancers.
- Work with other business areas to identify opportunities and develop compelling messages and content.
- Excellent writing and editing skills, ideally with experience in a similar role or a journalistic background.
- Experience creating content for diverse formats and audiences, including promotional and thought leadership content.
- Good knowledge of pensions and investments, with the ability to simplify complex concepts.
- Understanding of FCA regulations as they relate to content.
- Strong planning and organizational skills.
- Self-motivated, able to work independently and start quickly.
Royal London is the UK’s largest mutual life, pensions, and investment company, offering protection, savings, and asset management products. We promote an inclusive, responsible, and enjoyable work environment, guided by our Spirit of Royal London values: Empowered, Trustworthy, Collaborate, Achieve.
We offer benefits such as 28 days annual leave plus bank holidays, up to 14% employer pension matching, and private medical insurance.
Inclusion, diversity, and belongingWe celebrate diverse backgrounds and cultures, recognizing that different perspectives enhance our skills and work environment.
Content Marketing Specialist (Pension and Investment) employer: Royal London
Contact Detail:
Royal London Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Marketing Specialist (Pension and Investment)
✨Tip Number 1
Familiarise yourself with the latest trends in pensions and investments. This will not only help you understand the content you'll be creating but also demonstrate your passion and knowledge during interviews.
✨Tip Number 2
Network with professionals in the financial services industry, especially those involved in content marketing. Attend relevant events or webinars to make connections that could lead to valuable insights or referrals.
✨Tip Number 3
Showcase your ability to create diverse content formats by building a portfolio that includes examples of promotional and thought leadership pieces. Highlight any experience you have with data-driven content strategies.
✨Tip Number 4
Research Royal London’s values and recent campaigns. Tailor your discussions during interviews to reflect how your skills and experiences align with their mission and how you can contribute to their goals.
We think you need these skills to ace Content Marketing Specialist (Pension and Investment)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in content marketing, particularly within the financial services sector. Emphasise any relevant projects related to pensions and investments, showcasing your ability to create compelling content.
Craft a Strong Cover Letter: Write a cover letter that specifically addresses the requirements of the Content Marketing Specialist role. Mention your understanding of FCA regulations and how your skills align with the company's goals, particularly in building brand awareness and supporting business targets.
Showcase Your Writing Skills: Include samples of your writing that demonstrate your ability to simplify complex concepts and engage diverse audiences. This could be links to published articles, blog posts, or any other relevant content you've created.
Highlight Collaboration Experience: Since the role involves working with various teams and external suppliers, mention any past experiences where you successfully collaborated on projects. This will show your ability to work cross-functionally and manage relationships effectively.
How to prepare for a job interview at Royal London
✨Showcase Your Content Skills
Prepare a portfolio of your previous content marketing work, especially in the pensions and investments sector. Highlight examples that demonstrate your ability to simplify complex concepts and engage diverse audiences.
✨Understand the Brand's Values
Familiarise yourself with Royal London's Spirit of values: Empowered, Trustworthy, Collaborate, Achieve. Be ready to discuss how you embody these values in your work and how they align with your approach to content marketing.
✨Demonstrate Data-Driven Decision Making
Be prepared to discuss how you've used data and insights to optimise content in the past. Share specific examples of how you've tested and learned from your content strategies to improve effectiveness.
✨Prepare for Cross-Functional Collaboration
Think of examples where you've successfully collaborated with different teams or external suppliers. Highlight your communication skills and how you manage relationships to achieve common goals in content delivery.